AOL has a live-streaming app, too. A couple months after it acquired mobile app maker Kanvas Labs in August, it released an updated version of Kanvas' photo-and-video-sharing app that added live-streaming to rival Twitter's Periscope, Meerkat and Facebook Live. And now it's signed its first moneymaking deal with a marketer.Clothing brand Guess will use AOL's Kanvas to promote its #GuessAllAccess campaign by live-streaming an event the brand is throwing in Miami on Tuesday with Flaunt Magazine. The campaign marks the brand's first foray into the mobile live-streaming space that emerged earlier this year with the launches of Periscope and Meerkat.A brand trying out a new piece of technology isn't necessarily newsworthy. It happens fairly often and usually for free. However in the case of Kanvas and Guess, there's money being spent. "If money changes hands, the bar is raised in terms of the experience that you have to deliver on both sides," said Kanvas Labs co-founder Vic Singh. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-12-01 00:00:00 UTC ]
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Hugh Howey has not quite broken out in the way recent self-publishing superstars like Amanda Hocking and John Locke have, but his sales record has made New York publishing houses take notice. Best known among his avid fan base for Wool, his five-part science fiction series, Howey estimates that... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-04-06 00:00:00 UTC ]
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More tablet experimentation from publishers, this time via reading apps Pulse and Zite. Zite, which already offered readers excerpts from Bonnier's Popular Science magazine, will now be doing that with 20 other Bonnier titles. And Pulse will be bring content from 8 publishers, including Venture... Continue reading at AllThingsD
[ AllThingsD | 2012-04-04 00:00:00 UTC ]
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Publishers have made a flurry of "major" acquisitions and additions to their schedules... Continue reading at The Bookseller
[ The Bookseller | 2012-04-02 00:00:00 UTC ]
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Greg Smith, the former Goldman executive who wrote a widely read Op-Ed in The New York Times about the changing culture at the Wall Street firm, has reported made a deal with Grand Central Publishing, part of Hachette. Continue reading at The New York Times
[ The New York Times | 2012-03-30 00:00:00 UTC ]
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UK-based Reelart Media has bought film rights to Wilbur Smith's Those in Peril (Pan Macmillan... Continue reading at The Bookseller
[ The Bookseller | 2012-03-28 00:00:00 UTC ]
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Hardie Grant UK has signed a vegetarian cookery title based on the blog Green Kitchen Stories.... Continue reading at The Bookseller
[ The Bookseller | 2012-03-27 00:00:00 UTC ]
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Quercus has paid a six-figure sum for two books by debut novelist Paul Lynch, beating off five... Continue reading at The Bookseller
[ The Bookseller | 2012-03-27 00:00:00 UTC ]
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Penguin is to sell physical books direct to consumers through pop-up shops as part of a plan to... Continue reading at The Bookseller
[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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Headline has acquired a book by former Liverpool manager Rafa Benitez, with Champions League... Continue reading at The Bookseller
[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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Blackwell and Bertrams will go head-to-head with two other library supply services to bid for a... Continue reading at The Bookseller
[ The Bookseller | 2012-03-22 00:00:00 UTC ]
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Picador has acquired a debut novel by a 24-year-old UK author in a "closely fought"... Continue reading at The Bookseller
[ The Bookseller | 2012-03-21 00:00:00 UTC ]
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Steve Jobs left behind a legal mess for Apple chief executive Tim Cook. Decisions the former CEO made when brokering ebook distribution deals haunt Apple, as a civil price-fixing case moves forward and the specter of a federal antitrust investigation approaches. Microsoft cofounder Bill Gates... Continue reading at Betanews
[ Betanews | 2012-03-16 00:00:00 UTC ]
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Canongate has acquired a new novel by film-maker and author Ruth Ozeki, completing a six-figure... Continue reading at The Bookseller
[ The Bookseller | 2012-03-14 00:00:00 UTC ]
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Century and Arrow have acquired bestselling romance trilogy Fifty Shades of Grey by E L James,... Continue reading at The Bookseller
[ The Bookseller | 2012-03-13 00:00:00 UTC ]
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Quercus Books imprint MacLehose Press has acquired two new titles by Australasian authors C K... Continue reading at The Bookseller
[ The Bookseller | 2012-03-13 00:00:00 UTC ]
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EU regulators have hinted that they are open to a deal with European publishers over the agency... Continue reading at The Bookseller
[ The Bookseller | 2012-03-13 00:00:00 UTC ]
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Bloomsbury has acquired a non-fiction title about Princess Sophia Duleep Singh, the... Continue reading at The Bookseller
[ The Bookseller | 2012-03-09 00:00:00 UTC ]
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Before his death in October of last year, one of Steve Jobs' last big moves was Apple's foray into electronic books. The company announced the platform in March 2010, but the method in which Apple handled its deals with publishers has caught the eye of regulators. The Justice Department plans to... Continue reading at Betanews
[ Betanews | 2012-03-08 00:00:00 UTC ]
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While not a blockbuster year for magazine media M&A, 2011 did have its share of big deals, as well as some that clearly signaled where publishers were placing their bets on future revenues. While Hearst’s purchase of the Hachette brands was the biggest strictly magazine deal of the year, it... Continue reading at Folio Magazine
[ Folio Magazine | 2012-03-08 00:00:00 UTC ]
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An Australian group-buying site owned by Microsoft and Nine sold ebook readers bundled with a treasure trove of thousands of pirated books including the full Harry Potter and Lord of the Rings series. Continue reading at The Sydney Morning Herald
[ The Sydney Morning Herald | 2012-02-29 00:00:00 UTC ]
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