Amazon Swings Into Header Bidding With Cloud-Based Service for Publishers

Amazon plans to announce a cloud-based header bidding solution aimed squarely at publishers as early as next week, according to people familiar with the matter.Header bidding has become one of the most important areas of ad tech because it lets publishers take more offers for their ads at once and gives advertisers a more even shot at inventory. Google and Facebook are gearing up to fight today's ad-tech vendors for publishers' business in the space, but now face the prospect of a very potent new rival.An Amazon representative declined to comment for this story. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-12-02 00:00:00 UTC ]
News tagged with: #header bidding #amazon plans #people familiar #ad tech

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Apple's Subscriptions Service Upsets the Cart

Analysis: The 30 percent cut on digital content sold through iTunes is freaking out some publishers and media developers, but it may ultimately be a healthy move. Continue reading at PC World

[ PC World | 2011-02-19 00:00:00 UTC ]
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Virago to publish newly discovered Daphne du Maurier stories

Written By: Charlotte Williams Publication Date: Fri, 18/02/2011 - 08:18 Virago is publishing a new collection of 13 early short stories by Daphne du Maurier, including five discovered by a Cornish bookseller and du Maurier enthusiast. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-18 00:00:00 UTC ]
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CUP publishing staff reject 2% pay increase

Written By: Graeme Neill Publication Date: Fri, 18/02/2011 - 08:15 Publishing staff at Cambridge University Press (CUP) have voted to reject a pay increase of 2%. The proposed pay increase, which CUP has described as reasonable and in line with other pay settlements, has led the Unite union to... Continue reading at The Bookseller

[ The Bookseller | 2011-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #economic downturn


Google Announces Subscription Service

Google announced today the creation of a service, Google One Pass, which will allow publishers to set their own prices and terms for the sale of digital content. Eric Schmidt introduced this new service at Humboldt University in Berlin. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content


Lure of IPad Subscriptions May Outweigh Pain for Publishers

There may not be a ton of enthusiasm in the publishing world for Apple's new policy for subscription services--particularly when it comes to giving Cupertino a... Continue reading at PC World

[ PC World | 2011-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing world


Atwood takes stage at TOC and tells publishers to keep feeding their authors

Written By: Philip Jones Publication Date: Wed, 16/02/2011 - 07:06 Author Margaret Atwood used her Tools of Change keynote speech to warn the industry not to eliminate authors, and make sure they are paid enough to "pay for the cheese sandwiches". read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tells publishers


Apple Unveils Digital Subscription Service

Apple has officially rolled out its long awaited subscription-model for content publishers in the App Store. Under the plan, if subscribers come to a publisher's app organically through the App store, Apple gets a 30 percent share. If the publisher brings a new or existing subscriber to the App,... Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app store #officially rolled #content publishers


Apple App Store subscription plan gouges publishers, eats their young

By Joe Wilcox, Betanews Somebody call the cops -- eh, antitrust authorities. Apple's subscription plan is here, and it's as bad for many, if not most, publishers as rumored. The first of several key sentences from Apple's press announcement: "Publishers may no longer provide links in their apps... Continue reading at Betanews

[ Betanews | 2011-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sold #barnes noble #raise prices #profits handed #things digital #steve jobs #android tablets


Publisher demands delaying Borders liquidation

Written By: Bookseller Staff Publication Date: Tue, 15/02/2011 - 08:53 Publishers' demands for control of pricing in Borders' closing sales are delaying its impending bankruptcy ruling. Reuters reports the retailer is in discussions with liquidators over a plan to close around 20 of its 650... Continue reading at The Bookseller

[ The Bookseller | 2011-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reuters reports #sources told


Amazon appoints three to UK team

Written By: Lisa Campbell Publication Date: Thu, 10/02/2011 - 16:03 Amazon has appointed three staff to roles in the UK team. John Gahagan will head up Amazon’s UK Books business, with both the UK Books and print on demand teams reporting to him. Amy Worth will now lead the UK Kindle content... Continue reading at The Bookseller

[ The Bookseller | 2011-02-10 00:00:00 UTC ]
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National Maritime Museum looks to move into publishing

Written By: Lisa Campbell Publication Date: Thu, 10/02/2011 - 16:00 The National Maritime Museum is looking to publish its "unrivalled" archive of images. The London-based museum has appointed the Creative Rights Agency to pursue publishing opportunities and also seek product licensees for the... Continue reading at The Bookseller

[ The Bookseller | 2011-02-10 00:00:00 UTC ]
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EU Publishers Blast Apple's IPad Subscription Plan

European publishers have added their voice to the chorus of criticism of Apple’s plans for iPad newspaper subscriptions. Continue reading at PC World

[ PC World | 2011-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european publishers


Waterstone coy on bid for book chain

Written By: Bookseller Staff Publication Date: Mon, 07/02/2011 - 09:20 Tim Waterstone is reportedly pondering a bid to buy the bookstore he founded in 1982 with HMV billionaire investor Alexander Mamut. In the recent past, Waterstone has distanced himself from a bid saying while he would be... Continue reading at The Bookseller

[ The Bookseller | 2011-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book chain #recent past


Check Google Books data for errors, publishers warned

Written By: Caroline Horn Publication Date: Fri, 04/02/2011 - 09:01 Publishers are being warned to check their Google Books data online as thousands of titles have been mistakenly attributed to publisher BPR. Independent UK publisher Children’s Story Publishers spotted the mistake after its... Continue reading at The Bookseller

[ The Bookseller | 2011-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers warned #google books #early days


iPad is a devil's deal for publishers

By Joe Wilcox, Betanews Apple's approach to magazine and newspaper subscriptions and third-party ebook sales stink of the kind of practices that got Microsoft into trouble with trustbusters on two continents during the late 1990s and early 2000s. A year ago, publishers embraced iPad as the... Continue reading at Betanews

[ Betanews | 2011-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bad business #barnes noble #fight back #windows pcs #copyright betanews


Agency could be on hold for new publishers

Written By: Charlotte Williams and Lisa Campbell Publication Date: Fri, 04/02/2011 - 12:19 The transition to the agency model could be halted as publishers outside of the new terms could wait as much as a year for an Office of Fair Trading investigation into ebook pricing to be completed. The... Continue reading at The Bookseller

[ The Bookseller | 2011-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agency model #charlotte williams #ebook pricing #significant number


Bloomsbury to publish ElBaradei memoir

Written By: Charlotte Williams Bloomsbury is to publish the memoir of Mohamed ElBaradei, the leading opponent to Egypt's President Mubarak, two months early as clashes continue between the president's supporters and those demanding regime change in Cairo. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-03 00:00:00 UTC ]
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Non-agency authors are Amazon UK’s bestselling ebooks

Written By: Lisa Campbell Amazon.co.uk has reiterated its opposition to agency pricing as it revealed its top-selling ebook authors are not governed by the model. Last week Amazon.com announced ebooks had begun to outsell paperbacks in the US for the first time, with 115 ebooks bought for every... Continue reading at The Bookseller

[ The Bookseller | 2011-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agency pricing #follow suit


Humphreys takes over from Ayrton as Serpent's Tail publisher

Written By: Benedicte Page Picador senior editor Sam Humphreys is to join Profile as publisher for imprint Serpent's Tail, leaving Pan Macmillan after nine years. Former publisher Pete Ayrton now takes the role of editor-at-large. Humphreys, the editor who acquired Emma Donoghue's hit novel... Continue reading at The Bookseller

[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tail publisher #graham robb


iPhone app store, Amazon Kindle: Why ebook sellers should stop playing by Apple's rules.

Over the last few months the tech industry has been inching toward ebook nirvana. For one thing, gadget makers keep improving e-readers while slashing prices. (I'm going to renew my bet that Amazon will begin selling the Kindle for less than $100 by the end of the year.) The bigger story,... Continue reading at Slate

[ Slate | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #slashing prices #begin selling #bigger story #ebook market