After Network Backlash, Nielsen Reverses Course on Delaying National OOH Measurement

After Nielsen weathered severe backlash from networks following Thursday's surprise announcement to delay its national out-of-home measurement rollout--scheduled for this fall--until at least early 2021, the company has reversed course. This afternoon, Nielsen told networks it will go ahead with plans to integrate its OOH viewing data into the national TV currency this fall, which... Continue reading at 'AdWeek'

[ AdWeek | 2020-07-10 20:36:48 UTC ]
News tagged with: #surprise announcement #nielsen

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Attacks On The Nation’s Libraries Are About Class As Much As Censorship

If the more than 100 bills in state legislatures aiming to ban books fail, lawmakers want to cut library budgets — which could mean cuts to resources for America's most vulnerable. Continue reading at HuffPost

[ HuffPost | 2023-04-28 09:45:11 UTC ]
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The National Enquirer Unveils Its First-Ever Digital Advertising Strategy

Long a fixture of checkout queues and newsstand kiosks, the celebrity news publisher The National Enquirer will soon bring its salacious storytelling online for the first time in its 96-year-old history. The publisher, along with its sister sites Globe, National Examiner and The National... Continue reading at AdWeek

[ AdWeek | 2023-04-20 11:59:40 UTC ]
More news stories like this | News stories tagged with: #national enquirer #digital age #news publisher

National Library Week to Include 'Right to Read Day'

“ALA calls on readers everywhere to show our commitment to the First Amendment by doing something concrete to preserve it,” said ALA president Lessa Kanani'opua Pelayo-Lozada. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-20 04:00:00 UTC ]
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Granta 163: Best of Young British Novelists 5 review – more solipsism than state of the nation

The latest celebration of emerging literary talent brings thrills, charm and emotional punch to the page. But this new generation have taken an inward turn compared with the more worldly themes of bygone yearsEvery decade since 1983, an editor of the literary quarterly Granta has tasked a panel... Continue reading at The Guardian

[ The Guardian | 2023-04-16 06:00:03 UTC ]
More news stories like this | News stories tagged with: #eleanor catton #derek owusu #sigrid rausing #literary fiction #novelists

US National Book Foundation Names Its ‘5 Under 35’ Winners

The winners of the United States' '5 Under 35' honors are 34 or younger and are chosen by selectors for the National Book Foundation. The post US National Book Foundation Names Its ‘5 Under 35’ Winners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-06 16:25:09 UTC ]
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Here are the 2023 ‘5 Under 35’ honorees from The National Book Foundation.

Up and at ’em! The National Book Foundation announced the most recent crop of honorees under its 5 under 35 program, each of whom was chosen by a past winner. The titles include novels, and poetry and short story collections. Do give them a look! 2023 “5 under 35” honorees: Mateo... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-04 14:44:29 UTC ]
More news stories like this | News stories tagged with: #mateo askaripour #national book foundation

TV measurement should include homes with no TVs, research group says

Nielsen and rivals are challenged by homes that only stream to mobile devices, which are growing fast but not included in big data sets. Continue reading at Advertising Age

[ Advertising Age | 2023-03-27 14:00:00 UTC ]
More news stories like this | News stories tagged with: #tv measurement #mobile devices #growing fast #nielsen

School Reports: Essence biggest faller among top 10 media shops in Nielsen table

WPP outfit merged with the UK's biggest media agency Mediacom earlier this year. Continue reading at Media Week

[ Media Week | 2023-03-26 21:50:25 UTC ]
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The National Book Critics Circle Awards Return to Manhattan

This year's National Book Critics Circle Awards, honoring books published in 2022, returned to its in-person format for the first time since 2019 to present awards to Joy Harjo, Hua Hsu, Ling Ma, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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Ukrainian Author Andrey Kurkov Among National Book Critics Circle Award Winners

A collection of fantastical short stories and a book of poems about escaping capitalist society were also among the 2022 winners. Continue reading at The New York Times

[ The New York Times | 2023-03-24 00:51:07 UTC ]
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Nielsen BookData 2022: A ‘Slight Decline’ in UK Book Sales

In 2022, Nielsen BookData saw a 10-percent fall in ebook volumes in the UK, and a 3-percent drop in print. Audiobooks' growth slowed. The post Nielsen BookData 2022: A ‘Slight Decline’ in UK Book Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-22 12:42:13 UTC ]
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By Attracting National Budgets, Texas Monthly Grows Ad Revenue 31%

Publisher Texas Monthly, which marked its 50th anniversary last month, grew its overall revenue by 39% in 2022, an uptick the privately owned media company attributed to its expanded number of advertising channels and an ongoing effort to cultivate new sources of revenue. The publisher increased... Continue reading at AdWeek

[ AdWeek | 2023-03-13 10:21:33 UTC ]
More news stories like this | News stories tagged with: #expanded number #ongoing effort #privately owned

The National | Health-care fees, Transit woes, Inside Pearson airport

March 10, 2023 | Ottawa warns charging patients for medically necessary services could cost provinces. Plus, an inside look at Canada’s busiest airport. Continue reading at CBC

[ CBC | 2023-03-11 02:00:00 UTC ]
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VideoAmp Hires Former Nickelodeon Exec as First CMO as Measurement Wars Continue

Measurement company VideoAmp has hired its first CMO as it works to establish itself as a serious contender in the battle to dominate the space. Top line There's been a vacancy for a lead measurement company since Nielsen lost its accreditation, and VideoAmp is looking to fill the gap. The... Continue reading at AdWeek

[ AdWeek | 2023-03-09 17:32:38 UTC ]
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Fox hires Nielsen exec to lead new data-driven sales strategy

Mainak Mazumdar joins Fox as its first executive VP, chief advertising research and analytics officer. Continue reading at Advertising Age

[ Advertising Age | 2023-03-07 17:55:42 UTC ]
More news stories like this | News stories tagged with: #executive vp #nielsen

'Hogwarts Legacy' release on PS4 and Xbox One delayed again until May 5th

Hogwarts Legacy won't be making its way to the PlayStation 4 and Xbox One until May 5th, so you'll have two more months of waiting to do if you have an older console. That is, if Warner Bros. Games and Avalanche Software don't push back its release date yet again. They had postponed the game's... Continue reading at Engadget

[ Engadget | 2023-03-07 09:41:48 UTC ]
More news stories like this | News stories tagged with: #february 10th #hogwarts legacy #warner bros #push back #april 4th #takes place #working hard #july 25th #harry potter

Penguin to publish 'classic' Roald Dahl books after backlash

Publisher Penguin Random House says it will publish “classic” unexpurgated versions of Roald Dahl’s children’s novels, after criticism of cuts and rewrites intended to make the books suitable for modern readers Continue reading at ABC News

[ ABC News | 2023-02-24 14:04:19 UTC ]
More news stories like this | News stories tagged with: #roald dahl #rewrites intended #books suitable #modern readers #publisher penguin

Penguin to publish 'classic' Roald Dahl books after backlash

[ ABC News | 2023-02-24 14:03:22 UTC ]
More news stories like this | News stories tagged with: #roald dahl #rewrites intended #books suitable #modern readers #publisher penguin

Nielsen BookData Opens BookScan Tracking in Colombia

Amid calls for better and more comparable data among publishing markets, Nielsen's BookData makes a timely expansion in Colombia. The post Nielsen BookData Opens BookScan Tracking in Colombia appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-14 17:19:31 UTC ]
More news stories like this | News stories tagged with: #colombia appeared #publishing markets #nielsen #bookscan

NBCU adds Nielsen rival VideoAmp as currency, expands iSpot role

New measurement and data initiatives include retail media deal with Publicis Groupe's CitrusAd and a metric counterweight to creator content. Continue reading at Advertising Age

[ Advertising Age | 2023-02-08 19:00:34 UTC ]
More news stories like this | News stories tagged with: #publicis groupe #nielsen