Advertising Today: A Kinder, Gentler Place?

When I started in advertising, there was no guarantee that your job would still be yours after maternity leave. No law protected you against sexual harassment.It was 1975, and my first job after graduating Phi Beta Kappa magna cum laude from Smith College was as a secretary at a prestigious publishing house in Boston. While I started out taking dictation and typing, my male counterparts from Yale got to write the book-jacket copy in the promotions department. And, the pay assumed I had a trust fund. I switched to the client side and three years later started ascending the ladder at Chicago and New York advertising agencies. By the late '80s, I was running the New York office of a respected direct marketing agency. Although I was proud I had proven my prowess, I didn't object when the agency's head told me I could have the top job -- but not the title -- because clients wouldn't feel comfortable with a woman at the helm.A woman in advertising in the '80s needed two kinds of grit: the grit to work hard and the ability to grit your teeth with a smile. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-09-24 00:00:00 UTC ]
News tagged with: #york office #feel comfortable #work hard

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Publisher of USA Today, other papers axes staff to cut costs

Newspaper publisher Gannett Co. confirmed Friday that it’s laying off some of its newsroom staff as part of a cost-cutting effort to lower its expenses as its revenue crumbles amid a downturn in ad sales and customer subscriptions Continue reading at ABC News

[ ABC News | 2022-08-12 21:45:49 UTC ]
More news stories like this | News stories tagged with: #usa today #cut costs #newsroom staff #ad sales


News Corp almost doubles its profits on back of digital advertising and subscribers

Rupert Murdoch’s publishing and media giant attributes record profits and revenue to acquisitions and digital transformationRupert Murdoch’s News Corporation has almost doubled its profits in 2021/22 to a record $US760m ($A1.1bn).The US-listed company owns News Corp Australia, as well as... Continue reading at The Guardian

[ The Guardian | 2022-08-08 23:21:18 UTC ]
More news stories like this | News stories tagged with: #digital advertising #rupert murdoch #news corporation #majority stake #book publisher #news corp


Register Today for AAPI Communities in Conversation #8 Featuring James Yang, Author of 'A Boy Named Isamu'

Yang is set to appear in conversation with Karen Wang of the New York Public Library. The live stream is set for Tuesday, August 2 at 1 PM ET. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #register today #aapi communities #live stream


HarperCollins workers are on strike today (and collecting donations for support).

More than 200 unionized HarperCollins employees are on strike today following months of contract negotiations, which began in December 2021 and which, they say, have not yielded a fair agreement for workers. HarperCollins, based in New York City—where the median rent recently reached $4,000 a... Continue reading at Literrary Hub

[ Literrary Hub | 2022-07-20 15:00:15 UTC ]
More news stories like this | News stories tagged with: #contract negotiations #fair agreement #york city— #harpercollins


The Best Places to Find Audiobook Narrator Jobs for Beginners

Finding audiobook narrator jobs for beginners can really be hard especially if you don’t know where to start. Here’s where to find them. Continue reading at Book Riot

[ Book Riot | 2022-07-13 10:37:00 UTC ]
More news stories like this | News stories tagged with: #audiobook


20 new books to celebrate today.

Okay, maybe I say this every Tuesday, but I really, really mean it today: we’ve got a good book bounty this week, folks. * K-Ming Chang, Gods of Want (One World) “Relationships between women—familial, beloved, strange, imagined—dominate queer Taiwanese American Chang’s explosive and bizarre... Continue reading at Literrary Hub

[ Literrary Hub | 2022-07-12 12:00:03 UTC ]
More news stories like this | News stories tagged with: #good book


Billboards with Quotes From LGBTQ Books Placed in Book-Banning States

For Pride month, Penguin Random House installed billboard with quotes from LGBTQ books in areas where LGBTQ books are being banned. Continue reading at Book Riot

[ Book Riot | 2022-07-11 20:07:06 UTC ]
More news stories like this | News stories tagged with: #lgbtq books #pride month #penguin random house


Finding a Place for Disability in Publishing

Too much work, too little money, and career decisions made in response to health care precarity: this is the reality of people with disabilities in book publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-08 04:00:00 UTC ]
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Ingram’s Lightning Source Sharjah Installation Is Now in Place

Long in the works, the joint venture between Ingram Content Group and Shajah Book Authority is now up at running at Publishing City. The post Ingram’s Lightning Source Sharjah Installation Is Now in Place appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-07 22:43:11 UTC ]
More news stories like this | News stories tagged with: #post ingram #joint venture #publishing city #ingram content group


Register Today for AAPI Communities in Conversation #7, Featuring Marie Myung-Ok Lee, Author of 'Finding My Voice'

Lee is set to appear in conversation with Lynn Nguyen from the Los Angeles Public Library. The live stream is set for Tuesday, July 5th at 1 PM ET. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #register today #aapi communities #live stream


Cannes Today—Netflix x Google, Paris Hilton x Gary V, and the branded yacht scene explained

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. Joining us late? Catch up on Day One here.Netflix talks to Google about its ad plans “Netflix’s ad tech business is one of the hottest deals on offer in... Continue reading at Advertising Age

[ Advertising Age | 2022-06-21 20:59:38 UTC ]
More news stories like this | News stories tagged with: #ad industry #nielsen


Register Today for AAPI Communities in Conversation #6 Featuring Malaka Gharib, author of I Was 'Their American Dream'

The sixth installment in the AAPI Communities in Conversation series, featuring Malaka Gharib, author of 'I Was Their American Dream,' is now set for Tuesday, June 14, 2022, at 1:00 pm ET. Register here. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #register today #aapi communities #american dream #sixth installment #conversation series


Adapting to Changes in Pay-per-Click Advertising

In this panel—scheduled for May 24, 3–4 p.m. ET, and moderated by Carlyn Robertson, marketing lead at BookBub—book marketing experts will discuss what’s changed in the world of digital advertising in the past year. Topics of discussion include how marketers can adapt as major ad platforms and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
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Bono to release memoir about ‘the people, places and possibilities’ of his life

Surrender, which will ‘draw in detail’ what he had previously only sketched in songs, will contain 40 chapters, each named after a U2 song, and include 40 original drawings by the singerThe first memoir by Bono will be released this year, publisher Penguin Random House has announced.While the U2... Continue reading at The Guardian

[ The Guardian | 2022-05-10 15:24:58 UTC ]
More news stories like this | News stories tagged with: #release memoir #publisher penguin #memoir


Register Today for AAPI Communities in Conversation #5 Featuring Jai Chakrabarti

There's still time to register for the fifth installment in the AAPI Communities in Conversation series featuring Jai Chakrabarti, author of 'A Play for the End of the World,' in conversation with University of Iowa librarian Jenay Solomon. The Live stream is set for Tuesday, May 3, 2022, at... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #register today #aapi communities #live stream


Roku opens up more advertising data for marketing mix modeling to better compete with traditional TV

Roku has struck deals with four marketing tech providers — Analytic Partners, Ipsos MMA, IRI and Nielsen — to provide data breaking down creative types, dayparts and ZIP code-level impressions. The post Roku opens up more advertising data for marketing mix modeling to better compete with... Continue reading at Digiday

[ Digiday | 2022-04-25 04:01:00 UTC ]
More news stories like this | News stories tagged with: #traditional tv #struck deals #creative types #nielsen


Conservative Publishing in America Today

Former Regnery Books president and publisher Marji Ross argues that conservative publishers, after finding their voice and audience, now face challenges to being heard. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #conservative publishing #america today #face challenges


Place History: How an L.A. bookshop became the house bar of a literary golden age

L.A. transplant Stanley Rose's short-lived 1930s bookstore and boozy backroom became a literary haven for Chandler, Fante, Faulkner, West and many more. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-04-14 13:00:44 UTC ]
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Place History: How Vroman's made Pasadena a literary capital

The oldest bookstore in SoCal has always known its customers best, from tourists to Caltech professors and the diverse clientele that adores it today. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-04-14 13:00:37 UTC ]
More news stories like this | News stories tagged with: #place history #oldest bookstore #bookstore


Register Today for AAPI Communities in Conversation #4 Featuring Top Chef Sheldon Simeon

Registration is still open for the fourth installment in the AAPI Communities in Conversation series, featuring Sheldon Simeon, author of 'Cook Real Hawai’i' in conversation with Michelle Young, from the Waimea Public Library. The live stream is set for Tuesday, April 5, at 1 p.m. ET. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #conversation series #register today #aapi communities #fourth installment #michelle young #live stream