When I started in advertising, there was no guarantee that your job would still be yours after maternity leave. No law protected you against sexual harassment.It was 1975, and my first job after graduating Phi Beta Kappa magna cum laude from Smith College was as a secretary at a prestigious publishing house in Boston. While I started out taking dictation and typing, my male counterparts from Yale got to write the book-jacket copy in the promotions department. And, the pay assumed I had a trust fund. I switched to the client side and three years later started ascending the ladder at Chicago and New York advertising agencies. By the late '80s, I was running the New York office of a respected direct marketing agency. Although I was proud I had proven my prowess, I didn't object when the agency's head told me I could have the top job -- but not the title -- because clients wouldn't feel comfortable with a woman at the helm.A woman in advertising in the '80s needed two kinds of grit: the grit to work hard and the ability to grit your teeth with a smile. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-09-24 00:00:00 UTC ]
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The New York Times Book Review first appeared on Oct. 10, 1896, but its roots can be traced back to its very first issue of The Times on Sept. 18, 1851. Continue reading at The New York Times
[ The New York Times | 2021-10-22 11:33:55 UTC ]
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On the final trade-visitor day of Frankfurter Buchmesse, the UAE's Sheikh Zayed Book Award has several programming points to consider. The post Sheikh Zayed Book Award Today: Arabic and Children’s Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-10-22 07:59:44 UTC ]
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Welcome to Day 2 of Ad Age’s special edition Advertising Week newsletter. Whether you’re attending in-person at Hudson Yards or from the comfort of your home office, many marketers will likely be glad to see the return of Advertising Week New York. One of the biggest ad industry events has... Continue reading at Advertising Age
[ Advertising Age | 2021-10-20 13:34:45 UTC ]
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A book that takes place in one day offers immersion in a character’s life and consciousness, with the added resonance of a creative constraint that mirrors our own lived experience of 24 hours with changing light, ticking numbers, and the book-ends of sleep. My attempt to try this in... Continue reading at Literrary Hub
[ Literrary Hub | 2021-10-19 08:50:02 UTC ]
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One of the first in-person publisher showcases took place this week with the 2022 line-up from the recently launched Hutchinson Heinemann imprint. Continue reading at The Bookseller
[ The Bookseller | 2021-10-19 02:33:14 UTC ]
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The longtime anchor’s memoir settles scores and reexamines some regrettable choices. Continue reading at The Washington Post
[ The Washington Post | 2021-10-15 07:39:38 UTC ]
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What on Earth Books’ Christopher Lloyd has gathered illustrators from around the world for a vibrant call-to-arms for children Continue reading at The Bookseller
[ The Bookseller | 2021-10-14 23:17:39 UTC ]
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Hearst builds a Youth + Wellness Group Airship to show advertisers potential opportunities for virtual, co-branded experiences that can reach young female gamers. The post Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-10-08 04:01:00 UTC ]
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Richard Osman has praised the "passion and intelligence" of booksellers up and down the UK, applauding their hard work and adaptability during the pandemic. Continue reading at The Bookseller
[ The Bookseller | 2021-09-12 17:58:45 UTC ]
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Shawna Kay Rodenberg recounts her childhood in a religious sect and in rural Kentucky. Continue reading at The Washington Post
[ The Washington Post | 2021-09-03 12:00:00 UTC ]
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From school libraries to big city libraries and small town ones, this is one Rioter's journey through the important libraries of her life. Continue reading at Book Riot
[ Book Riot | 2021-08-30 10:39:00 UTC ]
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North America is experiencing a manga boom. Here's a look at the industry's history with manga and its future. Continue reading at Book Riot
[ Book Riot | 2021-08-13 10:33:00 UTC ]
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Fund some classroom libraries today on DonorsChoose with the help of a boost from the Gates Foundation. Continue reading at Book Riot
[ Book Riot | 2021-08-12 10:39:00 UTC ]
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As digital media becomes saturated with too many players and ad spend diversification remains top of mind, marketers look to out-of-home as an alternative. The post ‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-08-12 04:01:00 UTC ]
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In this week’s Dispatches from The Secret Library, Dr Oliver Tearle ponders the links between famous writers and advertising slogans Fay Weldon, author of The Life and Loves of a She-Devil (1983), is one of several famous novelists who started out in the field of advertising. In this connection... Continue reading at Interesting Literature
[ Interesting Literature | 2021-07-23 14:00:03 UTC ]
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News and Events The first-place winning design in the 2021 Neustadt Lit Fest poster design project by Sydney Sleeper University of Oklahoma students Sydney Sleeper, Andie Trillo and Jamie McCarley have been awarded first, second and third place,... Continue reading at World Literature Today
[ World Literature Today | 2021-07-21 14:32:49 UTC ]
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As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek
[ AdWeek | 2021-07-19 12:56:17 UTC ]
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Essay Photo by Rodion Kutsaev / Unsplash When I met Emmanuel Carrère in 2014, I had one question for him. I was sent by the magazine I worked for at the time to interview him at a literary festival in which he was participating. Carrère had just... Continue reading at World Literature Today
[ World Literature Today | 2021-07-13 18:44:07 UTC ]
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Aisling Fowler was watching her husband play a video game when inspiration for the heroine of her début novel first came to her. “He’s very keen to stress that he’s not a gamer,” she laughs, talking to me over video call from Sydney, where said husband is currently working. The female main... Continue reading at The Bookseller
[ The Bookseller | 2021-07-09 04:40:40 UTC ]
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“The Blind Accordionist” and “An Atlas of Extinct Countries” are waking dreams of adventure. Continue reading at The Washington Post
[ The Washington Post | 2021-06-23 16:00:00 UTC ]
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