As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing world portrayals—but it’s a lot more fun for those of us who are. And watching through the eyes of a current ad guy, there are still a lot of professional lessons to take away from the savage, but often insightful, Roy family and their various hangers-on. In anticipation of the season coming to a close this Sunday, when we bid adieu to our favorite deliciously dysfunctional and unscrupulous family of one-percenters until next year, I bring you my favorite ad-world lessons learned and reaffirmed in the first two seasons of HBO’s latest tentpole show. What's the protein? Roy family patriarch Logan’s go-to phrase, “What’s the protein?” is quickly becoming my internal mantra in all sorts of daily situations. Logan’s a busy guy who shoots from the hip, so he needs a quick phrase that helps get to the meat of the matter at hand—or points out the lack of substance in a given proposition (like his daughter Shiv’s much-mocked family memo). “What’s the protein?” is great shorthand for stripping the BS out of the equation and weighing whether there’s real substance at the core of an idea or it’s just carbohydrate filler. I’ve toyed with “What’s the protein?” becoming my new go-to filter in... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-11 11:22:17 UTC ]
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Rupert Murdoch’s publishing and media giant attributes record profits and revenue to acquisitions and digital transformationRupert Murdoch’s News Corporation has almost doubled its profits in 2021/22 to a record $US760m ($A1.1bn).The US-listed company owns News Corp Australia, as well as... Continue reading at The Guardian
[ The Guardian | 2022-08-08 23:21:18 UTC ]
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This week on The Maris Review, CJ Hauser joins Maris Kreizman to discuss her new memoir in essays, The Crane Wife, out now from Doubleday Books. Subscribe and download the episode, wherever you get your podcasts. * On the beauty of the second person: I have a beloved teacher, the writer Mark... Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-04 08:52:39 UTC ]
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Michelle Pearson and her husband kept a significant development from their guests to ensure their wedding day remained carefree and special. But eventually, they brought others into their secret. Continue reading at CBC
[ CBC | 2022-07-26 08:00:00 UTC ]
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A six-book erotica series, launched by the hosts of the 'Bonkers Romance' podcast, has shattered its initial funding goals, raising roughly 35 times what its creators initially hoped, with weeks still to go in its campaign. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-18 04:00:00 UTC ]
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The best-selling author crossed paths with John Grisham and Pat Conroy early in his career. Here’s what they taught him. Continue reading at The New York Times
[ The New York Times | 2022-06-09 09:00:14 UTC ]
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In the memoir “James Patterson by James Patterson,” the best-selling author opens up — kind of — about how he came to be such a force in the literary world. Continue reading at The Washington Post
[ The Washington Post | 2022-06-06 11:00:41 UTC ]
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Being fired as an advertising executive freed him to write a blistering memoir about his Southern family and an erotic novel that became a best seller. Continue reading at The New York Times
[ The New York Times | 2022-05-21 00:03:50 UTC ]
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In this panel—scheduled for May 24, 3–4 p.m. ET, and moderated by Carlyn Robertson, marketing lead at BookBub—book marketing experts will discuss what’s changed in the world of digital advertising in the past year. Topics of discussion include how marketers can adapt as major ad platforms and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
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In March 2021, my mother, Nancy Bourne, a lifelong nonsmoker, died of lung cancer. Two weeks before that, though, as she cycled in and out of hospital wards, she was on her laptop sending off a flurry of query letters to literary agents asking for their help in selling her first novel. Six... Continue reading at Literrary Hub
[ Literrary Hub | 2022-05-06 08:52:38 UTC ]
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Welcome to Ad Age’s NewFronts 2022 newsletter. We’ll be sharing a daily roundup of events, interviews and sessions from IAB. You can sign up here to get updates delivered to your inbox.Amy Poehler’s Twitch tutorial Comedian Amy Poehler helped Amazon’s pitch to media buyers on Monday, at the... Continue reading at Advertising Age
[ Advertising Age | 2022-05-03 23:15:06 UTC ]
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Roku has struck deals with four marketing tech providers — Analytic Partners, Ipsos MMA, IRI and Nielsen — to provide data breaking down creative types, dayparts and ZIP code-level impressions. The post Roku opens up more advertising data for marketing mix modeling to better compete with... Continue reading at Digiday
[ Digiday | 2022-04-25 04:01:00 UTC ]
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The Lord of the Rings paperback edition could be said to have sparked the commercial fantasy genre as we know it. Continue reading at The Conversation
[ The Conversation | 2022-04-18 19:57:13 UTC ]
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Viewers have long complained about the early HBO Max app’s tendency to crash, and its lack of discoverability features. There have been a number of overhauls and fixes since then. Now we know why. Turns out that HBO Max launched its apps before they were ready in order to keep up with its... Continue reading at Engadget
[ Engadget | 2022-04-14 23:32:58 UTC ]
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In her new book, the former lawyer and best-selling author turns her sights on a different word, one that certainly suits our times. Continue reading at The New York Times
[ The New York Times | 2022-04-05 09:00:03 UTC ]
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Ted Cruz misinterpreted and misrepresented Black children's books as he questioned Ketanji Brown Jackson during her Supreme Court confirmation hearing. Continue reading at The Washington Post
[ The Washington Post | 2022-03-23 17:49:14 UTC ]
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Bestselling author Shauna Niequist reflects on upheaval, her evolving faith, trauma, and healing in her sixth book, I Guess I Haven’t Learned That Yet (Zondervan, Apr. 12). Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-21 04:00:00 UTC ]
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PW spoke with Danielle Borasky, v-p of NoveList, about the vision behind Learn with NoveList and why it’s the essential platform for today’s library staff. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-16 04:00:00 UTC ]
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He was barely equipped for the presidency, but he had an outsize impact, Jeffrey Frank writes. Continue reading at The Washington Post
[ The Washington Post | 2022-03-11 13:00:22 UTC ]
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With help from machine learning software, computer scientists may have unmasked the identity of Q, the founder of the QAnon movement. In a sprawling report published on Saturday, The New York Times shared the findings of two independent teams of forensic linguists who claim they’ve identified... Continue reading at Engadget
[ Engadget | 2022-02-19 20:56:18 UTC ]
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Two new books — ‘Didn’t We Almost Have It All,’ by Gerrick Kennedy and ‘Young Whitney,’ by Bette Marshall — explore the making and unmaking of the ’80s pop sensation Continue reading at The Washington Post
[ The Washington Post | 2022-02-11 11:00:35 UTC ]
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