Ad Age's 2016 Hispanic Fact Pack Is Out Now

The U.S. Hispanic population of 56.6 millionaccounting for 17.6% of U.S. inhabitants and 11.3% of all purchasing poweris a particularly key demographic in this presidential election year, with about 27.3 million eligible Hispanic voters who are adult U.S. citizens. Spanish-language media giant Univision Communications has pledged to try to register three million new Latino voters.Looking ahead, there are many more potential future Latino voters; Hispanics account for more than 25% of the U.S. population age 9 and under. And from ages 10 to 39, Hispanics are more than 20% of the population.Ad Age's thirteenth-annual Hispanic Fact Pack, distributed with the Aug. 1 issue of the magazine, includes data about marketers, ad spending, demographic change and how Hispanics use digital media. Rankings in the 36-page 2016 guide include the top 50 Hispanic advertisers, the 50 largest U.S. Hispanic ad agencies and the 15 biggest Hispanic media agencies. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-08-02 00:00:00 UTC ]
News tagged with: #hispanic population #key demographic #includes data #ad spending #demographic change

Other news stories related to: "Ad Age's 2016 Hispanic Fact Pack Is Out Now"


10 Indispensable Black, Queer, and Feminist Coming-of-Age Stories

Mecca Jamilah Sullivan, author of the new novel 'Big Girl,' recommends 10 essential stories of young people coming into deeper understandings of race, gender, class, sexuality, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #big girl


Nielsen Expands YouTube Measurement With Four-Screen Ad Deduplication

Measurement company Nielsen has launched four-screen ad deduplication, adding connected TV to its existing computer, mobile and linear TV deduplication measurement of YouTube. Top line The move will allow buyers to compare YouTube reach on linear TV, computer, mobile and connected TV devices,... Continue reading at AdWeek

[ AdWeek | 2022-07-21 14:50:01 UTC ]
More news stories like this | News stories tagged with: #nielsen #linear tv #top line


Fun fact: Zadie Smith’s younger brother is in the bad Austen adaptation.

Today in extremely niche literary world factoids: in case you didn’t know (I did not) Zadie Smith has a younger brother named Ben Bailey Smith, an actor and standup who goes by Doc Brown, admires Taylor Swift’s writing ability, and features in Netflix’s new adaptation of Jane Austen’s Persuasion... Continue reading at Literrary Hub

[ Literrary Hub | 2022-07-20 16:07:31 UTC ]
More news stories like this | News stories tagged with: #literary world #jane austen #younger brother #zadie smith #fun fact


Bookseller, Former ABA Board President Gail See Dead at Age 94

Gail See, a Minneapolis-area bookseller for many years and a leader in Minnesota's literary community, who served as president of the ABA board from 1984-1986, has died at age 94. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller #aba board #literary community


In ‘The Great Man Theory’ a middle-aged man can’t shift out of neutral

Teddy Wayne's novel is a character study of a protagonist stuck in a rut of self-regard. Continue reading at The Washington Post

[ The Washington Post | 2022-07-12 14:30:05 UTC ]
More news stories like this | News stories tagged with: #character study #teddy wayne


Japanese creator of hit manga series Yu-Gi-Oh! dies aged 60

Kazuki Takahashi found in snorkelling gear floating in the sea off coast of Okinawa, reports sayA Japanese artist who created the hit manga comic series Yu-Gi-Oh!, which spawned a worldwide media franchise including a trading card game, has been found dead in the sea, according to media... Continue reading at The Guardian

[ The Guardian | 2022-07-07 09:37:41 UTC ]
More news stories like this | News stories tagged with: #manga #media reports #found dead


15 of the Best Coming-of-Age Manga

The best coming of age manga capture this time in our lives in all its beauty and emotion and drama with earnest stories and illustrations. Continue reading at Book Riot

[ Book Riot | 2022-06-30 10:38:00 UTC ]
More news stories like this | News stories tagged with: #manga


Scotland’s Highland Book Prize Goes to Jen Hadfield’s ‘The Stone Age’

'Our neurodiversity is a gift,' as Pan Mac/Picador's commentary about Jen Hadfield's 'The Stone Age' positions her 'visionary panpsychism.' The post Scotland’s Highland Book Prize Goes to Jen Hadfield’s ‘The Stone Age’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-22 18:57:49 UTC ]
More news stories like this | News stories tagged with: #book prize #jen hadfield #post scotland


Nielsen Expands Nielsen One Alpha by Adding End-to-End Measurement

Nielsen One isn't fully rolling out until December, but the measurement company is gearing up with an expanded rollout of Nielsen One Alpha, its early version of the offering. The cross-platform tool is designed to enable publishers and marketers to transact on a single metric across linear and... Continue reading at AdWeek

[ AdWeek | 2022-06-15 13:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen #digital platforms #single metric #enable publishers #cross-platform tool #measurement company #early version


Why this B2B agency group is adding account-based marketing expertise to its roster

Gravity Global, a B2B mini-holding company, is on the acquisition trail, looking to add new practices such as account-based marketing and digital content creation to its roster. The post Why this B2B agency group is adding account-based marketing expertise to its roster appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-06-15 09:30:00 UTC ]
More news stories like this | News stories tagged with: #digital content


TV ad leaders say Nielsen measurement alternatives not ready for prime time

Measurement solutions from iSpot.TV and Samba TV, among others, are buzzy at this year’s upfronts, but won't see much action. Continue reading at Advertising Age

[ Advertising Age | 2022-05-26 14:00:29 UTC ]
More news stories like this | News stories tagged with: #nielsen #measurement solutions #prime time #samba tv


Apple’s must-see iPhone privacy ad, and how brands have been scaling up influencer marketing: Datacenter Weekly

Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age

[ Advertising Age | 2022-05-20 17:50:22 UTC ]
More news stories like this | News stories tagged with: #nielsen #macroeconomic news #nielsen alternatives #datacenter weekly


How War Literature Occupies the Realms of Both Fact and Fiction

Sometimes in interviews I catch myself speaking of my book of short stories about the Iraq War as though it is a kind of literary journalism. I want people to think about their recent history, imagine the lives of soldiers, and get a sense of what it’s like to go to war. And I do […] Continue reading at Literrary Hub

[ Literrary Hub | 2022-05-17 08:53:40 UTC ]
More news stories like this | News stories tagged with: #short stories #recent history #literary journalism #iraq war


Writing for Readers of All Ages: Spotlight on Emunah La-Paz

With a romance series, a memoir, and a picture book, the versatile author leverages social media to grow her fan base and interact with readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #fan base #picture book


Ad groups evaluate TV measurement beyond Nielsen

ANA and 4A's join CIMM to foster transition to 'multi-currency' market for TV and video. Continue reading at Advertising Age

[ Advertising Age | 2022-05-05 20:04:57 UTC ]
More news stories like this | News stories tagged with: #nielsen


We Are in a Golden Age of Historical Fiction for People of Color

“The historian will tell you what happened. The novelist will tell you what it felt like.” I’ve always found these words by E.L. Doctorow a compelling argument for the unique power of fiction to enliven the past. Yet when thinking about the lives of people of color in America, you can’t count on... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-29 08:49:53 UTC ]
More news stories like this | News stories tagged with: #historical fiction #golden age


Place History: How an L.A. bookshop became the house bar of a literary golden age

L.A. transplant Stanley Rose's short-lived 1930s bookstore and boozy backroom became a literary haven for Chandler, Fante, Faulkner, West and many more. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-04-14 13:00:44 UTC ]
More news stories like this | News stories tagged with: #bookshop #bookstore #literary haven #place history


Henry Patterson, author of The Eagle Has Landed, dies aged 92

The bestselling novelist wrote 85 books, mostly thrillers and spy stories, using the pseudonym Jack HigginsHenry Patterson, the bestselling novelist who wrote the The Eagle Has Landed, has died aged 92.The writer died at his home in Jersey surrounded by his family, his publisher HarperCollins... Continue reading at The Guardian

[ The Guardian | 2022-04-09 20:18:44 UTC ]
More news stories like this | News stories tagged with: #harpercollins #publisher harpercollins #bestselling novelist


At age 64, debut novelist Bonnie Garmus makes the case for experience

Garmus’s novel “Lessons in Chemistry” delivers an assured voice, an indelible heroine and relatable love stories Continue reading at The Washington Post

[ The Washington Post | 2022-04-05 10:00:30 UTC ]
More news stories like this |


Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover

The VAB is helping to create new standards for TV measurement, but can it be an objective party if it counts some measurement providers -- but not Nielsen -- as dues-paying members? The post Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover... Continue reading at Digiday

[ Digiday | 2022-03-04 05:01:00 UTC ]
More news stories like this | News stories tagged with: #nielsen #tv measurement