Watch the live broadcast here on April 28 at 3 p.m. EDT. RSVP here—and join the conversation on Facebook, Periscope, LinkedIn and Twitter. Ad Age 20-Minute Takes is a virtual event series tackling how marketers and buyers can, or should, adjust their strategies in the current climate. Leading executives from Verizon Media are on hand to share their expertise and insights in this cut-to-the-chase series designed to inform, then get you on with your day. Up next: Proving out performance. COVID-19 is forcing marketers to reconsider their short- and long-term performance goals. With consumer behaviors changing and content consumption on the rise, it is imperative, now more than ever, for brands to reexamine their marketing and messaging approach to ensure they are supporting their consumers when they need them most. During a time of unprecedented unpredictability, how can you ensure you are reaching your audience and delivering the message that feels right to them now? Join Ad Age Associate Publisher Heidi Waldusky and Verizon Media's Head of Global Data Solutions, James Colborn, for a quick, but in-depth discussion on how brands can listen to the data and lean into smarter technology to drive better performance. Continue reading at 'Advertising Age'
[ Advertising Age | 2020-04-22 15:00:00 UTC ]
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“The historian will tell you what happened. The novelist will tell you what it felt like.” I’ve always found these words by E.L. Doctorow a compelling argument for the unique power of fiction to enliven the past. Yet when thinking about the lives of people of color in America, you can’t count on... Continue reading at Literrary Hub
[ Literrary Hub | 2022-04-29 08:49:53 UTC ]
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#historical fiction
The ‘fascinating insight into what was to become an iconic work’ is the only known surviving copy of its kind and is to be auctioned along with a first edition signed by RowlingA prepublication version of the first Harry Potter book by JK Rowling is expected to fetch at least £20,000 when it is... Continue reading at The Guardian
[ The Guardian | 2022-04-26 09:29:11 UTC ]
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“Doesn’t it scan as odd that the collective book industry reply to “your working conditions are so racist they’re a form of psychological horror” was an ecstatic yes, drag me?” Tajja Isen on The Other Black Girl and lip service in publishing. | Lit Hub Criticism Middle-earth in watercolor: Alan... Continue reading at Literrary Hub
[ Literrary Hub | 2022-04-20 10:30:04 UTC ]
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L.A. transplant Stanley Rose's short-lived 1930s bookstore and boozy backroom became a literary haven for Chandler, Fante, Faulkner, West and many more. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-04-14 13:00:44 UTC ]
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The bestselling novelist wrote 85 books, mostly thrillers and spy stories, using the pseudonym Jack HigginsHenry Patterson, the bestselling novelist who wrote the The Eagle Has Landed, has died aged 92.The writer died at his home in Jersey surrounded by his family, his publisher HarperCollins... Continue reading at The Guardian
[ The Guardian | 2022-04-09 20:18:44 UTC ]
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Garmus’s novel “Lessons in Chemistry” delivers an assured voice, an indelible heroine and relatable love stories Continue reading at The Washington Post
[ The Washington Post | 2022-04-05 10:00:30 UTC ]
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The release of a new Dav Pilkey title and the approach of Easter last year combined to sink unit sales of print books 19.8% last week compared to the week ended March 27, 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-01 04:00:00 UTC ]
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#week compared
Erika Krouse’s Tell Me Everything, about a landmark sexual assault lawsuit, is a remarkable story told by a thrillingly unreliable narrator. Continue reading at Slate
[ Slate | 2022-03-14 09:40:00 UTC ]
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Market value increases by nearly £1bn as Apollo considers improved cash offer after £6.4bn deal rejectedPearson’s market value jumped by as much as a fifth after a US private equity group said it was considering making an improved cash offer after the educational publisher’s rejection of a... Continue reading at The Guardian
[ The Guardian | 2022-03-11 13:22:21 UTC ]
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From sci fi horror like Parasite by Mira Grant to science fantasy like Iron Widow by Xiran Jay Zhao, those genre-blending science fiction books have something for every reader. Continue reading at Book Riot
[ Book Riot | 2022-03-10 11:35:00 UTC ]
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In March 2020, I happened to be working at a library for the first time (shoutout to my friends at BPL), and got to witness up-close how quickly the staff pivoted their services to respond to the pandemic: shifting programming online and expanding their virtual presence; starting a delivery... Continue reading at Literrary Hub
[ Literrary Hub | 2022-03-09 19:43:39 UTC ]
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#ukrainian libraries
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Apple is holding its first virtual event of the year on March 8th, and to be honest, I’ve heard rumors about this date for weeks. And don’t get me started on the leaky product selection expected to debut tomorrow at 1 PM ET / 10 AM PT / 6 PM GMT.EngadgetThe first major announcement is likely to... Continue reading at Engadget
[ Engadget | 2022-03-07 12:28:10 UTC ]
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The VAB is helping to create new standards for TV measurement, but can it be an objective party if it counts some measurement providers -- but not Nielsen -- as dues-paying members? The post Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover... Continue reading at Digiday
[ Digiday | 2022-03-04 05:01:00 UTC ]
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A lot of caped crusaders are hitting theaters this year. Here are a few you can catch at home. Continue reading at Wired
[ Wired | 2022-03-03 12:00:00 UTC ]
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Beloved English author and illustrator behind more than 60 books, including Dogger and the Alfie series, was voted the most popular Kate Greenaway winner in 50 years• Shirley Hughes obituaryShirley Hughes, the author and illustrator whose everyday stories of early childhood cast a happy glow... Continue reading at The Guardian
[ The Guardian | 2022-03-02 07:51:03 UTC ]
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News and Events Laura and Bunmi celebrate 41 books by Black authors. From Black joy to history to empowerment, the books on this list provide affirming messages for children and young adults with a special shout-out to NSK Neustadt Prize finalist Jason... Continue reading at World Literature Today
[ World Literature Today | 2022-02-24 19:13:40 UTC ]
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The range and caliber of Joel Agee's work proves he's much more than the son of the late, Pulitzer-winning James Agee. Continue reading at The Washington Post
[ The Washington Post | 2022-02-22 12:00:34 UTC ]
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A look at six of today's biggest and most interesting YA audiobook performers, with a little about who they are and some of their best work. Continue reading at Book Riot
[ Book Riot | 2022-02-12 11:31:00 UTC ]
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This year, a 30-second spot in the Big Game will run advertisers about $6.5 million. Here's what that can buy instead in digital media. The post What a $6.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-02-11 05:01:00 UTC ]
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