Active Interest Media Launches In-House Content Marketing Unit

The debut of Catapult Creative Labs marks the enthusiast publisher's latest expansion into uncharted territory. The post Active Interest Media Launches In-House Content Marketing Unit appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
News tagged with: #enthusiast publisher #uncharted territory

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Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible

The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at Digiday

[ Digiday | 2023-04-20 04:01:00 UTC ]
More news stories like this | News stories tagged with: #marketing ecosystem #newly launched #miami beach #digital media


At London Book Fair: Translation Markets’ Expansion, Challenges

'A major shift in English and American culture' toward translation is examined in a session at London Book Fair. The post At London Book Fair: Translation Markets’ Expansion, Challenges appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-20 02:16:29 UTC ]
More news stories like this | News stories tagged with: #challenges appeared #major shift #american culture


The Future of Libraries Involves Affordable Housing

The Boston Public Library is the latest in a string of public libraries to plan to incorporate affordable housing into its buildings. Continue reading at Book Riot

[ Book Riot | 2023-04-19 18:13:54 UTC ]
More news stories like this | News stories tagged with: #public libraries #libraries


Sanyu Dillon Expands Leadership at Random House's Harmony, Rodale Imprints

In her first big move as president of Random House Publishing Group, Sanyu Dillon announced promotions to expand the leadership team of Harmony and Rodale, naming Theresa Zoro president of the two imprints. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #big move #leadership team #random house


Jack in the Box Blazes a Trail in Food Marketing With a Weedmaps Partnership

Jack in the Box has never been subtle about its ties to cannabis culture, from its Munchie Meals and Wakey Bakey Hash to its past collaboration with Snoop Dogg's digital media platform Merry Jane. The Southern California-based chain also aired a notorious ad in the mid-2000s featuring a clearly... Continue reading at AdWeek

[ AdWeek | 2023-04-14 12:00:00 UTC ]
More news stories like this | News stories tagged with: #snoop dogg #digital media


ComiXology Veterans David Steinberger and Chip Mosher Launch Comic Book Publishing Company

DSTLRY will focus on premium comics and collectibles with a resellable digital marketplace that "redefines" the creator-owned business structure. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #comic book


Scribner Launches a Poetry Program

A trio of editors has been tapped to work on a list whose inaugural title will be a collection by Airea D. Matthews, slated for May. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #inaugural title


Betr ‘crossed the line’ with illegal ads in News Corp media encouraging gambling, regulator says

Company denies breaking the law but agrees to pay $210,000 penalty imposed by Liquor & Gaming NSWFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe News Corp-backed wagering company Betr has been fined a... Continue reading at The Guardian

[ The Guardian | 2023-04-14 02:39:52 UTC ]
More news stories like this | News stories tagged with: #free morning #latest updatesget #free app #guardian australia #news corp


2nd lawmaker voted back into Tennessee House following expulsion for gun reform protest

Commissioners in Memphis have voted to send Justin Pearson back to the Legislature in Nashville. Republicans banished Pearson and Rep. Justin Jones last week over their role in a gun control protest on the House floor after a deadly school... Continue reading at CBC

[ CBC | 2023-04-12 19:04:26 UTC ]
More news stories like this | News stories tagged with: #pearson


How advertisers are addressing media wastage

Nicholas Greco, senior vice president, U.S. sales, Channel Factory The digital advertising industry is increasingly scrutinizing media wastage, and recent numbers highlight the extent of the issue. Next&Co’s annual Digital Media Wastage report revealed that $5.6 billion of digital ad spend... Continue reading at Digiday

[ Digiday | 2023-04-07 15:17:55 UTC ]
More news stories like this | News stories tagged with: #digital media


TLA 2023 Preview: Texas Librarians Unite!

The 2023 Texas Library Association Annual Conference, set for April 19-22 in Austin, comes at a crucial moment for the state’s librarians. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-07 04:00:00 UTC ]
More news stories like this | News stories tagged with: #crucial moment #library association


Random House Partners with Hasbro on 'Kiya'

Random House Children's Books has acquired publishing rights from Hasbro for 'Kiya & the Kimoja Heroes,' a new animated action-adventure series starring a seven-year-old African girl, Kiya, whose passions for dancing and martial arts are transformed into superpowers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-06 04:00:00 UTC ]
More news stories like this | News stories tagged with: #random house


It’s Their Content, You’re Just Licensing it

Recent automatic updates to e-book editions of works by Roald Dahl, R.L. Stine and Agatha Christie are a reminder of who really owns your digital media. Continue reading at The New York Times

[ The New York Times | 2023-04-04 23:45:06 UTC ]
More news stories like this | News stories tagged with: #roald dahl #agatha christie #e-book


Digiday+ Research deep dive: Publishers’ dependency on programmatic is likely to grow, with focus on open market

Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday

[ Digiday | 2023-04-04 04:01:00 UTC ]
More news stories like this | News stories tagged with: #programmatic ads #open market #significant portion #publishers make


The Intensive Care Unit’ by J. G. Ballard: An Analysis

By Dr Oliver Tearle (Loughborough University) Of all the writers of science fiction and speculative fiction writing in the twentieth century, a few names spring to mind as candidates for the most ‘prophetic’ writers in the field: William Gibson, who popularised the term ‘cyberspace’ and the idea... Continue reading at Interesting Literature

[ Interesting Literature | 2023-04-03 14:00:15 UTC ]
More news stories like this | News stories tagged with: #twentieth century #names spring #william gibson #term cyberspace #science fiction


The Intensive Care Unit’ by J. G. Ballard: An Analysis

By Dr Oliver Tearle (Loughborough University) Of all the writers of science fiction and speculative fiction writing in the twentieth century, a few names spring to mind as candidates for the most ‘prophetic’ writers in the field: William Gibson, who popularised the term ‘cyberspace’ and the idea... Continue reading at Interesting Literature

[ Interesting Literature | 2023-04-03 14:00:15 UTC ]
More news stories like this | News stories tagged with: #twentieth century #names spring #william gibson #term cyberspace #science fiction


Hitting the Books: Sputnik's radio tech launched a revolution in bird migration research

"Birds fly South for the winter and North for the summer," has historically proven to be only slightly less reliable a maxim than the sun always rising in the East and setting in the West. Humanity has been fascinated by the comings and goings of our avian neighbors for millennia, but the why's... Continue reading at Engadget

[ Engadget | 2023-04-02 14:30:53 UTC ]
More news stories like this | News stories tagged with: #balancing act #spare room #harpercollins


Germany’s Bookwire Announces Opening a United States Subsidiary

The ebook and audiobook distributor Bookwire opens its presence in a seventh country, looking to the United States for new business. The post Germany’s Bookwire Announces Opening a United States Subsidiary appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-30 16:58:12 UTC ]
More news stories like this | News stories tagged with: #post germany #audiobook


Profits Fell 11% at Penguin Random House in 2022

Sales at Penguin Random House rose nearly 5% in 2022, but rising costs resulted in an 11.8% decline in earnings, which dropped to €666 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-30 04:00:00 UTC ]
More news stories like this | News stories tagged with: #8% decline #penguin random house


Two Seattle Indie Publishers Unite Around Small-Press Distribution

Joshua Rothes of Sublunary Editions and Phil Bevis of Chatwin Books have formed Asterism Books, a wholesale distribution portal and bookshop for independent small presses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bookshop