AARP Widens Its Lead as America’s Most-Read Magazine

As it does twice each year, GfK MRI released its latest round of magazine audience estimates—the average per-issue readership among U.S. adults for about 200 of the most widely-read magazines—based on consumer research conducted over a nine-month period. The Spring 2018 figures—drawn from the two most recent waves of survey data, running from September 2017 to May 2018—reveal that AARP The Magazine has extended its lead over People as America's most widely-read print magazine pound-for-pound, averaging an estimated 38.6 million readers per issue. AARP first overtook People for the top ranking in GfK's Fall 2017 report. While the majority of the top-ten titles saw a decline in print readership as compared to the Spring 2017 numbers, that figure represents an increase of about 0.2 percent for AARP, which the data suggest has increased its average print audience by about 105,000 readers per issue since a year ago. While its average reader increased slightly in age (64 years this year compared to 63 years, six months in Spring 2017) AARP—which publishes three separate editions of each issue for readers aged 50 to 59, 60 to 69, and 70 and up—says it's gained 479,000 readers aged 60 or younger in the past six months alone. The Costco Connection—the only other freely-distributed, membership-based magazine in the top 10—also happened to be the only other title to see a year-over-year gain in average per-issue readership, adding a little over one-million new readers for an... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-06-22 00:00:00 UTC ]
News tagged with: #national geographic #good housekeeping #sports illustrated #southern living #family circle

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Media Decoder Blog: Spin Magazine Is Sold to Buzzmedia, With Plans to Expand Online Reach

The sale to Buzzmedia, a portfolio of music and celebrity Web sites, calls into question Spin's future as a print publication. Continue reading at The New York Times

[ The New York Times | 2012-07-10 00:00:00 UTC ]
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Publishers still launching print magazines

Despite a troubled print advertising market, publishers still believe in the power of glossy paper and ink: They launched 114 magazines in the first half of 2012. That puts the year roughly on par with 2011, when 111 new titles appeared during the same period, according to online database... Continue reading at Crains New York

[ Crains New York | 2012-07-09 00:00:00 UTC ]
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Perfect Hobby? Reading Books

A single good-sized book will provide you with many hours of entertainment, it will make you think about some aspect of the world around you and make you reconsider that aspect a little. And even better, that single book can be acquired for practically nothing. Continue reading at ABC News

[ ABC News | 2012-07-08 00:00:00 UTC ]
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Tablet Adoption Lowers Reading of Physical Books, Newspapers, Survey Shows

More than half of tablet adopters are reading books and other media on their tablet screens instead of relying on paper. Continue reading at PC World

[ PC World | 2012-07-04 00:00:00 UTC ]
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Waterstones picks next 12 Book Club reads

Waterstones has today announced the next 12 titles in its quarterly Book Club, featuring four... Continue reading at The Bookseller

[ The Bookseller | 2012-07-02 00:00:00 UTC ]
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Boys' reading 'a worry in 75% of schools'

A report into boys’ reading has found that three out of four UK schools are worried about... Continue reading at The Bookseller

[ The Bookseller | 2012-07-02 00:00:00 UTC ]
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Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites

Another big magazine company is looking to ad tech to make its online ad inventory more valuable. Six months after Conde Nast launched a private ad marketplace to increase the sell-through of its online ad space without opening it up to public ad e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-27 00:00:00 UTC ]
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SmartMoney magazine goes online-only

Dow Jones is closing the print edition of SmartMoney, the 20-year-old personal finance magazine, and expanding its digital news team, the company said today, confirming news first reported by The Wall Street Journal. The print edition's September issue will be its last, meaning the elimination... Continue reading at Crains New York

[ Crains New York | 2012-06-22 00:00:00 UTC ]
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Flipboard finally brings its magazine-like news reader to Android

Flipboard, the social newsreader with a stylish magazine-like design, has emerged from beta and is now available free for all Android devices, including the Kindle Fire (although it’s optimized for smartphones rather than tablets). Editor's Note: It's not compatible with my ASUS Transformer Pad... Continue reading at Betanews

[ Betanews | 2012-06-22 00:00:00 UTC ]
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SmartMoney Magazine To Fold Print Edition

After 20 years in print SmartMoney magazine will cease its print presence with the August issue and direct all of its content efforts to SmartMoney.com. At the same time the Dow Jones publication will expand its digital team (to 15) and report to the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-21 00:00:00 UTC ]
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The Media Equation: Huffington Magazine Continues Digital Media’s Incursion

Arianna Huffington speaking at the party last week for Huffington, the new iPad weekly magazine. Continue reading at The New York Times

[ The New York Times | 2012-06-18 00:00:00 UTC ]
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Time Inc. relents, moves iOS magazines to Newsstand

Time Inc. appears to have relented in its refusal to sell subscriptions via its iOS apps, from which Apple takes a 30 percent commission. The Sports Illustrated publisher had resisted the move, forcing people to subscribe to the print edition in order to receive it digitally, but an update has... Continue reading at Engadget

[ Engadget | 2012-06-14 00:00:00 UTC ]
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Huffington Post Introduces Its Online Magazine

The Huffington Post, which has methodically spread its wings from juicy gossip about Salma Hayek’s cleavage and pointed political commentary to a Pulitzer Prize-winning 10-part series on wounded veterans, is breaking into the magazine busin ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-13 00:00:00 UTC ]
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2012 Summer Reading Guide

For book lovers, the summer is always a busy, exciting season, and this year is no exception. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-06-05 00:00:00 UTC ]
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Hearst Magazines offloads Coast and Psychologies after seven years

Hearst Magazines UK is selling Coast and transferring its licence to publish Psychologies in the UK to Kelsey Publishing, the Kent-based publisher that acquired several IPC magazines in 2010. Continue reading at Media Week

[ Media Week | 2012-05-29 00:00:00 UTC ]
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What He's Reading: Bill Wackermann

CONDÉ NAST Publishing Director Bill Wackermann made a tempora-ry move to the other side of the desk by writing his first book, Flip the Script. The self-help guide is filled with examples from his years overseeing Glamour, but Mr. Continue reading at Crains New York

[ Crains New York | 2012-05-27 00:00:00 UTC ]
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Urbanite magazine seeks investor to expand digital platform

Publisher says monthly is not for sale or going out of businessThe publisher of the Urbanite, a free monthly magazine focused on Baltimore urban affairs, said Wednesday she was seeking an investor to help the publication expand its digital media offerings. Continue reading at Baltimore Sun

[ Baltimore Sun | 2012-05-24 00:00:00 UTC ]
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Los Angeles Times Shutting Down LA Magazine

The Los Angeles Times is shutting down its monthly Sunday magazine, LA. The last issue will be June 3rd and the closure comes after attempts to recast the publication through frequency reductions, management shifts and editorial change-ups. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-16 00:00:00 UTC ]
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One third of Brits now e-reading, says Bowker study

Nearly a third of British adults (31%) say they are likely to buy an ebook in the next six... Continue reading at The Bookseller

[ The Bookseller | 2012-05-15 00:00:00 UTC ]
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Future Launches Weekly Digital Cycling Magazine

Future plc has launched a new weekly digital magazine, called Cycling News HD, to be sold through Apple’s Newsstand. The first issue is available for free, while subscriptions are priced at $.99 per week, or $42.99 per year. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-11 00:00:00 UTC ]
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