AAP reaches agreement with Google

The Association of American Publishers (AAP) and Google have reached a settlement agreement over... Continue reading at 'The Bookseller'

[ The Bookseller | 2012-10-04 00:00:00 UTC ]
News tagged with: #settlement agreement

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How Marketers Can Reach Mobile-Obsessed Multicultural Millennials

"We try to heavy up in mobile because we know the consumption is there," said Vilma Vale-Brennan, managing partner-multicultural lead at media agency MEC North America.Once consumers move to a mobile device, however, they're harder to reach with targeted ads. Tracking systems -- referred to... Continue reading at Advertising Age

[ Advertising Age | 2015-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile device #mobile devices #targeted ads


The Girl on the Train reaches number one

Paula Hawkins’ The Girl on the Train (Doubleday) climbs sixteen places to claim the UK number one on the Official Top 50 in its 11th week on the chart. Continue reading at The Bookseller

[ The Bookseller | 2015-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paula hawkins #uk number


Google Rolls Out New Tools to Drive Mobile App Installs

App-install ads continue to be a lucrative business for Facebook and Twitter, and now Google wants a bigger piece of the market. Today Google is rolling out two new tools aimed at making it easier for marketers to plug mobile apps. The first change is that advertisers can extend AdMob... Continue reading at AdWeek

[ AdWeek | 2015-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #initial success #game developer #social networks


Publisher Who Defied Russia’s Anti-Gay Laws Wins AAP “Freedom” Award

Russia's Samokat has been awarded the Jeri Laber International Freedom to Publish Award from the Association of American Publishers. The post Publisher Who Defied Russia’s Anti-Gay Laws Wins AAP “Freedom” Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publisher #publish award #american publishers


Are publishers ready for Google’s ‘mobile-friendly’ rankings?

For its next algorithm change, Google is setting its sites on mobile. As the site's share of mobile searches approaches 50 percent, Google wants to crack down on sites with designs that are hostile to mobile screens. Google's fear is that if it links out to sites that don't work on mobile... Continue reading at Digiday

[ Digiday | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile screens #algorithm change


At AAP Annual Meeting Speakers Tackle Technology, Free Speech

Three topics that publishers have been dealing with in recent years--technology, data, and free speech--were addressed in a series of lively presentations at the Association of American Publishers’ annual meeting. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american publishers #free speech #annual meeting


Scholastic, AAP Team Up On Library Funding

A coalition of publishers and education and industry groups has called on the U.S. Congress to support dedicated school library funding. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library funding


Google tax confirmed while Corporation Tax slashed to 20%

Companies like Amazon and Google which move their profits overseas  will be charged a “diverted profits tax” the Chancellor confirmed this afternoon (18th March). Continue reading at The Bookseller

[ The Bookseller | 2015-03-19 00:00:00 UTC ]
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Google Change Allows Company Statements to Top News Searches

(Reuters) - A little-noticed change in the way Google selects search results has allowed company statements to top the list of news links shown when users search for information on businesses.   The measure may cost news publishers web traffic a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reuters -


Google, Beware: Facebook to Open Ad Exchange Powered by LiveRail

Facebook continues its campaign to invade Google's ad-tech turf.Facebook is building an ad exchange that would automate the sale of other publishers' ads, according to people familiar with the matter. LiveRail, the online video ad-tech firm that Facebook bought last summer, will be the one... Continue reading at Advertising Age

[ Advertising Age | 2015-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #display ads #publishers sell #ad exchange #facebook continues #facebook bought #people familiar


New Delhi World Book Fair Reaches One Million Consumers

The 9-day New Delhi World Book Fair drew more than 1,100 exhibitors and a million visitors to buy books at what has become one of Asia's key book fairs. The post New Delhi World Book Fair Reaches One Million Consumers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy books


How to upload PDF and EPUB files into Google Play Books

Ever get stuck at the bar waiting for your friends to show up? That’s when I usually whip out my tablet and start catching up on reading. And since Google Play Books lets me upload PDFs and ebooks I’ve purchased elsewhere, I’ve always got something new to read on hand.It’s easy to get your own... Continue reading at PC World

[ PC World | 2015-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ve purchased #google account #google drive


AAP Monthly StatShot, October 2014

Led by gains in print formats, sales of adult trade books rose 10.9% in October over October 2013, according to figures released in AAP’s monthly StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print formats #figures released


Why Google-Backed Press Fund Strayed From Its Mission to Help Charlie Hebdo

Charlie Hebdo is printing 7 million copies of its "survivor's issue," published one week after terrorists attacked the magazine's Paris office Jan. 7, killing 12 people. To print the additional copies, Charlie Hebdo, which usually puts out 60,000 copies per issue, received financial help from... Continue reading at Advertising Age

[ Advertising Age | 2015-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french media #digital age #mobile app #website redesign #daily basis


Apple, Google and Facebook lend support and money to Je Suis Charlie campaign

12 people died in an attack on satirical French magazine, Charlie Hebdo on Wednesday. At time of writing, the situation in France is still unfolding, and technology companies have been quick to show their sympathy for the victims whilst voicing support for freedom of speech. Google has donated... Continue reading at Betanews

[ Betanews | 2015-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #charlie hebdo #technology companies #print run #financial support


Google E-book Program Finding Its Way

Google executives believe the company’s ebook program is on the right course, after some early missteps, as it enters its fifth year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook program


AAP Monthly Statshot, September 2014

Sales of adult trade books fell 11.8% in September compared to September 2013, according to AAP’s monthly StatShot program. Sales dropped in all three adult print segments, while ebook sales rose 0.5%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #september compared


Macmillan Reaches Amazon Deal, Will Try Subscription Services

In a letter sent to authors, illustrators and agents today, Macmillan CEO John Sargent said the company reached a sales agreement with Amazon last week for ebooks and print books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription services #sales agreement #print books


The Google News Shutdown in Spain Is An Empty Victory for Publishers

Trying to stick it to Google is an understandable impulse, a resentment fed by the company's monolithic influence over the web. But all the Google News shutdown in Spain really shows is how powerless traditional publishers really are. The post The Google News Shutdown in Spain Is An Empty... Continue reading at Wired

[ Wired | 2014-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #understandable impulse #resentment fed #monolithic influence


Google 'experimenting with buy button'

Google is looking to experiment with a "buy now" button that would allow browsers to shop directly through the search engine, without having to visit a retailer's own website. According to a report in the Wall Street Journal, the search giant is seeking to compete directly with Amazon, which... Continue reading at The Bookseller

[ The Bookseller | 2014-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy button #search engine #search giant #shopping service