The coronavirus is causing many publishers to experience of bifurcation of their ad sales that’s led to an evaporation of the mid-sized deal. Many large digital publishers are finding the bulk of their deal flow is smaller deals. There are still the big fish to land with wide-ranging campaigns, according to CROs at four different […] The post ‘A tale of two cities’: The coronavirus is creating a barbell effect for publishers’ ad sales appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-05-18 04:00:00 UTC ]
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After shaky start in lockdown, Bloomsbury sales soar as people pick books over box setsCoronavirus – latest updatesSee all our coronavirus coverageThe Harry Potter publisher, Bloomsbury, has reported its most profitable first half in more than a decade, after a nation tiring of box sets fuelled... Continue reading at The Guardian
[ The Guardian | 2020-10-27 12:22:12 UTC ]
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In a Frankfurter Buchmesse ARTS+ session, publisher Antoine Tanguay introduces his interactive storytelling project and why he believes publishers need to adapt to 'changing cultural needs.' The post Québec City Publisher Antoine Tanguay’s Interactive ‘Cabinet of Curiosities’ appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-14 20:21:09 UTC ]
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Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller
[ The Bookseller | 2020-10-13 00:14:33 UTC ]
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Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek
[ AdWeek | 2020-09-17 12:00:07 UTC ]
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Orion Spring will publish journalist Florence Wilkinson's debut Wild City, a non-fiction book that looks at the wildlife in cities. Continue reading at The Bookseller
[ The Bookseller | 2020-09-09 19:50:39 UTC ]
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Coronavirus has stacked the odds against indie presses even further, BHP Comics publisher Sha Nasir has said, warning he will have to completely change his firm's business model as a result of the pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-08-31 14:53:02 UTC ]
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Unit sales of romance ebooks 'increased 17 percentage points from January through May 2020' in the US market, NPD Books reports. The post Trade-Published Romance Sees a Coronavirus Boost in the States appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-08-20 14:14:36 UTC ]
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After seeing advertising in the travel category disappear, publishers including Insider, BuzzFeed and Condé Nast Traveler are seeing signs of life. The post ”Pivot” has been the word’: How travel publishers are navigating the coronavirus pandemic appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-08-20 04:01:00 UTC ]
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Led by author Cynthia D'Aprix Sweeney, the publishing imprint sets up a five-year program with the Columbia Publishing Course. The post HarperCollins’ Ecco and Cynthia D’Aprix Sweeney Create a Publishing Diversity Fellowship appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-08-19 13:46:28 UTC ]
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Broadcaster and writer Clare Balding is publishing a new book about "heroic" animals with John Murray. Continue reading at The Bookseller
[ The Bookseller | 2020-08-12 03:00:23 UTC ]
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Figures for last year show sales of £6.3bn, up 20% on 2015, but the Publishers Association says sector needs government support to weather coronavirusBook sales in the UK hit record levels in 2019, driven by a surge in audiobook and nonfiction titles, according to new figures released as... Continue reading at The Guardian
[ The Guardian | 2020-07-21 23:01:08 UTC ]
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Faith-based houses reached a ready audience in June when they highlighted social justice titles and resources on anti-racism as outcries against police brutality and discrimination dominated the streets and the headlines. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-16 04:00:00 UTC ]
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Faith-based houses reached a ready audience in June when they highlighted social justice titles and resources on anti-racism as outcries against police brutality and discrimination dominated the streets and the headlines. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-16 04:00:00 UTC ]
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A steep decline in returns somewhat offset a drop in gross sales in May, leading a decline of 12.1% in net sales compared to May 2019. The month did see a jump in adult e-book sales, with sales rising 30.6%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-13 04:00:00 UTC ]
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The Spanish publishing industry has gained new clarity on where it stands with the government and is ratcheting up its demands for pendemic assistance. The post Coronavirus Impact: Spain’s Publishers Open a Two-Front Strategy appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-07-06 13:44:10 UTC ]
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This morning I woke up to two very different pieces of news, yet they are very much connected. The first was the news that the U.S. unemployment rate fell to 11.1% in June, and as a nation we added 4.8 million jobs to the economy. Certainly it’s good news that the trend line has moved downward... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-02 16:42:10 UTC ]
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In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
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A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
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The Russian market's book publishing sector has been designated by the state as eligible for special financial support during the pandemic. The post Coronavirus Impact in Russia: Publisher Cites Up to 75-Percent Profit Loss appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-06-11 16:37:40 UTC ]
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CEO of News UK, Rebekah Brooks, tells staff pandemic has hammered print sales and advertising revenueThe publisher of the Sun and the Times has warned of impending job losses as part of a major cost-cutting programme as the coronavirus pandemic hammers newspaper sales and advertising... Continue reading at The Guardian
[ The Guardian | 2020-06-11 12:06:20 UTC ]
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