‘A tale of two cities’: The coronavirus is creating a barbell effect for publishers’ ad sales

The coronavirus is causing many publishers to experience of bifurcation of their ad sales that’s led to an evaporation of the mid-sized deal. Many large digital publishers are finding the bulk of their deal flow is smaller deals. There are still the big fish to land with wide-ranging campaigns, according to CROs at four different […] The post ‘A tale of two cities’: The coronavirus is creating a barbell effect for publishers’ ad sales appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-05-18 04:00:00 UTC ]
News tagged with: #ad sales #big fish #digital publishers

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Women Now Publishing More Books Than Men — And It’s Helping Sales

According to data, women are now publishing more books than men are, and it's affecting the publishing world in a big way. Continue reading at Book Riot

[ Book Riot | 2023-03-07 17:36:00 UTC ]
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Hearst Reorganizes Its Sales Structure, Centering Categories Over Publishers

In order to work more effectively with advertisers, Hearst Magazines, parent to editorial titles including Cosmopolitan and Esquire, plans to reorganize its internal sales structure around industry categories by the end of the first quarter. The move will shift the sales and marketing staff away... Continue reading at AdWeek

[ AdWeek | 2023-02-24 12:33:37 UTC ]
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Publishing Sales Dropped 6.4% in 2022, AAP Report Finds

Sales from publishers reporting to the AAP's StatShot program were down 6.4% in 2022 compared to 2021. Sales were down in all publishing categories, with print sales off in both trade segments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-10 05:00:00 UTC ]
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October Was a Rough Month for Publishing Industry Sales

With sales in the adult books and children’s/young adult categories falling 16.4% and 9.9%, respectively, total industry sales dropped 9.3% in October from a year ago for the 1,370 publishers that report results to AAP’s StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-22 05:00:00 UTC ]
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Publishing Industry Sales Down 4.5% Through September

Total publishing industry sales fell 4.5% through September compared to 2021, with trade sales down 3.3%, at the 1,368 publishers who report revenue to the AAP’s StatShot program. Lower hardcover sales and higher returns were the main drivers in pushing down trade sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-05 05:00:00 UTC ]
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Paramount scraps $2.2bn sale of Simon & Schuster publishing to Penguin

Penguin owner Bertelsmann will not appeal US judge’s ruling that merger would be illegal because it would hit authors’ payPenguin Random House, the world’s largest book publisher, and rival Simon & Schuster have scrapped a $2.2bn deal to merge, Penguin’s owner said in a statement on... Continue reading at The Guardian

[ The Guardian | 2022-11-21 22:41:38 UTC ]
More news stories like this | News stories tagged with: #2bn deal #simon schuster #largest book #bertelsmann


Publishing Sales Fell in July

July was a bad month for publishing, with sales falling 14.9% from a year ago for the 1,368 publishers who report to AAP’s StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-19 04:00:00 UTC ]
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Publishing Industry Sales Rose by $3 Billion in 2021

Final sales numbers for 2021 from the Association of American Publishers show a 12.3% increase in industry sales, with total sales hitting $29.33 billion, up from $26.1 billion in 2020. Easing of the pandemic in 2021 had a significant impact on industry results. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-16 04:00:00 UTC ]
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Harry Potter publisher Bloomsbury reports record sales amid reading boom

People who turned to books during Covid lockdowns continuing to buy them, company saysBloomsbury has reported a record year for sales, as the Harry Potter publisher said the increase in reading during the pandemic had become “permanent” after lockdowns eased.The company benefited substantially... Continue reading at The Guardian

[ The Guardian | 2022-06-15 08:09:40 UTC ]
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Trade Publishing Sales Rose 2.6% in Q1

Sales of adult trade books fell slightly in the first quarter of 2022 from the comparable period in 2021, but children's sales increased 10.2% at publishers that report to AAP's StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-27 04:00:00 UTC ]
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Trade Publishing Sales Rose in February

Sales of children’s/YA books rose 24.2% in February over a year ago, while adult trade book sales increased 7%, according AAP’s StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-11 04:00:00 UTC ]
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Ingram’s Lightning Source at Sharjah Publishing City

The promise of Sharjah Publishing City as a hub for the international book business has taken a step forward with Lightning Source. The post Ingram’s Lightning Source at Sharjah Publishing City appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-27 22:26:37 UTC ]
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London Book Fair Exhibitor Publishing Scotland: ‘Facilitating Rights Sales’

'Channels for voices in Scottish literature,' says Alan Bett, are enhanced by Publishing Scotland's international fellowship. The post London Book Fair Exhibitor Publishing Scotland: ‘Facilitating Rights Sales’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-05 00:50:03 UTC ]
More news stories like this | News stories tagged with: #scottish literature #publishing scotland #london book fair #book fair


Publishing Sales Had Small Gain in January

Led by a 44.1% increase in sales of K-12 instructional materials and double-digit gains in the children’s/young adult and religious press segments, industry sales rose 3.7% in January, according to AAP’s StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-11 05:00:00 UTC ]
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Publishers increasingly turn to TikTok but cracking sales remains a mystery

Publishers are increasingly acquiring books from influencers on TikTok and using "BookTokkers" to promote new works, but while the platform is clearly booming, many are still uncertain how best to use it and cracking its algorithm to boost sales remains a mystery to even the most savvy users.   Continue reading at The Bookseller

[ The Bookseller | 2022-01-10 11:50:25 UTC ]
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The UK’s Publishers Association Charts a ‘Steep Rise’ in Audiobook Sales

The United Kingdom's audiobook sales show an eye-catching 71-percent jump, January to June this year over the same period in 2019. The post The UK’s Publishers Association Charts a ‘Steep Rise’ in Audiobook Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-11-28 17:52:33 UTC ]
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Will Publishing Sales Grow Again?

Industry sales have increased only once since 2016—but 2021 is one strange year. Anything could happen. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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John Lewis sued by self-published children’s author over Christmas ad

Fay Evans alleges a ‘striking similarity’ between the 2019 Excitable Edgar TV campaign and her 2017 book Fred the Fire-Sneezing DragonThe author of a self-published children’s book about a dragon that causes havoc with its fiery sneezes is suing John Lewis over its 2019 Christmas ad about a... Continue reading at The Guardian

[ The Guardian | 2021-11-16 14:46:45 UTC ]
More news stories like this | News stories tagged with: #christmas ad #picture book #trouble-making dragon #fire-sneezing dragon #self-published children #striking similarity #john lewis #children’s book


Amazon Publishing’s Eoin Purcell: ‘Surprise Books’ and Other Pandemic Effects

Ongoing pandemic market conditions for Amazon Publishing in London, Eoin Purcell says, reflect 'intensity' in entertainment consumption. The post Amazon Publishing’s Eoin Purcell: ‘Surprise Books’ and Other Pandemic Effects appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-11-15 15:50:12 UTC ]
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It's Official: Book Publishing Sales Held at $25 Billion in 2020

The Association of American Publishers released its final report on 2020 industry sales today and the figures show another flat year, with sales down 0.2% compared to 2019, slipping to $25.71 billion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
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