A Familiar Newcomer to Czech Books: Empresa Media

The Czech Republic's largest media conglomerate, Empresa Media, has just launched a book publishing division, adding to its television, radio and magazine businesses. The post A Familiar Newcomer to Czech Books: Empresa Media appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2016-06-22 00:00:00 UTC ]
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BookShout to Offer E-books to Public Media Via Special Sales

The direct-to-consumer ebook platform specializing in ebook special sales, is partnering with Forest Incentives, a public media distribution vendor, to provide bulk orders of bestselling ebooks to public radio and TV stations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-16 00:00:00 UTC ]
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World Book Night Touts Increased Media Attention

World Book Night U.S., an ambitious nonprofit campaign to promote reading throughout the country, is reporting stronger-than-ever media attention for its just-finished April 2014 push. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-07 00:00:00 UTC ]
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These (Fake) Self–Help Books Diagnose Nearly Every Way People Are Terrible On Social Media

American Psycho author Bret Easton Ellis is what's known in online circles as a world–class troll. For the uninitiated, a troll is someone who expresses a controversial and often contrarian opinion in order to get a rise out of people and draw attention to himself. If someone is widely... Continue reading at Fast Company

[ Fast Company | 2013-10-16 00:00:00 UTC ]
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Facebook Marketing Tactics for Book and Media Businesses

Facebook marketing specialists Qwaya offer tips on making the most of marketing and advertising for publishers on the ubiquitous social media platform. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-11 00:00:00 UTC ]
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Starry media launch for Books Are My Bag

Model Lily Cole, journalist Jon Snow and "Britain's Got Talent" judge Amanda Holden... Continue reading at The Bookseller

[ The Bookseller | 2013-09-09 00:00:00 UTC ]
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Donaldson: media ignores children's books

Children's Laureate Julia Donaldson has criticised the media for a lack of review and feature... Continue reading at The Bookseller

[ The Bookseller | 2013-06-03 00:00:00 UTC ]
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HuffPo’s Andrew Losowsky Tweets about Social Media for Book Marketers

How can publishers optimize their social media outreach? HuffPo's Andrew Losowsky chats with Ed Nawotka on Twitter about how book marketers can maximize social media networks and influencers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
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Book Marketing Q&A with Scholastic’s Social Media Director, Morgan Baden

Morgan Baden is responsible for directing social media strategy at Scholastic and engaging teen readers online. Hear her speak at Reaching Readers Book Marketing Conference on May 28 in NYC. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-01 00:00:00 UTC ]
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10 most challenged books list for 2012 includes some newcomers

The most-challenged book series of 2012 was the 'Captain Underpants' books by Dav Pilkey. Former list-toppers 'ttyl' and 'The Hunger Games' are missing from the list entirely. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-04-16 00:00:00 UTC ]
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3 Epiphanies About Social Media Marketing for Books

When it comes to book marketing, social media is a honeytrap, never quite delivering on its promises, but a few simple best practices can vastly improve your results. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-29 00:00:00 UTC ]
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Should Book Editors Be Involved in Social Media Engagement?

The cry has gone out that publishers need to engage more with readers. Who is the right person for the job? Editors? Marketers? Or should it be the authors? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-10 00:00:00 UTC ]
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Media Decoder Blog: Survey Shows Growing Strength of E-Books

The ebook format became the most popular one for adult fiction in 2011, surpassing hardcover books and paperbacks, according to an annual survey. Net revenue from ebook sales over all more than doubled from 2010. Continue reading at The New York Times

[ The New York Times | 2012-07-18 00:00:00 UTC ]
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Media Decoder Blog: From Penguin, a Plan to Make Its E-Books Available in New York City Libraries

The publisher, in conjunction with city libraries and 3M, will make its books available in e-format, though they will not be available immediately after release. Continue reading at The New York Times

[ The New York Times | 2012-06-21 00:00:00 UTC ]
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Media Decoder Blog: Pearl Buck Novels to Be Published as E-Books

Thirteen novels, including "The Good Earth,'' which won the Pulitzer Prize in 1932, will be published in ebook format by Open Road Integrated Media. Continue reading at The New York Times

[ The New York Times | 2012-06-18 00:00:00 UTC ]
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Media Decoder Blog: After Long Resistance, Pynchon Allows Novels to Be Sold as E-Books

Thomas Pynchon, author of “Gravity’s Rainbow” and “The Crying of Lot 49,” characteristically declined to speak about his decision. Continue reading at The New York Times

[ The New York Times | 2012-06-13 00:00:00 UTC ]
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Media Decoder Blog: Barnes & Noble Argues Book Settlement 'Punishes Consumers'

The bookseller also said that Justice officials did not take the company's objections seriously before the settlement, that they were only "checking the box." Continue reading at The New York Times

[ The New York Times | 2012-06-07 00:00:00 UTC ]
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Media Decoder Blog: Attacking Amazon, Authors Group Urges Opposition to E-Book Settlement

The Authors Guild is encouraging its 8,500 members to submit comments against the proposed settlement between the Department of Justice and three large publishers. The settlement, the guild argues, will only benefit Amazon. Continue reading at The New York Times

[ The New York Times | 2012-06-05 00:00:00 UTC ]
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Media Decoder Blog: The Return of the Oprah's Book Club

After two years, Oprah Winfrey's highly influential book club is being revived, with "Wild," by Cheryl Strayed, as the first selection. Continue reading at The New York Times

[ The New York Times | 2012-06-02 00:00:00 UTC ]
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The Media Equation: Byliner Takes Bissinger’s E-Book Off Amazon

Byliner.com, a digital publishing company, withdrew the ebook “After Friday Night Lights” by Buzz Bissinger from Amazon because of a pricing dispute involving a promotional giveaway. Continue reading at The New York Times

[ The New York Times | 2012-04-30 00:00:00 UTC ]
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