A certain Hearst glossy wants you to start saying that is 'So Elle'

Just in time for New York Fashion Week (Sept. 6-14), Elle, the venerable women's fashion magazine published in the U.S. and more than a dozen other countries by Hearst, is taking to the streets to promote its brand with a new tagline."So Elle" will be the message plastered across entire Manhattan blocks, billboards, bus shelters and taxi tops, as well as on Instagram, on Elle.com and in the print magazine. The image you see below is a rendering of an execution planned for Clarkson Street between Washington and Greenwich in Manhattan.The "So Elle" campaign, says the magazine's senior VP, publisher and chief revenue officer, Kevin O'Malley, "is tied to Elle's September issue, which is the culmination of Nina Garcia's vision since becoming editor in chief of Elle." (The issue is Garcia's first full September issue since taking over for Robbie Myers last fall.) Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-09-04 00:00:00 UTC ]
News tagged with: #nina garcia #bus shelters #senior vp #robbie myers

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Why media companies are still hybrid, four years since the pandemic started

Four years since the start of the pandemic, most large digital publishers still have hybrid working models. Is this the new normal? Continue reading at Digiday

[ Digiday | 2024-03-22 04:01:00 UTC ]
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Starting this year, the National Book Awards will be open to non-citizens.

Today, the National Book Foundation announced a change in the eligibility criteria for the annual National Book Awards for Fiction, Nonfiction, Poetry, and Young People’s Literature. Beginning with the 75th National Book Awards, submissions for which open on March 13 of this year, the prizes... Continue reading at Literrary Hub

[ Literrary Hub | 2024-02-15 15:30:03 UTC ]
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Lisa Marie Presley started writing a book before she died. Riley Keough completed it

Lisa Marie Presley's posthumous memoir will hit shelves later this year, with the help of her daughter Riley Keough, who picked up the pieces. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-01-11 20:25:14 UTC ]
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The Generative AI Copyright Fight Is Just Getting Started

The Authors Guild and other artists’ groups say that it's unfair to train AI algorithms on their work without permission. Tech companies generally argue that it counts as “fair use.” Continue reading at Wired

[ Wired | 2023-12-07 12:00:00 UTC ]
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A Book Club Took 28 Years to Read ‘Finnegans Wake.’ Now, It’s Starting Over.

The group in California started on the notoriously challenging novel by James Joyce in 1995. In October, it reached the end. Continue reading at The New York Times

[ The New York Times | 2023-12-07 10:40:10 UTC ]
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It started with a sandwich cookbook from 1909. Now, Barry Enderwick is TikTok's favourite sandwich historian

Barry Enderwick, who posts on social media as Sandwiches of History, aims to recreate the recipes as exactly as possible, before adding a twist that turns the relic into a modern meal idea. Continue reading at CBC

[ CBC | 2023-11-08 20:08:50 UTC ]
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Jean-Baptiste Andrea Wins Goncourt Prize For “Veiller Sur Elle”

The prestigious French literary award went to “Watching Over Her,” or “Veiller Sur Elle,” an almost 600-page novel set in 20th-century Italy. Continue reading at The New York Times

[ The New York Times | 2023-11-07 12:35:09 UTC ]
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Movers and Shakers: Publicis, Jellyfish, WPP, Publicis.Poke, Wavemaker, Dentsu, Hearst and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Continue reading at Media Week

[ Media Week | 2023-11-02 09:10:33 UTC ]
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6 books to get you started with Black horror, classic and new

Black horror pioneer Tananarive Due helps us pick 6 great books from the genre, from a Toni Morrison classic to a new anthology by Jordan Peele. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-10-26 10:00:53 UTC ]
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New Religion Books for Kids Aim to Start Big Conversations

Forthcoming titles from religion and spirituality publishers aim to get families talking about right-to-life messaging, sex trafficking, climate change, houselessness, gender roles, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-22 04:00:00 UTC ]
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Amazon’s second Prime Day starts October 10th

Amazon’s master plan has been laid bare. By the year 2300, every single day on the calendar will be Amazon Prime Day. Every month will be Amazon Prime Month, it will always be the year of the Amazon, and our homes will be entirely built of smiling cardboard boxes. Amazon hasn’t officially... Continue reading at PC World

[ PC World | 2023-09-18 13:46:37 UTC ]
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Anne Lamott on Starting Where You Are

Illustration by Krishna Bala Shenoi. Talk Easy with Sam Fragoso is a weekly series of intimate conversations with artists, authors, and politicians. It’s a podcast where people sound like people. New episodes air every Sunday, distributed by Pushkin Industries.  * This week, we flash back to... Continue reading at Literrary Hub

[ Literrary Hub | 2023-08-29 08:32:16 UTC ]
More news stories like this | News stories tagged with: #people sound #anne lamott #talk easy #sam fragoso #weekly series #intimate conversations #episodes air #pushkin industries #best-selling author


Movers and Shakers: Hearst UK, M&C Saatchi, Leo Burnett and McCann Worldgroup

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Continue reading at Media Week

[ Media Week | 2023-07-26 10:26:04 UTC ]
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Where to Start with Audiobook Publishing

Audiobook publisher Sean McManus provides tips on how indie authors can benefit from the audiobook boom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-02 04:00:00 UTC ]
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Polly Toynbee: what my privileged start in life taught me about the British class system

It wasn’t just luck that steered the Guardian columnist to Oxford and into a media career ... She reflects on the subtle mechanics of class (and an early encounter with a naked future PM)Children know. They breathe it in early, for there’s no unknowing the difference between nannies, cleaners,... Continue reading at The Guardian

[ The Guardian | 2023-05-20 12:00:56 UTC ]
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U.S. Book Show 2023: Elle Key and Keegan-Michael Key

Elle Key and Keegan-Michael Key will discuss their forthcoming book, 'The History of Sketch Comedy,' on May 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-12 04:00:00 UTC ]
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Kelly McMasters on Starting a Bookstore to Save Her Marriage

The first time I sliced open a box of books in my new bookshop, I breathed in deeply. The pulpy starch of the paper caught in the back of my throat, while the faint chemical sting of the new ink burned high in my nostrils. I imagined a world where this smell was a constant […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-09 08:53:39 UTC ]
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Literati Book Fairs Expand into Minneapolis with Start Reading Now Partnership

The arrangement will bring some 21 free Literati book fairs to Minneapolis schools in 2023 and will fund free books for kids in need. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-03 04:00:00 UTC ]
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Starting Salaries at Big Publishers Grow

Over the past three years, entry-level wages at the Big Five publishers and Scholastic have risen 23%, on average, in response to calls for a living wage, union actions, and inflation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-21 04:00:00 UTC ]
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London Book Fair 2023: Brian Murray, the Ukrainian First Lady, and a Shocking Arrest Start the Show

On Day One in London, HarperCollins CEO Brian Murray said the publisher may still try to buy Simon & Schuster, Ukrainian first lady Olena Zolenska addressed the fair over video, and the floor was aflutter over the arrest of the foreign rights manager at French publisher Éditions La Fabrique... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-18 04:00:00 UTC ]
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