Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.Among the new releases, Lowe's serves up another in its series of wry how-to spots with a new installment titled "How to Make a Snowman While Eating a Turkey Leg" (spoiler: it's suprisingly easy!), while Google's Android emphasizes the diversity of its ecosystem ("All kinds of phones for all kinds of folks") in a quirky animated commercial. And Barnes & Noble wants to remind you to give books as Christmas gifts (but you were already planning to, right?).As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-11-14 00:00:00 UTC ]
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The Publishers Weekly Stock Index fell 3.6% overall, with declining share prices for Amazon and News Corp. offsetting gains elsewhere. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-04 00:00:00 UTC ]
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Barnes and Noble has decided to lay down its arms and stop competing with Amazon for ebook and e-reader sales in the UK. The bookstore operator has announced it will stop selling digital content, including fiction and non-fiction, magazines and video... Continue reading at Engadget
[ Engadget | 2016-03-04 00:00:00 UTC ]
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#e-reader sales
#including fiction
Demand for DC’s Super Hero Girls line has been so high the publisher is adding a second book to the program months before the first book in the series even publishes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-03 00:00:00 UTC ]
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Barnes and Noble has revealed plans to launch a new "prototype" store later this year, a US conference has heard. Continue reading at The Bookseller
[ The Bookseller | 2016-02-26 00:00:00 UTC ]
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Epic novel, whose length has long discouraged readers, has made it on to the Bookseller’s top 50 after the BBC’s acclaimed new adaptationBritain is racing to address the fact that only 4% of Britons have read War and Peace, with Leo Tolstoy’s doorstopping epic entering the UK’s book charts for... Continue reading at The Guardian
[ The Guardian | 2016-02-17 00:00:00 UTC ]
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A selection of adult and children’s authors to meet at this year’s Winter Institute—and what makes their books notable. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
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Square Peg has acquired a book by naturalist Stephen Ross about one of Britain’s favourite birds, the robin. Continue reading at The Bookseller
[ The Bookseller | 2015-11-28 00:00:00 UTC ]
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Reading a book on a traditional tablet, such as the iPad, is a passable experience. However, a dedicated reader with an e-ink display is much superior for reading. Not only is it more comfortable for your eyes, but it works better in the sun too. Not to mention the super-long battery life. While... Continue reading at Betanews
[ Betanews | 2015-10-21 00:00:00 UTC ]
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The celebrity pastor defends against what critics have branded 'cool Christianity' while discussing his reality series, church, and new book 'Sandcastle Kings.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-13 00:00:00 UTC ]
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Whether sized to stuff stockings or designed as works of art, gift books have their own special places in a wide variety of stores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
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Orion has snapped up rights to a humour gift book from the owner of Marnie the Dog, who has over 1m followers on Instagram. Anna Valentine, non-fiction publishing director at Orion, bought UK & Commonwealth rights from Nicole Bond at Grand Central Publishing for Marnie the Dog: I’m a Book,... Continue reading at The Bookseller
[ The Bookseller | 2015-09-17 00:00:00 UTC ]
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Novelist Robert Harris has said that developing dedicated TV books programming is one of the ways in which the BBC can fight back against funding cuts. Continue reading at The Bookseller
[ The Bookseller | 2015-09-11 00:00:00 UTC ]
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Regional newspaper publisher extends trial of AdSmart targeted television advertising serviceJohnston Press is seeking to bolster revenues striking a three-year regional advertising deal with Sky to sell targeted TV ad slots to clients.The regional newspaper publisher started a trial to use... Continue reading at The Guardian
[ The Guardian | 2015-09-10 00:00:00 UTC ]
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Total revenue at Barnes & Noble fell 1.5% in the first quarter ended August 1, 2015, to $1.2 billion, compared to last year’s first period and the net loss increased to $34.9 million from $28.4 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-09 00:00:00 UTC ]
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Paper books are archaic -- e-readers and tablets are the proper way to read nowadays. They are more convenient for traveling, helpful for nighttime reading, and most importantly, don't take up room. Both public and in-home libraries are a waste of space. Today, Barnes and Noble announces its... Continue reading at Betanews
[ Betanews | 2015-09-03 00:00:00 UTC ]
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Ronald Boire, a man with plenty of electronics experience, is taking over as CEO of Barnes & Noble, as the bookseller spins off its education division. The post Barnes & Noble Looks to New Leader to Save NOOK appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-07 00:00:00 UTC ]
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Ron Boire has been named the next CEO of Barnes & Noble, Inc., beginning September 8. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-02 00:00:00 UTC ]
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During a recent talk show chat, "Game of Thrones" actress Maisie Williams revealed she had listened to fans' online opinions when crafting her scrappy Arya Stark character, originally written as a left-handed swordswoman in George R.R. Martin's book series. "The fans are so die-hard; they're... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
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India's Ritesh Batra is to direct the film adaptation of The Sense of an Ending, Julian Barnes' Booker-winning novel, with British actor Jim Broadbent in the lead. Continue reading at BBC News
[ BBC News | 2015-05-13 00:00:00 UTC ]
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In her more than 25 years in the bookselling business in Barbados, there isn’t much that Beverly Smith-Hinkson hasn’t done. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
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