The Economist Group has relaunched its quarterly lifestyle title, 1843, with a new editor and new design, promising deep dives into style, food, travel and technology—feature articles on the topics that might interest readers of the company's flagship magazine, but wouldn't necessarily appear in the pages of The Economist itself. If all of that sounds familiar, you aren't imagining things. The company essentially did the same thing three years ago, rebranding The Economist's then-nine year-old sister title Intelligent Life as 1843 (named after the year The Economist was founded) and expanding the content mix to include profiles, travel writing and fashion shoots on thicker, higher-quality paper stock. What's different this time around—apart a new tagline and a slightly tweaked, greatly enlarged logo—is a trimmed-down rate base, increased annual subscription rate and, perhaps most crucially, a series of new digital offerings and integrations with The Economist's digital channels, from a new website and a podcast to a digital edition available to Economist subscribers through the brand's mobile app. To hear more about the strategy behind the latest iteration of the magazine, we had some questions for 1843 editor Rosie Blau—who joined The Economist in 2010 and most recently served as its China correspondent—and Mark Beard, The Economist's senior VP of global subscriber acquisition and publisher of 1843. Folio: Why was now the right time to relaunch 1843—what were you seeing... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-04-02 00:00:00 UTC ]
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We spoke with Darling about a new epic adventure she’ll be talking up at the London Book Fair, and how publishing is a "contact sport" in which it's more important than ever to maintain strong business relationships. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-24 00:00:00 UTC ]
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With Friday's theatrical release of 'Serena,' the acclaimed writer will have had two films based on his work appear since the beginning of the year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-24 00:00:00 UTC ]
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Vox Media -- the digital publisher behind sites like The Verge, SB Nation and Vox.com -- has opened a department in Los Angeles aimed at making more digital video and, possibly, traditional TV.As Vox Creative Director Chad Mumm told The Hollywood Reporter about the new Vox... Continue reading at Advertising Age
[ Advertising Age | 2015-03-12 00:00:00 UTC ]
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We spoke with the deputy editorial director at Paris-based Belfond about the importance of independent booksellers in her country, and the Irish debut novel she's publishing thanks a plug from to Colum McCann. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-10 00:00:00 UTC ]
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The NEA’s Read Across America program continues through Saturday with a number of locations around the country celebrating children's literacy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-06 00:00:00 UTC ]
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The real-time lyrics feature that Spotify added to its desktop app this past week hasn’t impressed the U.S. karaoke industry. Joseph C Vangieri, the CEO of DigiTrax, has called it “unfair competition for us American ‘Karaoke’ companies.”Lest you think that he has a beef with Spotify, know that... Continue reading at PC World
[ PC World | 2015-03-06 00:00:00 UTC ]
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Identifying the magazines that stood out last year. The post The 2015 Mag Medic Honors appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-03-02 00:00:00 UTC ]
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Physicians' Life—an upscale lifestyle title for doctors—will be launching in May. The magazine is backed by Slack Inc., a publisher that's noted for its professional medical media, not consumer titles. The post Medical Publisher Launches Lifestyle Magazine for Docs appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-02-26 00:00:00 UTC ]
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We spoke with the editorial director of Longanesi Publishing about the problems with local price-cutting measures on books, and the debut by the "energetic and young" writer from Naples he's excited about publishing in May. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-24 00:00:00 UTC ]
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Staff at Memphis's The Booksellers at Laurelwood say customers should come forward for help even with a question like 'I'm looking for a book about a guy who does [a thing] in [a place]....' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-02-20 00:00:00 UTC ]
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Dr Seuss long ago passed from the scene but old manuscripts by the beloved children's author keep turning up. Continue reading at Stuff
[ Stuff | 2015-02-19 00:00:00 UTC ]
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At the February 17 Family Christian Stores bankruptcy hearing in Grand Rapids, Mich., attorneys representing a number of Christian publishers--who are among the creditors owed a total of $40 million--were in attendance. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-18 00:00:00 UTC ]
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Getting control of distribution, leveraging your strengths and keeping your team on target. The post 6 Things B2B Publishers Should Worry About In 2015 (Part 2) appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-02-17 00:00:00 UTC ]
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Hearst UK title lifts combined print and digital sales by 1.2% year on year, as its Condé Nast rival falls by 2.5%Good Housekeeping boosted its sales in the second half of last year to remain the most popular women’s monthly lifestyle title.The Hearst UK title overtook long-time leader Glamour... Continue reading at The Guardian
[ The Guardian | 2015-02-12 00:00:00 UTC ]
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We spoke with the publisher and co-CEO of Hungary’s nearly four-year-old Libri Publishing House about the shrinking of his local market, why Hungarian readers don't love crime fiction, and the new novel he's recently acquired by a "genius" Hungarian author. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-10 00:00:00 UTC ]
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Newspaper revenue in the UK, the US and Australia is down despite a rise in the company’s overall revenue thanks to book publishing and real estate divisionsDeclining sales, advertising and subscriptions hurt revenues at Rupert Murdoch’s newspaper business in the final quarter of last year, News... Continue reading at The Guardian
[ The Guardian | 2015-02-06 00:00:00 UTC ]
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With the addition of 59 new store members to the ABA last year—the most since 2008—this has been a good week for booksellers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-06 00:00:00 UTC ]
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It was recently announced that 'To Kill a Mockingbird' writer Harper Lee, who famously only released her classic novel, will publish a second book this summer. 'If you read the book ... only Harper Lee could have written this novel,' said Jonathan Burnham, senior vice president and publisher of... Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-02-05 00:00:00 UTC ]
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We chatted with the Riverhead editor-in-chief about the thriller's meteoric rise. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
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PW speaks with the three big winners of the ALA's Youth Media Awards, about what they were doing when the committee placed the call that changed their lives. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
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