The Economist Group has relaunched its quarterly lifestyle title, 1843, with a new editor and new design, promising deep dives into style, food, travel and technology—feature articles on the topics that might interest readers of the company's flagship magazine, but wouldn't necessarily appear in the pages of The Economist itself. If all of that sounds familiar, you aren't imagining things. The company essentially did the same thing three years ago, rebranding The Economist's then-nine year-old sister title Intelligent Life as 1843 (named after the year The Economist was founded) and expanding the content mix to include profiles, travel writing and fashion shoots on thicker, higher-quality paper stock. What's different this time around—apart a new tagline and a slightly tweaked, greatly enlarged logo—is a trimmed-down rate base, increased annual subscription rate and, perhaps most crucially, a series of new digital offerings and integrations with The Economist's digital channels, from a new website and a podcast to a digital edition available to Economist subscribers through the brand's mobile app. To hear more about the strategy behind the latest iteration of the magazine, we had some questions for 1843 editor Rosie Blau—who joined The Economist in 2010 and most recently served as its China correspondent—and Mark Beard, The Economist's senior VP of global subscriber acquisition and publisher of 1843. Folio: Why was now the right time to relaunch 1843—what were you seeing... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-04-02 00:00:00 UTC ]
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Facebook's Town Hall Q&As - where Facebook users around the world get to ask Mark Zuckerberg questions - aren't typically emotional events. This changed Sunday during a special Q&A Zuckerberg held with Indian Prime Minister Narendra Modi. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-09-27 00:00:00 UTC ]
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Initial focus will be on the magazine he helped build, Men’s Health. The post Mike Lafavore Returns to Rodale in Newly Created Editorial Director Position appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-09-25 00:00:00 UTC ]
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Oculus VR, the virtual reality technology company owned by Facebook Inc., is set to make several announcements Thursday in the final stretch before its first products start shipping early next year. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-09-24 00:00:00 UTC ]
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When Gonzalez's first collection, 'i will never be beautiful enough to make us beautiful together' made its way onto singer Lily Allen’s Instagram feed last month, the poet was thrust into the spotlight. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-16 00:00:00 UTC ]
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From virtual reality films to self-published books, the entertainment world is full of exciting new ideas. The post 6 Rules for Making Movies in the VR Age appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-08-26 00:00:00 UTC ]
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HarperCollins has just reissued three titles (13th August) in a relaunched series of hardback crime classics, The Detective Club, its first crime imprint that dates back to the 1920s. Continue reading at The Bookseller
[ The Bookseller | 2015-08-18 00:00:00 UTC ]
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President Barack Obama is on Martha's Vineyard for his annual two-week summer holiday, and the White House has released his reading list. Continue reading at Stuff
[ Stuff | 2015-08-16 00:00:00 UTC ]
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Publishing group Pearson says it has agreed to sell its 50% stake in the Economist Group for £469m. Continue reading at BBC News
[ BBC News | 2015-08-12 00:00:00 UTC ]
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Existing shareholder Exor increases its holding from 4.7% to 43.4% to become the largest single shareholder in the publishing groupPearson has sold its 50% stake in the Economist Group, publisher of the Economist newspaper, to existing shareholders for £469m in cash.The deal, a fait accompli... Continue reading at The Guardian
[ The Guardian | 2015-08-12 00:00:00 UTC ]
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How Scotland is planning to ramp up worldwide attention for its relatively small publishing industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-11 00:00:00 UTC ]
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Pearson is expected to announce the sale of its stake in the publisher of The Economist magazine as early as this week for about £400m, according to people close to the matter. The De Rothschild family and Exor, the investment vehicl ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-08-10 00:00:00 UTC ]
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Quirk Books's 'Home Alone' picture book, new Star Wars Little Golden Books, Chronicle's bestsellers-to-brands initiative, Dynamite's expanding roster of licenses, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-06 00:00:00 UTC ]
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The Restless Books publisher, and creator of the just-announced Prize for New Immigrant Writing, said he hopes the literary honor will help dispel negative stereotypes of immigrants. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-06 00:00:00 UTC ]
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Pearson has confirmed that it is in talks to sell The Economist Group. The company said it is “in discussions” with the board of The Economist Group and with trustees regarding sale of its 50% share. “There is no certainty that this process will lead to a transaction,” said a statement from... Continue reading at The Bookseller
[ The Bookseller | 2015-07-28 00:00:00 UTC ]
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Pearson Plc moved closer to an exit from business publishing as it announced plans to dispose of its stake in the 172-year-old Economist magazine, just days after the sale of The Financial Times newspaper. Discussions with The Economist Group& ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-27 00:00:00 UTC ]
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Publishing company Pearson is to sell its 50% stake in the Economist Group, days after announcing the sale of the Financial Times. Continue reading at BBC News
[ BBC News | 2015-07-26 00:00:00 UTC ]
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The editor-at-large of U.K. publisher Scribe talked to us about why he thinks quality nonfiction submissions are drying up in his country, and the forthcoming Spanish book he's publishing that may change English-language readers' idea of "what Spanish nonfiction can do." Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-21 00:00:00 UTC ]
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If you're wondering what ever happened to those Facebook Instant articles you were promised back in May, now there's word. Facebook has been testing instantly-loaded articles, hosted within Facebook instead of on publishers' sites, for the past couple of weeks, according to a report in The Wall... Continue reading at Advertising Age
[ Advertising Age | 2015-07-16 00:00:00 UTC ]
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The creator of the Bookstore Mind Share' index for comparing stores talks about the creation of his list of the world's top 40 bookstores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-15 00:00:00 UTC ]
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