The Economist Group has relaunched its quarterly lifestyle title, 1843, with a new editor and new design, promising deep dives into style, food, travel and technology—feature articles on the topics that might interest readers of the company's flagship magazine, but wouldn't necessarily appear in the pages of The Economist itself. If all of that sounds familiar, you aren't imagining things. The company essentially did the same thing three years ago, rebranding The Economist's then-nine year-old sister title Intelligent Life as 1843 (named after the year The Economist was founded) and expanding the content mix to include profiles, travel writing and fashion shoots on thicker, higher-quality paper stock. What's different this time around—apart a new tagline and a slightly tweaked, greatly enlarged logo—is a trimmed-down rate base, increased annual subscription rate and, perhaps most crucially, a series of new digital offerings and integrations with The Economist's digital channels, from a new website and a podcast to a digital edition available to Economist subscribers through the brand's mobile app. To hear more about the strategy behind the latest iteration of the magazine, we had some questions for 1843 editor Rosie Blau—who joined The Economist in 2010 and most recently served as its China correspondent—and Mark Beard, The Economist's senior VP of global subscriber acquisition and publisher of 1843. Folio: Why was now the right time to relaunch 1843—what were you seeing... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-04-02 00:00:00 UTC ]
News tagged with:
#classic app
#visual storytelling
#global circulation
PW talked to the editor of Lily King's buzzed-about new novel, which bowed on June 3 and received a starred review from PW and may be adapted into a feature film. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pw talked
#starred review
#feature film
Caroline Casey, Coffee House Press managing director, talks to PW about Eimear McBride's debut novel, "A Girl Is a Half-Formed Thing," which recently won this year's Baileys Women's Fiction Prize. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#coffee house
#eimear mcbride
#half-formed thing
#recently won
#baileys women
#fiction prize
Hillary Clinton's "Hard Choices" failed to crack the top five on Apple's iBooks bestseller list for the week ended June 16. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ibooks bestsellers
#hard choices
#hillary clinton
The German ebook self-publishing market is exploding and here are 6 reasons why smart English-speaking writers should take advantage of the opportunity. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-06-16 00:00:00 UTC ]
More news stories like this |
The digital publishing boom of the last few years has changed the book business for ever, or has it? As a three-day conference begins to debate 'literary values in a digital age', we'll be reporting, live from 9.40am on Friday June 12, the views of editors, activists, writers, doubters and... Continue reading at The Guardian
[ The Guardian | 2014-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book business
#digital age
#literary consultancy
#mixed fortunes
An experiment in digital publishing continues to evolve.Medium, the publisher-platform hybrid backed by Twitter cofounder Ev Williams, is relaunching Matter today. As you may recall Matter was a successful Kickstarter project for in-depth reporting that Medium acquired last year.Read Full Story Continue reading at Fast Company
[ Fast Company | 2014-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#long-form journalism
Baker Publishing Group has appointed Kim Bangs as senior acquisitions editor for the Bethany House and Chosen divisions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-06 00:00:00 UTC ]
More news stories like this |
PW catches up with the editor of "The Harry Quebert Affair," John Siciliano, to discuss high expectations, the difficulty of importing blockbusters and the fact that, occasionally, something French can be fun. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#harry quebert
#pw catches
Lisa Lillien, author of "The Hungry Girl Diet: Big Portions. Big Results. Drop 10 Pounds in 4 Weeks" (St. Martin's Griffin, 9780312676797), will appear on NBC’s "Today Show" on Wednesday, May 7. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lisa lillien
#big portions
#big results
#today show
Liz Perl has been promoted to executive v-p, marketing for Simon & Schuster. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#liz perl
#executive v-
#simon schuster
The announcement that Amazon intends to buy Comixology has raised a number of questions from consumers, publishers and retailers. Here are seven big questions about the future of digital comics on Comixology and Amazon. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#amazon intends
#big questions
#digital comics
The struggles of print media are far from over, but the first quarter of 2014 has been a particularly upbeat period for the magazine business, and not just because 35 titles launched, compared with... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#print isn
#print media
#upbeat period
#magazine business
Business Insider, one of the sites at the forefront of creating a native digital publishing model, happily announced the other day an additional investment of $12 million, bringing its total to about $30 million. Started by former securities ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#business insider
#additional investment
#$12 million
#$30 million
In January, CNN announced staggering growth in the number of users accessing their content on mobile devices. For 2013, the company averaged 30 million monthly unique visitors on mobile, an increase of 40 percent over 2012. ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mobile devices
#digital publishing
US current affairs magazine Newsweek relaunches its print edition just months after being bought over by digital news company IBT Media. Continue reading at BBC News
[ BBC News | 2014-03-07 00:00:00 UTC ]
More news stories like this |
Pat Williams, author of "The Mission is Remission: Hope For Battling Cancer" (HCI, 9780757317828), will appear on "CBS This Morning" on Friday, March 7. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pat williams
#battling cancer
Sophie Cottrell has been promoted to to senior v-p, corporate communications at Hachette Book Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#corporate communications
Heavy Metal Magazine has been purchased by two show-biz veterans who have an ambitious plan to relaunch it. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ambitious plan
There is something “seriously amiss with the way secondary schools encourage young people... Continue reading at The Bookseller
[ The Bookseller | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#reading levels
Landoll, a former coloring and activity book powerhouse whose name disappeared from the market shortly after McGraw-Hill Education purchased the company, is relaunching. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-18 00:00:00 UTC ]
More news stories like this |