As the 2018 Digital Content NewFronts winds down-at least the East Coast version-the Interactive Advertising Bureau gathered publishers, brands, and media buyers at its Ad Lab this morning, and, over cold frittatas and think-cut bacon, hashed over some of the things we learned this week. "It's increasingly clear that digital advertising is moving more and... Continue reading at 'AdWeek'
[ AdWeek | 2018-05-05 00:00:00 UTC ]
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Just two weeks ago, the International Advertising Bureau had deemed this year's Digital Content NewFronts the "new NewFronts." Indeed, the 2020 slate is going to be very different--just not the way the IAB had initially intended. The spread of the novel coronavirus, which the World Health... Continue reading at AdWeek
[ AdWeek | 2020-03-11 20:24:39 UTC ]
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YouTube's Brandcast, an annual presentation for advertisers that is part of the Interactive Advertising Bureau's NewFronts in New York, will stream over YouTube instead of the traditional in-person event this year, the company said today. The news comes amid growing coronavirus concerns, which... Continue reading at AdWeek
[ AdWeek | 2020-03-11 16:37:06 UTC ]
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How J. Edgar Hoover used the power of libraries for (gasp!) evil. | Lit Hub History “Mechanical travel blunts our sense of the world.” On the reverie and detachment of the American road trip. | Lit Hub Travel On the magic sentences of Lauren Groff, creating action without verbs. | Lit... Continue reading at Literrary Hub
[ Literrary Hub | 2020-03-07 12:30:11 UTC ]
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Oprah Winfrey's interview with Jeanine Cummins, the embattled author or 'American Dirt,' which was criticized by Latinx activists for containing stereotypical depictions of Mexican immigrants, will air on March 6 at midnight. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-03-05 05:00:00 UTC ]
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Marian Keyes' Grown Ups (Penguin) has leapfrogged Fiona Valpy's The Dressmaker's Gift (Lake Union) to claim the Amazon Charts' Most-Sold: Fiction top 20, in its second week in the chart. Continue reading at The Bookseller
[ The Bookseller | 2020-02-19 02:02:25 UTC ]
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Here are six narrators, who, as of this writing, have each recorded less than five audiobooks. This reader can't wait to listen to them again. Continue reading at Book Riot
[ Book Riot | 2020-02-17 11:32:05 UTC ]
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Marian Keyes' latest novel Grown Ups (Michael Joseph) has reached number one in the fiction charts in five countries this week – a first for the bestselling author. Continue reading at The Bookseller
[ The Bookseller | 2020-02-13 19:00:47 UTC ]
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When third-party cookies vanish, publishers will need to find alternatives for a host of functions, including user profiling and audience analytics. The post Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-01-29 05:01:53 UTC ]
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By Oliver Tearle Finding the time to relax with a good book can be difficult, but there are a few practical steps you can take which might help to increase your book-reading productivity in 2020. We’re sceptical of lists which promise ‘sure-fire ways to guarantee you’ll read more this year’,... Continue reading at Interesting Literature
[ Interesting Literature | 2020-01-11 15:00:55 UTC ]
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Like food? Like comics? Turns out you can combine the two and create a comic cookbook that's a lot like the old Food Network shows. Warning: don't go in hungry. Continue reading at Book Riot
[ Book Riot | 2020-01-06 11:34:10 UTC ]
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For most publishers, digital success in 2020 won’t be about new trends or technology. Instead it will be about focus, prioritization, and finally executing properly on digital media fundamentals. This article covers the first five fundamentals that I believe every publisher must execute on this... Continue reading at Publishing Executive
[ Publishing Executive | 2020-01-03 13:30:50 UTC ]
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Notable deals this week include a major acquisition for MIT Press, a first-person tale of survival on the high seas, and a YA novel that HarperTeen won at auction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-01-03 05:00:00 UTC ]
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Ad tech will need to reinvent itself or die, and anyone fighting the global wave of privacy-centric legislation that's sweeping the digital media sector will ultimately lose. That's the belief of Thomas Pasquet, co-founder and co-CEO of Ogury, an ad-tech company that today announced it had... Continue reading at AdWeek
[ AdWeek | 2019-12-05 21:44:16 UTC ]
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Whether you're a regular comic reader or a movie fan, these novels based on comic book characters provide more content with your favorites. Continue reading at Book Riot
[ Book Riot | 2019-11-20 11:42:34 UTC ]
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In the modern media environment, publishers need a formula for success that they can depend on—not just for today, but one that will allow them to adapt for the trends of tomorrow. That means embracing three key ingredients that every publisher needs to ensure future-readiness, regardless of... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-19 17:38:05 UTC ]
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According to the annual VIDA Count, which analyzes gender parity at literary magazines, industry-wide improvement continues, even as the literary landscape continues to skew male in terms of publications. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-13 05:00:00 UTC ]
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Chrissy Teigen is a woman of many talents: She started her career as a model, and has since added the titles of cookbook author, entrepreneur, social media maven (and unofficial Queen of Twitter) and more to her resume. It's those accomplishments and accolades that earned her the additional... Continue reading at AdWeek
[ AdWeek | 2019-11-06 02:59:59 UTC ]
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Bestselling novelist Marian Keyes will appear at the Southbank Centre in London in February, as part of its spring 2020 literature season, to discuss her upcoming novel Grown Ups (Michael Joseph). Continue reading at The Bookseller
[ The Bookseller | 2019-11-04 10:18:51 UTC ]
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The company's carbon footprint rose last year over 2017, but all its books are now produced using certified paper. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-30 04:00:00 UTC ]
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O'Connor's resistance of the "Southern writer" label, the secret order to "A Good Man is Hard to Find," and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-18 04:00:00 UTC ]
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