4A's challenges Nielsen on out-of-home ratings decision

Trade group calls for the measurement giant to propose an alternative method to reporting viewing metrics. Continue reading at 'Advertising Age'

[ Advertising Age | 2020-07-20 13:00:00 UTC ]
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A.M. Homes traces the frightening (and hilarious) roots of GOP decay

"The Unfolding," by A.M. Homes, is a witty satire about wealthy Republicans plotting to set America straight after Barack Obama defeats John McCain. Continue reading at The Washington Post

[ The Washington Post | 2022-09-13 17:40:49 UTC ]
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How the 1954 Brown decision still influences today’s teaching ranks

What historical patterns have influenced the need for diverse teachers today? The author of a recent book addresses myths and solutions. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2022-09-12 20:54:48 UTC ]
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Tuesday New Release Day: Starring O’Farrell, Sexton, Homes, and MOre

Here’s a quick look at some notable books—new titles from Maggie O’Farrell, Margaret Wilkerson Sexton, A.M. Homes, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2022-09-06 09:59:04 UTC ]
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Searching for Home East of Troost Avenue

Ellen Barker, a debut novelist, explores America’s racial realities through fiction. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-05 04:00:00 UTC ]
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Barbara Ehrenreich, author who challenged American Dream myths, dies at 81

For her book 'Nickel and Dimed,' Barbara Ehrenreich tried to live on minimum-wage jobs and advanced debates on labor inequalities. Continue reading at The Washington Post

[ The Washington Post | 2022-09-03 01:14:21 UTC ]
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Get on Board with Taste of Home

Taste of Home offers three new home-cook compendiums to usher in a delicious fall and holiday season. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-22 04:00:00 UTC ]
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DOJ v. PRH: Challenges over Bid Competition, Market Share

As testimony wrapped up prior to closing arguments today, the defense and DOJ once again attacked each other's data analysis and methodology. The DOJ asserted that publisher competition, not imprint competition, is the surest way to lift advances, and that non-Big Five publishers face... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
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Streaming TV surpasses cable viewing for the first time, Nielsen reports

July viewership hours soar for streaming, in large part thanks to Netflix’s "Stranger Things." Continue reading at Advertising Age

[ Advertising Age | 2022-08-18 14:23:15 UTC ]
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Nielsen Strikes Measurement Deal With Amazon for Thursday Night Football

Even though Thursday Night Football is moving exclusively to Prime Video this season, marketers won't be in the dark about how many viewers are watching the games--and their ads. Nielsen and Amazon have signed a three-year agreement to measure Prime Video's NFL Thursday Night Football streaming... Continue reading at AdWeek

[ AdWeek | 2022-08-16 12:15:00 UTC ]
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Micron, Novavax fall; Qualys, Nielsen Holdings rise

Stocks that traded heavily or had substantial price changes Tuesday: Micron, Novavax fall; Qualys, Nielsen Holdings rise Continue reading at ABC News

[ ABC News | 2022-08-09 20:13:11 UTC ]
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Who Do Powerful Men Become When They Sit Down at Home?

Taymour Soomro’s debut novel Other Names for Love begins with a son flinching at the sound of his father’s voice. Sixteen-year-old Fahad has been ordered to spend the summer with Rafik, his authoritarian father who manages their family farm in Sindh, Pakistan. It’s on the train ride there that... Continue reading at Electric Literature

[ Electric Literature | 2022-08-02 11:00:00 UTC ]
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Nielsen Expands YouTube Measurement With Four-Screen Ad Deduplication

Measurement company Nielsen has launched four-screen ad deduplication, adding connected TV to its existing computer, mobile and linear TV deduplication measurement of YouTube. Top line The move will allow buyers to compare YouTube reach on linear TV, computer, mobile and connected TV devices,... Continue reading at AdWeek

[ AdWeek | 2022-07-21 14:50:01 UTC ]
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Callisto Media, Promising to 'Act Swiftly and Decisively,' Lays Off 35% of Workforce

Last week, Callisto Media fired about 140 employees in an effort to reduce spending by about $20 million. As a result of the job cuts, title output has been reduced significantly. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-21 04:00:00 UTC ]
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Nielsen BookData Opens a Third Annual Industry-Wide Awards Survey

Looking at how industry professionals see the dynamics and value of book awards, Nielsen opens a new 10-minute survey. The post Nielsen BookData Opens a Third Annual Industry-Wide Awards Survey appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-18 21:18:55 UTC ]
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China’s Market Growth Rate This Year: Down 13.8 Percent

With COVID-19 outbreaks and tough lockdowns, China's January-to-June book market growth rate fell back, all sales channels impacted. The post China’s Market Growth Rate This Year: Down 13.8 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-14 20:38:28 UTC ]
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Booker prize unveils book club challenge

Six groups will be chosen to read a shortlisted book, with the most ‘original and engaging’ readers to be invited to the prize ceremony Book clubs across the UK are being invited to take part in the inaugural Booker prize book club challenge, with seats at the prize ceremony dinner up for... Continue reading at The Guardian

[ The Guardian | 2022-07-12 12:21:35 UTC ]
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São Paulo’s Professional Days: Language Challenges

Ahead of the São Paulo International Book Fair, publishers explore key market hurdles for the Portuguese-language world. The post São Paulo’s Professional Days: Language Challenges appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-29 22:24:17 UTC ]
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Families of residents who may have been abused at Winnipeg care home disgusted by allegations

Families of people who live in a privately owned Winnipeg personal care home want to know why two care aides were allowed to work for months after allegations were brought forward that they had abused 15 residents. Continue reading at CBC

[ CBC | 2022-06-22 20:00:25 UTC ]
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NBCU says 40% of its upfront deals are on Nielsen alternative currencies

Study with iSpot.tv finds mix of up to 40% streaming is optimal for most brands, letting them reach more people with fewer impressions. Continue reading at Advertising Age

[ Advertising Age | 2022-06-16 22:45:00 UTC ]
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Nielsen's new measurement solution takes shape with custom audiences and ROI options

Nielsen One Alpha, to be showcased at Cannes, will add outcomes measurement options for CPG and automotive by early 2023. Continue reading at Advertising Age

[ Advertising Age | 2022-06-15 13:00:00 UTC ]
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