3 Qualities Advertisers Seek in a Publishing Partner

An inside look at what advertisers look for when selecting print and digital publisher partners. By Kevin Rehberg, Vice President, Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2020-02-27 18:23:48 UTC ]
News tagged with: #publishing partner #vice president #digital publisher

Other Publishing stories related to: '3 Qualities Advertisers Seek in a Publishing Partner'


Where top publishers see native going next

The biggest players in the online publishing space converged in Barcelona this week to discuss the wholesale transformation of the industry into a digital and multiplatform phenomenon. We asked a handful of them one simple question: What's next for native advertising? The post Where top... Continue reading at Digiday

[ Digiday | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #top publishers #biggest players #simple question


People Magazine Sheds About a Dozen, All You Group Publisher Exits

People magazine lost roughly a dozen staff members to layoffs and buyouts last week, according to people familiar with the matter. The departures come just before Time Inc., owner of People, starts to trade independently of Time Warner on Monday, June 9.People is the largest money maker at Time... Continue reading at Advertising Age

[ Advertising Age | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #people familiar #sec filings #comment specifically


Publishing and Technology Start-ups at BEA 2014

Two data analytics companies, Next Big Book and Qlovi, won startup prizes at BEA, but several others caught our eye and are worth watching through 2014. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big book #worth watching


Diversity in Children's Publishing: A BookCon Panel

Prominent African-American and Hispanic children's book publishers, publicists, agents, and authors were featured on the BookCon panel "Where Are the People of Color in Children's Books?" held on Saturday, May 31. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookcon panel #book publishers


WhatsApp Emerges as Big Share Driver for Publishers

Publishers tend to focus their social media strategies around the twin titans of Facebook and Twitter. But perhaps they are ignoring WhatsApp at their own peril.   FTW, USA Today’s viral sports site, offers a good ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers tend


New Fortune and Money Websites Go to War With Old Partner CNNMoney

Fortune and Money magazines each rolled out their own websites Sunday, ending a long partnership with CNNMoney.com under which their digital content had been subsumed in the larger site.The collaboration is coming to an end because the magazines' and CNN's family is splitting up: Time Warner is... Continue reading at Advertising Age

[ Advertising Age | 2014-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #tv properties #public company


Facebook Seeks Patent for Tech to Let Kids on Its Network (Legally)

Facebook restricts users to those over the age of 13, but anyone who's talked to a tween lately knows how effective that is.But now it appears Facebook wants to create a way for young people to go legit on the network -- and still comply with the law.In a patent application filed in November of... Continue reading at Advertising Age

[ Advertising Age | 2014-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #children younger #appears facebook #collect data


BEA 2014: New Opportunities for Agents and Authors in Today’s Publishing

A panel of veteran literary agents discussed the ways in which they now approach their jobs in the Thursday BookExpo panel “Beyond Authors: Self-Publishing & the 'New' Agents.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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BEA 2014: Philip Gulley: New Series, New Publisher

Philip Gulley writes about what he knows: a smalltown Quaker pastor who serves and loves imperfectly, but who always points others to God. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #philip gulley


BEA 2014: Christian Children’s Books Sell More Widely, Publishers Say

For publishers of religion books aimed at young readers, it's easier than ever to find readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christian children #books sell #young readers #find readers


BEA 2014: Publishing with Élan

Providing cloud-based business management products is Media Services Group’s forte. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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My hero: Maya Angelou by her publisher Lennie Goodings

The late author's UK editor remembers a funny, gracious, kind, demanding, delightful and wise human being and writer of one of the world's great autobiographiesMaya Angelou was one of the world's most important writers and activists. She lived and chronicled an extraordinary life: rising from... Continue reading at The Guardian

[ The Guardian | 2014-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #north carolina #barack obama #james baldwin


Conde Nast Drafts an Internal 'Magna Carta' for Native Advertising

Conde Nast, publisher of Vogue and The New Yorker, has asked its editors and publishers to review a roughly 4,000-word document that lays out how the company will handle native advertising online, according to several Conde Nast executives.The document's aim is to give publishers and editors who... Continue reading at Advertising Age

[ Advertising Age | 2014-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #give publishers #publishers won #magna carta #native advertising #conde nast #native ads


Obituary: Publisher Oscar Dystel, 101

Oscar Dystel, an early pioneer of mass market paperbacks and one-time CEO of Bantam Books, passed away at the age of 101. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #oscar dystel #bantam books


Amazon steps up publisher spat

Amazon has said a bitter dispute with publisher Hachette, which has led to a block on pre-orders, will not be resolved soon. Continue reading at BBC World

[ BBC World | 2014-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher hachette


Diamond, Trajectory Partner to Deliver Digital Comics

Diamond Comics Distributors, the dominant distributor to the comics shop market, has reached a multi-year agreement with Trajectory, a digital publishing and distribution vendor, to offer conversion and global digital distribution for print comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multi-year agreement #digital publishing #print comics


Rostan Named Partner at Levine Greenberg Rostan

Stephanie Kip Rostan has been named partner at the Levine Greenberg Agency. Effective today, the shingle becomes the Levine Greenberg Rostan Literary Agency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #effective today


Amazon escalates standoff with publisher Hachette Book Group

If you're hoping to pre-order books by J.K. Rowling, Michael Connelly and other Hachette Book Group authors, you'll have to go somewhere besides Amazon.com. Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pre-order books #michael connelly


Virago Modern Classics to publish Joan Aiken

Virago Modern Classics has acquired three titles by Joan Aiken for its children’s list.... Continue reading at The Bookseller

[ The Bookseller | 2014-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joan aiken


Short Takes: Religion Publishing News Briefs, May 28, 2014

Image celebrates 60 years; Gary Chapman endows chair at Moody; Cambridge Bibles back to Cambridge; awards and honors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes