3 Principles to Multi-Platform Publishing

[Sponsored Content] Multi-platform publishing has evolved from a buzzword to a business necessity. The idea is to get similar or related content onto multiple channels in order to reach and appeal to more people. The reasons for it are many, but here are a few. The post 3 Principles to Multi-Platform Publishing appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-05-13 00:00:00 UTC ]
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3 Key Publishing Moments of 2015, the Year of Provocative Thinking

Publishing Perspectives' Erin L. Cox looks back at 2015 in publishing and highlights three significant moments that sparked conversation in the literary world. The post 3 Key Publishing Moments of 2015, the Year of Provocative Thinking appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-18 00:00:00 UTC ]
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Medium overhauls its collaborative publishing platform

Medium's management unveiled a radically redesigned publishing platform on Thursday including a host of new formatting and production features. These new writing tools include the ability to include Twitter-style @-mentions, additional text formatt... Continue reading at Engadget

[ Engadget | 2015-10-09 00:00:00 UTC ]
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Self-publishing platform Pronoun launches

Pronoun, a new self-publishing platform backed by venture capitalist firms, has launched today (24th September). Formed in May, the platform brings together the "technology, data, and expertise" developed by multimedia publishing platform, Vook; data and analytics platform, Booklr; and... Continue reading at The Bookseller

[ The Bookseller | 2015-09-29 00:00:00 UTC ]
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Applying UX Principles in Traditional Book Publishing

PageJump's Raymond Calbay explains step-by-step how the company applied new media UX design principles and research to develop its book, Abroad Me. The post Applying UX Principles in Traditional Book Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-23 00:00:00 UTC ]
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Slant: a publishing platform built on pay-per-click content

Pay-per-click compensation is one topic staid journalists love to hate on. Slant, a new platform-publisher site, has made the model core to its approach, which it hopes will attract writers who might shy away from publishing on platforms that compensate them in exposure rather than cash. The... Continue reading at Digiday

[ Digiday | 2015-08-12 00:00:00 UTC ]
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Why publishers warily embrace platforms: ‘They need you and you need them’

As publishers increasingly post their content directly to social networks, many media companies are losing control of the distribution of their own product. Still, some publishers say that the rise of these platforms as distribution channels -- from Facebook's Instant Articles to Snapchat's... Continue reading at Digiday

[ Digiday | 2015-07-17 00:00:00 UTC ]
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Why Publishers Warily Embrace Platforms: 'They Need You and You Need Them'

The rise of Facebook, Twitter and even Snapchat as viable news-consumption and distribution platforms has forced publishers to do some soul-searching. More people are getting their news via the platforms rather than through publishers themselves, thr ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-17 00:00:00 UTC ]
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Oetinger34, Community-Based Publishing Platform, To Release First Titles

This July, the first titles will appear from Oetinger34, a creative platform for authors, illustrators and readers launched by German publisher Oetinger in 2014. The post Oetinger34, Community-Based Publishing Platform, To Release First Titles appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-11 00:00:00 UTC ]
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Publishers are Treating Email Newsletters as a Platform of its Own

Publishers are scrambling to figure out their platform-publishing strategies, eyeing opportunities on Facebook, Snapchat and beyond.   But many are already treating email newsletters, often used a way to lure people back to publishing sites, as ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-26 00:00:00 UTC ]
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Mode Media raises $30 million for lifestyle media publishing platform

Lifestyle media company Mode Media raised $30 million in Series G funding on Thursday to invest in its technology platform. Hubert Burda Media led the round, according to TechCrunch. The company has raised $186 million in equity funding to date. CEO Samir Arora co-founded the Brisbane-based... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-05-23 00:00:00 UTC ]
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Tolino Launches Self-Publishing Platform in Germany

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[ Publishing Perspectives | 2015-04-29 00:00:00 UTC ]
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Bloomberg's New Publishing Platform Is 'Like Tinder for Video'

Bloomberg Media made a case to advertisers today that it could target consumers of various generations across distribution platforms at its first Digital Content NewFronts presentation. Part of the 34-year-old media company's pitch revolved around a message that suggested we're all acting like... Continue reading at AdWeek

[ AdWeek | 2015-04-28 00:00:00 UTC ]
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Hearst’s Troy Young: The modern publisher needs a platform

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[ Digiday | 2015-04-24 00:00:00 UTC ]
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Multi-State Lawsuit Filed Against Orbital Publishing Group

The company, along with a network of other entities, is accused of charging as much as twice the regular subscription price and pocketing the difference. The post Multi-State Lawsuit Filed Against Orbital Publishing Group appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-02 00:00:00 UTC ]
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What Happens When Platforms Turn Into Publishers?

If you’re a publisher, Facebook holds a lot of power. The social media giant is already responsible for directing up to 40 percent of some sites’ traffic, and 75 percent of BuzzFeed’s. Now, according to a report in The N ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-03-25 00:00:00 UTC ]
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The publishers that put their content directly on social platforms

As homepage traffic dwindles, some publishers are now creating content that’s designed specifically to live and be read or viewed on social platforms like Facebook and Twitter. But there are risks. The post The publishers that put their content directly on social platforms appeared first on... Continue reading at Digiday

[ Digiday | 2014-10-30 00:00:00 UTC ]
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College Newspaper Drops Print, First to Operate Primarily on Publishing Platform Medium

Medium now has Substance. The popular publishing platform recently started hosting Substance, a new student publication at Mt. San Antonio College that doubles as a totally reinvented version of The Mountaineer campus newspaper. It is the first ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-16 00:00:00 UTC ]
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Huddle unveils secure publishing platform

Most organizations share or publish files in some form or another, whether internally or externally, but once content is out there it's difficult to know who's reading it or how it's being used. The latest product announcement from cloud collaboration specialist Huddle addresses this by... Continue reading at Betanews

[ Betanews | 2014-08-28 00:00:00 UTC ]
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When publishers’ platform dreams become nightmares

Publishers are discovering that giving contributors the keys to their publishing platforms often opens up a host of new issues. The post When publishers’ platform dreams become nightmares appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-19 00:00:00 UTC ]
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TombQuest: Scholastic’s Newest Multi-Platform Series

Following on the success of The 39 Clues, Infinity Ring and Spirit Animals, Scholastic is launching its latest multi-platform series for kids: Tombquest. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-16 00:00:00 UTC ]
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