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[Sponsored Content] Multi-platform publishing has evolved from a buzzword to a business necessity. The idea is to get similar or related content onto multiple channels in order to reach and appeal to more people. The reasons for it are many, but here are a few. The post 3 Principles to... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-05-13 00:00:00 UTC ]
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Stacy Lellos, VP of Marketing and Multi-Platform Publishing, and Aimee Friedman, executive editor, both at Scholastic give a peek into the future of YA publishing. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2012-11-28 00:00:00 UTC ]
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