#nielsen

Publishing news tagged with #nielsen

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Biden Town Hall Leads Trump in Ratings Battle

Early Nielsen figures showed Joseph R. Biden Jr. drawing 13.9 million viewers, against 13.1 million for President Trump, a ratings obsessive. Continue reading at 'The New York Times'

[ The New York Times | 2020-10-16 18:09:04 UTC ]
More news stories like this | News stories tagged with: #president trump #nielsen

Nielsen Boosts Addressable TV Ambitions With Tru Optik Tie-Up

Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV... Continue reading at 'AdWeek'

[ AdWeek | 2020-10-14 10:00:00 UTC ]
More news stories like this | News stories tagged with: #beta testing #measurement company #nielsen

In TV Ratings, Trump vs. Biden Was No Match for Trump vs. Clinton

The rise of streaming and familiar characters may have cut into the record viewership of four years ago. Fox News led all networks in audience size, Nielsen said. Continue reading at 'The New York Times'

[ The New York Times | 2020-09-30 23:08:15 UTC ]
More news stories like this | News stories tagged with: #audience size #nielsen

Amazon Charts: Troubled Blood surges to number one spot

Robert Galbraith's Troubled Blood (Sphere) and Brian Masters' Dennis Nielsen biography Killing for Company (Cornerstone) have rocketed to the top of the Amazon Charts. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-09-22 15:55:56 UTC ]
More news stories like this | News stories tagged with: #amazon charts #robert galbraith #company cornerstone #nielsen

Nielsen Introduces Database Designed to Measure Ad Campaign Effectiveness

Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at 'AdWeek'

[ AdWeek | 2020-09-17 12:00:07 UTC ]
More news stories like this | News stories tagged with: #ad budgets #global measurement #sales data #nielsen

Bookstat chart: Osman on point as Thursday Murder Club rockets to the top

Richard Osman's The Thursday Murder Club (Penguin) has charted top of the Bookstat e-book top 10 in its second week on sale, rising from third to score an across-formats double, after its hardback claimed the UK Official Top 50 number one through Nielsen BookScan's TCM.  Continue reading at 'The Bookseller'

[ The Bookseller | 2020-09-16 21:50:09 UTC ]
More news stories like this | News stories tagged with: #richard osman #charted top #bookstat chart #hardback claimed #nielsen bookscan #nielsen #hardback #e-book

Amazon Charts: Osman and Partridge double up

Richard Osman's The Thursday Murder Club (Penguin) has topped the Amazon Charts' Most-Sold: Fiction top 20 for a second week running, in the same week its hardback claimed a second week atop the UK Official Top 50 chart through Nielsen BookScan's Total Consumer Market. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-09-16 05:52:35 UTC ]
More news stories like this | News stories tagged with: #richard osman #week running #week atop #amazon charts #hardback claimed #nielsen bookscan #nielsen #hardback

Jamie Oliver rustles up his 67th number one with 7 Ways

Jamie Oliver's 7 Ways (Michael Joseph) has soared into the UK Official Top 50 number one spot, selling 34,241 copies through Nielsen BookScan's TCM. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-08-24 18:56:55 UTC ]
More news stories like this | News stories tagged with: #jamie oliver #nielsen bookscan #nielsen

TV Audiences Dip for First Night of Democrats’ Virtual Convention

Nielsen ratings were down from 2016, though younger viewers watched online and MSNBC nearly doubled its usual audience. Continue reading at 'The New York Times'

[ The New York Times | 2020-08-18 23:35:17 UTC ]
More news stories like this | News stories tagged with: #nielsen ratings #nielsen

Amazon Charts: Midnight Sun dawns at the top

Stephenie Meyer's Midnight Sun (Atom) rose 11 places to top the Amazon Charts' Most-Sold: Fiction chart, as the Twilight reboot sold 62,460 copies in hardback to claim the UK Official Top 50 number one through Nielsen BookScan's TCM. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-08-12 02:23:16 UTC ]
More news stories like this | News stories tagged with: #amazon charts #stephenie meyer #fiction chart #nielsen bookscan #nielsen #hardback

Moyes' The Giver of Stars rockets to number one

Jojo Moyes' The Giver of Stars (Penguin) has soared into the UK Official Top 50 number one spot, selling 25,331 copies through Nielsen BookScan's TCM in its first full week on the shelves. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-08-04 00:24:26 UTC ]
More news stories like this | News stories tagged with: #jojo moyes #nielsen bookscan #full week #nielsen

Italian Book Industry: Publishers’ Study Sees ‘Signs of Recovery’

Italian publishers see 'encouraging signs of an upturn,' as data from Nielsen and Informazioni Editoriali shows revenue losses were cut in half in July. The post Italian Book Industry: Publishers’ Study Sees ‘Signs of Recovery’ appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2020-07-28 14:58:45 UTC ]
More news stories like this | News stories tagged with: #italian publishers #nielsen

Fourth week at the top for Walliams, as Moyes has stellar launch

David Walliams and Tony Ross' The World's Worst Parents (HarperCollins Children's) has notched up a fourth week as the UK Official Top 50 number one, selling 22,993 copies through Nielsen BookScan's TCM. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-07-27 18:50:07 UTC ]
More news stories like this | News stories tagged with: #david walliams #fourth week #nielsen bookscan #nielsen

Author loses spot in Top 10 after buying 400 copies of his own book

Mark Dawson’s purchase pushed his thriller The Cleaner up the Sunday Times chart, but the sales monitor Nielsen has now revised its figuresAuthor Mark Dawson has lost his Top 10 position in the Sunday Times bestseller charts for his thriller The Cleaner after revealing that he bought 400 copies... Continue reading at 'The Guardian'

[ The Guardian | 2020-07-22 11:24:02 UTC ]
More news stories like this | News stories tagged with: #mark dawson #author bought #bestseller lists #times bestseller #nielsen

Nielsen Is Overhauling Its Digital Measurement Methodology

Nielsen said today it will overhaul its digital measurement methodology and begin a phased rollout to clients in early 2021. Amid new privacy rules--enforcement of the California Consumer Privacy Act began July 1, and Google will stop supporting third-party cookies in its Chrome browser by... Continue reading at 'AdWeek'

[ AdWeek | 2020-07-21 13:00:53 UTC ]
More news stories like this | News stories tagged with: #phased rollout #chrome browser #media owners #nielsen

An author bought his own book to get higher on bestseller lists. Is that fair?

Author Mark Dawson has attracted criticism after bulk buying his own book gave him a high chart position. But that isn’t breaking any rulesFor any author, being able to describe yourself as a bona fide bestseller is key to conferring your career with a certain gravitas – and will often bring you... Continue reading at 'The Guardian'

[ The Guardian | 2020-07-20 15:59:35 UTC ]
More news stories like this | News stories tagged with: #book charts #author bought #mark dawson #bestseller lists #attracted criticism #nielsen bookscan #gold standard #british writer #independent publisher #hardback #bestseller list #times bestseller #nielsen

4A's challenges Nielsen on out-of-home ratings decision

Trade group calls for the measurement giant to propose an alternative method to reporting viewing metrics. Continue reading at 'Advertising Age'

[ Advertising Age | 2020-07-20 13:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen

A third of bookshop customers unsure about returning, Nielsen finds

Around 35% of regular bookshop customers are unsure about returning to bricks and mortar premises now lockdown has eased, according to a survey by Nielsen. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-07-17 09:56:49 UTC ]
More news stories like this | News stories tagged with: #nielsen finds #nielsen #bookshop

Coronavirus Impact: Nielsen Book India on Readers in the Pandemic

Nielsen Book's extensive survey of India's consumer behavior in and after lockdowns reveals shifts in the time spent reading–and listening–for publishers. The post Coronavirus Impact: Nielsen Book India on Readers in the Pandemic appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2020-07-15 14:45:54 UTC ]
More news stories like this | News stories tagged with: #pandemic appeared #coronavirus impact #consumer behavior #nielsen #nielsen book

After Network Backlash, Nielsen Reverses Course on Delaying National OOH Measurement

After Nielsen weathered severe backlash from networks following Thursday's surprise announcement to delay its national out-of-home measurement rollout--scheduled for this fall--until at least early 2021, the company has reversed course. This afternoon, Nielsen told networks it will go ahead with... Continue reading at 'AdWeek'

[ AdWeek | 2020-07-10 20:36:48 UTC ]
More news stories like this | News stories tagged with: #surprise announcement #nielsen