YouTube Kids Launches #ReadAlong Campaign to Encourage Kids to Read

YouTube Kids partnered with global book publishers HarperCollins, Penguin Random House, Houghton Mifflin Harcourt and National Geographic Kids to launch a global initiative called #ReadAlong month. Taking place throughout the month of June, the program is designed to help young viewers learn to read and show them why reading is fun. As part of this... Continue reading at 'AdWeek'

[ AdWeek | 2017-06-01 00:00:00 UTC ]
News tagged with: #encourage kids #taking place

Other Publishing stories related to: 'YouTube Kids Launches #ReadAlong Campaign to Encourage Kids to Read'


Nosy Crow launches illustrator salons

Children’s publisher Nosy Crow will from September host a number of evening events dedicated to illustration.   The first Nosy Crow Illustrator Salon will feature Steven Lenton, illustrator of the Shifty McGifty and Slippery Sam picture books, written by Tracy Corderoy, on the 14th September.... Continue reading at The Bookseller

[ The Bookseller | 2015-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nosy crow #kate wilson


Maximum Pop! launches books channel

Maximum Pop!, a pop music site for 14-21 year olds, has launched a dedicated channel for YA books. The company has hired a full-time books editor, former YA blogger Laura Fulton, to run the books area of the site and already has more than 4,000 followers of its twitter account... Continue reading at The Bookseller

[ The Bookseller | 2015-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya books


Man Booker Launches Podcast

Hosted by Joe Haddow, producer of the BBC's Radio 2 Book Club, the episodes will go live alternate Friday mornings from July 24 through to the winner announcement in October. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-24 00:00:00 UTC ]
More news stories like this |


Vending Machines to Dispense Free Kids Books

Jet Blue, Random House and Mary Pope Osborne are giving away free kids books through a program that places book vending machines in underprivileged neighborhoods. The post Vending Machines to Dispense Free Kids Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vending machines #jet blue #random house #underprivileged neighborhoods


Wattpad's Native Ads Pitch in a TL;DR World? Consumers and Brands Love Long Reads

First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is podcasting was validated like never before. The developments largely flew in the face of the increasingly... Continue reading at AdWeek

[ AdWeek | 2015-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #decade ago #longer period #short form #follow trends


S&S Launches Pop Culture Site

Simon & Schuster imprint Touchstone has created Glommable, a site that will curate content from Internet personalities and authors from across publishing houses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing houses


Veterans of Glenn Beck’s The Blaze Launch Digital Magazine

A handful of veterans of Glenn Beck’s The Blaze website are setting up shop on Medium today, with the launch of a new publication called Autonomous.   The publication, led by former Blaze V.P. of digital content Steve Krakauer, will fo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #glenn beck


Elizabeth Gilbert Launches New Podcast

The 'Eat, Pray, Love' author has launched Magic Lessons, a podcast on creativity, which debuted July 15. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-20 00:00:00 UTC ]
More news stories like this |


Harper to publish YouTube star Jamie Curry

HarperNonFiction will publish the first book by New Zealand YouTube star Jamie Curry in time for Christmas 2015. Continue reading at The Bookseller

[ The Bookseller | 2015-07-17 00:00:00 UTC ]
More news stories like this |


UK woman reads Go Set a Watchman book in 25 minutes

A British speed reader has finished Harper Lee's much anticipated novel, Go Set A Watchman, in less than half an hour. Continue reading at Stuff

[ Stuff | 2015-07-15 00:00:00 UTC ]
More news stories like this |


Was 'tatvertising' the nadir of book marketing campaigns?

Plans to hype David Lagercrantz’s Girl With the Dragon Tattoo sequel by tattooing a volunteer reader, now mercifully cancelled, took branding a little too literallyWith Go Set a Watchman finally out, it’s time to move on to thinking about the summer’s next most-anticipated/hyped novel, which has... Continue reading at The Guardian

[ The Guardian | 2015-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david lagercrantz #lisbeth salander #dragon tattoo #harper lee #australian publisher #advertising purposes #hachette australia


Recommended Reading: Science fiction's influence on hip-hop music

Recommended Reading highlights the best long-form writing on technology and more in print and on the web. Some weeks, you'll also find short reviews of books that we think are worth your time. We hope you enjoy the read. The Subversive Science Fi... Continue reading at Engadget

[ Engadget | 2015-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recommended reading #science fiction #long-form writing


Go Set a Watchman launch excitement builds ahead of publication

Harper Lee’s unexpected companion novel to To Kill a Mockingbird has bookshops readying for huge salesRead the first chapterListen to an extract read by Reese WitherspoonFirst chapter review: A beguiling journey into the pastSix months ago, it was a book the literary world would have laughed off... Continue reading at The Guardian

[ The Guardian | 2015-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee #beguiling journey #literary world #harry potter #deathly hallows


'The Little Paris Bookshop' is a summer read rich in easy pleasures

Nina George's international bestseller features good food, talk of love, and picturesque scenes of rural France. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paris bookshop #nina george


Summer Reading Challenge aims for world record

The Reading Agency is hoping to set a new record for "most pledges received for a reading campaign" for this year’s Summer Reading Challenge, which launches tomorrow (11th July). The agency has teamed up with Guinness World Records for the challenge and, starting from this weekend, libraries... Continue reading at The Bookseller

[ The Bookseller | 2015-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world record #reading agency #reading campaign


Read The First Chapter Of Harper Lee's Highly Anticipated "Go Set A Watchman"

Scout is all grown up—and Jem is, well, you'll see... Go Set A Watchman Go Set a Watchman, Harper Lee's long-awaited prequel to her Pulitzer Prize-winning novel To Kill a Mockingbird, hits shelves July 14. But if that still seems like too long to wait, both The Wall Street Journal and The... Continue reading at Fast Company

[ Fast Company | 2015-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee #highly anticipated #pulitzer prize-winning


Netflix-Like Book Services Would Be Happy if You Read Less

As long as they pay publishers every time a book is read, ebook subscription services are more successful the less people read. The post Netflix-Like Book Services Would Be Happy if You Read Less appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #people read #book services #pay publishers


Andrew Kidd reveals Alexi reading app

Former Aitken Alexander m.d. Andrew Kidd has launched Alexi, a book recommendation app giving “people a new channel of discovery”. The app is currently in beta, but users of the full version of the app, available in late autumn, will be able to read books recommended by authors including Ali... Continue reading at The Bookseller

[ The Bookseller | 2015-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #aitken alexander #andrew kidd #full version


Campaign for Harper Lee revealed

Harper Lee’s highly-anticipated forthcoming novel Go Set a Watchman (William Heinemann) will be BBC Radio 4’s "Book at Bedtime" and the Guardian Bookshop’s inaugural Bookshop Book of the Month. The marketing and publicity campaign for the book, which is released on Tuesday 14th July, features... Continue reading at The Bookseller

[ The Bookseller | 2015-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publicity campaign #harper lee