YouTube Kids Launches #ReadAlong Campaign to Encourage Kids to Read

YouTube Kids partnered with global book publishers HarperCollins, Penguin Random House, Houghton Mifflin Harcourt and National Geographic Kids to launch a global initiative called #ReadAlong month. Taking place throughout the month of June, the program is designed to help young viewers learn to read and show them why reading is fun. As part of this... Continue reading at 'AdWeek'

[ AdWeek | 2017-06-01 00:00:00 UTC ]
News tagged with: #encourage kids #taking place

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Forget Playing With Toys: Kids Can Play With The Catalog

Get out your crayons and mobile phones. The Toys 'R Us holiday catalog drops this week. At 96 pages, "The Great Big Toys 'R Us Book of Awesome" is its biggest issue ever and includes interactive elements for the first time."The Big Book, as we call it internally, is done every year, but this is... Continue reading at Advertising Age

[ Advertising Age | 2015-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android devices


2015’s Best Viral Marketing Campaigns in German Media

The fifth annual Virenschleuderpreis, organized by Leander Wattig and the Frankfurt Book Fair, honored five viral marketing campaigns in German media. The post 2015’s Best Viral Marketing Campaigns in German Media appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german media


Pew Survey Shows Adult Reading in Decline

Adult readership is down 4% from 2013, with 72% of American adults having read a book in the past year according to a new Pew survey. Young adults, meanwhile, were revealed as the nation's most avid readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american adults #pew survey #young adults #avid readers


Oneworld partners with Give a Book for prison reading scheme

Oneworld has partnered with the charity Give a Book to encourage UK publishers to donate books to prison reading groups. Inspired by The Prison Book Club by Oneworld author Ann Walmsley, which recounts the author's experience of running a book club in a men's prison, the initiative aims to... Continue reading at The Bookseller

[ The Bookseller | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book club #donate books


Google Launches Fund for Publishers' Digital News Projects

Google has launched its €150m (£109m) fund for European publishers to tap to develop new digital news projects, with large-scale grants needing approval from a council includingTelegraph chief Murdoch MacLennan.   Google ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european publishers


Google launches €150m fund for publishers' digital news projects

Internet giant says funding will have ‘no strings attached’, with larger grants needing approval from a council including the Telegraph’s Murdoch MacLennanGoogle has launched its €150m (£109m) fund for European publishers to tap to develop new digital news projects, with large-scale grants... Continue reading at The Guardian

[ The Guardian | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european publishers #internet giant #strings attached #google announced #innovation fund


Disney to launch UK subscription service

Walt Disney will next month launch a an app-based subscription service in the UK, offering books as well as films, TV and music, for £9.99 per month, called DisneyLife. Continue reading at The Bookseller

[ The Bookseller | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walt disney #month launch #offering books


New York Review to Launch Comics Imprint in 2016

New York Review Comics will launch in March with plans to release six graphic novels per year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york review #graphic novels


HMH Debuts Kids’ Digital Subscription Service

Houghton Mifflin Harcourt has launched Curious World, a kids' digital subscription service offering access to "playful learning" content for $9.99 per month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-22 00:00:00 UTC ]
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UK’s Kids Pub Nosy Crow Partners with British Museum

Nosy Crow has partnered with the British Museum to produce a children’s books that will make art and history more accessible. The post UK’s Kids Pub Nosy Crow Partners with British Museum appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post uk #british museum #nosy crow


4th Estate launches author video series

HarperCollins imprint 4th Estate is to launch RE4DINGS, a new video series featuring authors reading extracts of their work. Continue reading at The Bookseller

[ The Bookseller | 2015-10-20 00:00:00 UTC ]
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MPIBA 2015: Kids' Books Contribute to High-Octane Show

Children's books have long been an integral part of the Mountains and Plains Independent Booksellers Fall Discovery Show, and this year's gathering at the Renaissance Denver Hotel, held October 8–10, was no exception. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #integral part


Tech start-up launches 'Spotify for food'

A new digital resource for foodies, best described as a “Spotify for food”, could soon allow users to discover what the leading names in the food industry have to say about their favourite cookbooks. Continue reading at The Bookseller

[ The Bookseller | 2015-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tech start- #leading names


Publishers Eye Facebook as YouTube Rival

Facebook is moving into YouTube’s turf, and that could be good for video publishers.     Facebook announced earlier this week that it’s testing a new video section on its mobile app, which would ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #youtube rival #video section #mobile app


World Book Day launches 2016 Patterson school library award

The World Book Day Award 2016 (WoBoD), funded by James Patterson, is offering school libraries the chance to win up to £10,000 of new books. Continue reading at The Bookseller

[ The Bookseller | 2015-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james patterson


NYCC 2015: Publishers Chase Growth in Kids', Girls’ Graphic Novels

Led by girl-focused comics, sales of kids' and YA graphic novels continue to grow and publishers used New York Comic Con to launch a spate of new properties targeting girls and young women. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novels #young women


Facebook moves further into YouTube’s turf with new mobile videos tab

Facebook said today its replacing the useless Messenger section with a Videos tab on its mobile app. The stream, dedicated to YouTube's bread-and-butter, will serve videos from friends, publishers, pages the user likes and ads. Facebook also confirmed its testing a floating video box, a new... Continue reading at Digiday

[ Digiday | 2015-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook moves #mobile app #suggested videos


Seattle’s Arundel Books Launches Small Press

The bookstore/art gallery is adding a trade imprint, Chatwin Books, focused on literary fiction and poetry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade imprint #literary fiction


Museum competition marks illustrated Harry Potter launch

Bloomsbury Children’s Books is celebrating the release of the illustrated Harry Potter and the Philosopher’s Stone with a new competition, launched in association with children’s charity Kids in Museums. The Harry Potter Spotter competition marks the release of the first illustrated Harry... Continue reading at The Bookseller

[ The Bookseller | 2015-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomsbury children #original text #jim kay


Profile launches new cycling imprint, Profile Pursuit

Profile is set to launch a new imprint, Profile Pursuit, which will publish “high quality and original” cycling books. James Spackman, formerly m.d of Watkins Media, will join Profile Books as publisher of Profile Pursuit. In addition to commissioning books, he will be involved in sales,... Continue reading at The Bookseller

[ The Bookseller | 2015-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james spackman #watkins media #commissioning books