$10 millionCalifornia billionaire Tom Steyer is waging a $10 million campaign to convince lawmakers to impeach President Trump. His video ad is to-the-point: He calls Trump "a clear and present danger who is mentally unstable and armed with nuclear weapons." Money says his commercials have run on New York and California broadcast stations, and on cable stations nationally. The ad, posted Thursday on YouTube, has nearly 730,000 views. But what is he really advertising? An opinion piece in the Los Angeles Times has asked if Steyer might have his eye on a Senate seat, adding: "What Steyer has launched is more of a $10-million advertising campaign touting both his cause and himself." Hustler magazine's Larry Flynt is also pledging $10 million to the same cause, but with a different approach: He wants to give the money away to anybody with dirt that takes the president down.Just briefly: Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-10-24 00:00:00 UTC ]
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Veronica Roth, author of the 'Divergent' series, will release a two-book series in 2017 and 2018. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-03-03 00:00:00 UTC ]
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Authors have called for Public Lending Right (PLR) to be extended to all ebook loans from libraries. Continue reading at The Bookseller
[ The Bookseller | 2015-03-03 00:00:00 UTC ]
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U.K. publishers are employing a number of tactics to garner Facebook traffic. Digiday spoke to five of the UK publishers in the top 10 to receive traffic from the social network -- and learned a few tricks. Having engineered its sites for mobile -- and consequently, social -- six of Trinity... Continue reading at Digiday
[ Digiday | 2015-03-03 00:00:00 UTC ]
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[Sponsored Content] Boosting retention and revenue are on the front burner. The post Customer-Management Survey: Existing Business Is Top Priority for Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-03-03 00:00:00 UTC ]
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It's one thing to run a few conferences, but another for a publisher to establish its own dedicated events space. Condé Nast U.K. has invested millions in a multipurpose venue which houses its fashion college and outside events. Hearst U.K. has public kitchens and product testing facilities for... Continue reading at Digiday
[ Digiday | 2015-03-02 00:00:00 UTC ]
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The London Book Fair (LBF) will seek to pair publishers with other media companies at a Creative Industries Day. On Thursday 16th April at Olympia, LBF will host the day, which aims to boost partnerships and generate collaboration between publishers and other companies such as games... Continue reading at The Bookseller
[ The Bookseller | 2015-02-28 00:00:00 UTC ]
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#media companies
Publishers are increasingly experimenting with retailer exclusives, special editions and digital-first releases in order to make books stand out and give them the best chance of becoming bestsellers. Continue reading at The Bookseller
[ The Bookseller | 2015-02-28 00:00:00 UTC ]
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Everyone talks about data, but are they using it correctly? The post 4 Ways Publishers Are Using Data Today appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-02-27 00:00:00 UTC ]
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Five years ago, the National Association of College Stores issued a white paper that looked forward to what the state of the college store would be in 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-27 00:00:00 UTC ]
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Michael Joseph will publish a new book by Jojo Moyes this autumn, a sequel to her novel Me Before You. After You, which will be published in ebook and hardback on 24th September, will pick up the story of Lou and her family, and the Traynors. UK and Commonwealth rights were signed from Sheila... Continue reading at The Bookseller
[ The Bookseller | 2015-02-27 00:00:00 UTC ]
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Minneapolis-based Lerner Publishing Group has acquired nearly 100 Egmont USA titles, following Egmont’s decision to close its US office. Lerner said it has published Egmont’s remaining US assets, including books by Ilsa J Bick, Patrick Jennings, Jon and Pamela Voelkel, Lex Thomas and Len... Continue reading at The Bookseller
[ The Bookseller | 2015-02-27 00:00:00 UTC ]
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Bill Bryson’s first travel book in 15 years will be published by Transworld in autumn. The Road to Little Dribbling: More Notes from a Small Island will be a new journey around Britain by the writer. The book was announced today (26th February) at the Penguin Random House sales conference. Continue reading at The Bookseller
[ The Bookseller | 2015-02-27 00:00:00 UTC ]
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Amazon has hired former White House press secretary Jay Carney as senior v.p. for worldwide corporate affairs. Carney, who served as press secretary for US President Barack Obama for more than three years until 2014, will begin in his new job on Monday, Politico reported. Continue reading at The Bookseller
[ The Bookseller | 2015-02-27 00:00:00 UTC ]
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It’s what qualifies as an age-old debate in the digital media business: Web or native apps? The question isn’t really either/or — for most news outlets, the answer is “both” — but since the ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-02-27 00:00:00 UTC ]
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The future of platforms like Facebook and Twitter is like cable providers, and publishers will be like networks, publishing content directly on platforms -- and relying on the platforms, to a large extent, for monetization. Jon Steinberg, CEO of North America of Daily Mail, sees Snpachat... Continue reading at Digiday
[ Digiday | 2015-02-26 00:00:00 UTC ]
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As part of Digiday's Publishing Summit Europe, held in February in Monaco, Taboola hosted a town hall for publishers. At once excited and nervous about the industry's digital-first future, several dozen industry veterans weighed in on the challenges they face. Chief among them? How to manage... Continue reading at Digiday
[ Digiday | 2015-02-26 00:00:00 UTC ]
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MPs urge public service broadcaster to back commercial press with licence fee moneyAre we about to see the BBC and the regional press, to use my colleague John Plunkett’s endearing phrase, “getting into bed with each other”?Clearly, the MPs want to see the public service broadcaster and... Continue reading at The Guardian
[ The Guardian | 2015-02-26 00:00:00 UTC ]
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Bloomsbury is to publish City of Fae by self-published author Pippa DaCosta on its digital imprint, Bloomsbury Spark. The ebook (£3.99) is a new adult urban fantasy about a character named Alina and what happens when the fae (fairy) high queen tries to claim London as her own. Continue reading at The Bookseller
[ The Bookseller | 2015-02-26 00:00:00 UTC ]
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University of Queensland Press denies author Gavin King’s allegation the book was rejected because Newman’s government axed the Premier’s Literary AwardsThe University of Queensland Press has rejected Campbell Newman’s proposed tell-all memoir.The book’s author, Gavin King, claimed UQP knocked... Continue reading at The Guardian
[ The Guardian | 2015-02-26 00:00:00 UTC ]
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#literary awards
Physicians' Life—an upscale lifestyle title for doctors—will be launching in May. The magazine is backed by Slack Inc., a publisher that's noted for its professional medical media, not consumer titles. The post Medical Publisher Launches Lifestyle Magazine for Docs appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-02-26 00:00:00 UTC ]
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#consumer titles