In a series of September and October posts (the most recent one right here), Ad Age has been taking a broad view of the "social buzz" surrounding the fall TV season's new shows. We worked with the Keller Fay Group, a market-research firm that specializes in tracking "real world" conversations -- not just what you see on Twitter and Facebook -- to generate the chart you see here. As promised, we're wrapping up by checking the correlation between word-of-mouth buzz and ratings.The WOM data is based on interviews with a cross-section of 4,343 Americans ages 13-69 who were interviewed (from Sept. 23-Oct. 13, divided across the three weekly studies we published in preceding weeks) about 29 new high-profile TV shows that premiered in September or October. The ratings column draws from Nielsen's Live+7 data for the same period as the word of mouth survey. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-11-01 00:00:00 UTC ]
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When The New York Times announced that it would create a separate, centralized group of editors and designers to focus on producing its daily print product, those at the German publishing giant Axel Springer’s Die Welt took particular notic ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-30 00:00:00 UTC ]
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The Bank Street Book Fair, held at Bank Street College in upper Manhattan on October 24, offered a full day of incisive, humorous, and sometimes revelatory discussions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-29 00:00:00 UTC ]
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The co-editor of 'Mormon Feminism: Essential Writings' discusses the challenges of Mormon feminism and where the movement stands today. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-28 00:00:00 UTC ]
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Attendees at this weekend's Southern California Independent Booksellers Association (SCIBA) show in Los Angeles celebrated an uptick in sales, as well as membership. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-27 00:00:00 UTC ]
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Adult readership is down 4% from 2013, with 72% of American adults having read a book in the past year according to a new Pew survey. Young adults, meanwhile, were revealed as the nation's most avid readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
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Four publishing CMOs discuss reader and advertising revenue opportunities. The post Folio: Show Coverage: CMO Keynote Panel Discusses Strategies in a Changing World appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-10-21 00:00:00 UTC ]
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Time, Inc. chief content officer on how magazines can adapt to thrive on a changed playing field. The post Folio: Show Coverage: Norm Pearlstine Delivers Opening Keynote appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-10-20 00:00:00 UTC ]
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Children's books have long been an integral part of the Mountains and Plains Independent Booksellers Fall Discovery Show, and this year's gathering at the Renaissance Denver Hotel, held October 8–10, was no exception. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-20 00:00:00 UTC ]
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Get the Frankfurt Show Daily magazines from Publishing Perspectives with the latest Fair news, event highlights, and international publishing trends. The post Download our Frankfurt 2015 Show Daily Magazines appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-19 00:00:00 UTC ]
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This year's show featured an outpouring of love for executive director Hut Landon, who is stepping down after 18 years on the job. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-19 00:00:00 UTC ]
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Time Inc. is close to acquiring Jane Pratt's xoJane and xoVain sites for an undisclosed sum as it looks to increase its content targeting millennial women, sources tell Adweek. The New York publisher is interested in buying Pratt's two sites to build up its focus on digital-only brands, which... Continue reading at AdWeek
[ AdWeek | 2015-10-17 00:00:00 UTC ]
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Publishing Perspectives spoke with global CEOs, small startups and publishers from around the world to get the latest buzz from the Frankfurt Book Fair. The post Download: Friday’s Frankfurt Book Fair 2015 Show Daily appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-16 00:00:00 UTC ]
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Strong sales heading into the holidays have contributed to this year’s energetic bookseller gatherings. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-16 00:00:00 UTC ]
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Despite a Nor'easter and the threat of Hurricane Joaquin, more than 415 attendees, including over 165 booksellers, attended this year's gathering from October 2–4 in Somerset, N.J. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-15 00:00:00 UTC ]
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From CEO talks to discussions about translation, licensing and education of the future, the first official day of the Frankfurt Book Fair 2015 was buzzing. The post Download: Thursday’s Frankfurt Book Fair 2015 Show Daily appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-15 00:00:00 UTC ]
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Read about Salman Rushdie, Iranian publishers, The Markets conference, the Rights Directors Meeting and more in our Frankfurt Book Fair show daily for Wednesday. The post Download: Wednesday’s Frankfurt Book Fair 2015 Show Daily appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-14 00:00:00 UTC ]
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The celebrity pastor defends against what critics have branded 'cool Christianity' while discussing his reality series, church, and new book 'Sandcastle Kings.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-13 00:00:00 UTC ]
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Strong sales and new store owners, including Tattered Cover's Len Vlahos and Kristen Gilligan, contributed to an upbeat mood at this year's regional trade show in Denver. Attendance increased 5%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-13 00:00:00 UTC ]
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TV Guide Magazine, once the unrivaled bible for television fans and a powerhouse in the publishing business, has been sold for the third time in less than 10 years. NTVB Media, the Troy, Mich., publisher of the TV listings books Channel Guide and TV Weekly, will announce Wednesday that it has... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-10-07 00:00:00 UTC ]
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Kudos has acquired television rights to "break-out" thriller Viral by Helen FitzGerald, after a "hotly" contested auction. The book is about mothers, daughters and a viral sex tape, and tells the story of one mother’s quest for truth and vengeance following the online shaming of her... Continue reading at The Bookseller
[ The Bookseller | 2015-10-06 00:00:00 UTC ]
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