World Book Day sales soar year on year as campaign report assesses engagement

Sales of World Book Day (WBD) titles soared by more than 50% in comparison to last year, with 469,274 copies in total shifted in the week of the event, sales figures have shown. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-07-17 00:00:00 UTC ]
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