Women’s Budget-Conscious Magazine All You Is Stepping Outside of Walmart

Bargains aren’t just for Walmart shoppers anymore.    Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s largest retailer let All You reach its target audience at scale with limited marketing costs, while circulation soared to more than 1 million in five years. But as the soft economy has made budget shoppers out of everyone, the title seemed to be missing out on potential sales and audience by limiting its distribution. Surprisingly, All You’s readers have a median household income of $68,000—$11,000 higher than Condé Nast’s luxury ad-driven Vogue at just $57,000. Technology has led to opportunity for the magazine, as two-thirds of smartphone owners have used their mobile devices to research products or compare prices, according to Leo J. Shapiro & Associates. “The economy has spurred the smart-shopping movement, but technology has accelerated it,” said All You publisher Suzanne Quint. “So more people are more interested in smart shopping because it’s easy to shop smart today.” The 1.5-million circ All You has raised its rate base by 50,000 copies in anticipation of the nationwide rollout to stores including Kroger, Barnes & Noble and Target. The expansion comes as All You, along with the rest of the magazine business, has suffered declines in single-copy sales. From 2008... Continue reading at 'AdWeek'

[ AdWeek | 2014-02-24 00:00:00 UTC ]

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The Evolution of Fulfillment

When you dive into the way the digital edition and app economy works for publishers, you can’t avoid the irony of the big digital newsstand and storefronts of Apple, Amazon, Barnes & Noble, Zinio, Next Issue Media, et al. The brand power of those operations is simply too good to refuse, and... Continue reading at Folio Magazine

[ Folio Magazine | 2012-09-04 00:00:00 UTC ]
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States reach $69 million settlement with three publishers in ebook price fixing case

When the US Department of Justice sued Apple and five major book publishers over alleged ebook price rigging, it immediately became clear that a few of these companies would do just about anything to avoid trial. That same day, three of the publishers -- HarperCollins, Simon & Schuster and... Continue reading at Engadget

[ Engadget | 2012-08-30 00:00:00 UTC ]
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B&N to launch My Little Pony Nook ebooks

Barnes & Noble has formed its first partnership with Hasbro to create My Little Pony ebooks... Continue reading at The Bookseller

[ The Bookseller | 2012-08-29 00:00:00 UTC ]
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B&N Will Rise or Fall with Content

While Barnes & Noble has created lots of buzz and headlines with its Nook e-reading devices, its future profitability lies in the sale of content. That was the message CEO William Lynch delivered to analysts last week in a conference call discussing first-quarter results. Improved gross... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-24 00:00:00 UTC ]
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Nook out! Barnes & Noble's ebook readers come to the UK in October

US bookseller Barnes & Noble has confirmed that it will be bringing its Nook digital eBook readers and bookstore to the UK in the autumn. Initially the devices, which include Nook Simple Touch and the Nook Simple Touch with GlowLight, will only be available through the company’s online... Continue reading at Betanews

[ Betanews | 2012-08-20 00:00:00 UTC ]
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Barnes & Noble Nook E-Reader Goes International

Barnes & Noble has finally scheduled the long-awaited international debut of its Nook e-reader. The company said Monday that it will begin selling its Nook Simple Touch and Nook Simple Touch with GlowLight in the U.K. in mid-October. The devices will be sold online through a new digital... Continue reading at AllThingsD

[ AllThingsD | 2012-08-20 00:00:00 UTC ]
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Nook headed for UK as Barnes & Noble goes international, dabbles in the Queen's English

Well, our English friends, today is a good day. Your choice in e-readers is about to get that much better as Barnes & Noble has decided to make your homeland the first stop on its highly-anticipated international tour. The Nook and its associated store will be making their big debut in the... Continue reading at Engadget

[ Engadget | 2012-08-20 00:00:00 UTC ]
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Amazon Picks Up Market Share

Amazon appears to have been the big winner in picking up former Borders customers. According to new figures from Bowker Market Research, Amazon’s share of book spending in the first quarter of 2012 was 29%, up from 23% in the comparable period in 2011. Barnes & Noble’s share of spending, in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-27 00:00:00 UTC ]
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Selling ‘The Night Circus'

When Erin Morgenstern’s first novel, The Night Circus, debuted last September, PW predicted in a starred review that this magical tale was destined for bestsellerdom. The hardcover went on to sell 167,000 copies through the outlets tracked by Nielsen BookScan, and the paperback, which was... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
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Barnes & Noble brings out Nook for Web, comes full circle with e-reading (update: not on iOS)

We'd say it's about time. Although it's almost two years late to the party, Barnes & Noble is responding to Amazon's Kindle for the Web with Nook for Web. Much like its counterpart across the virtual aisle, the Nook web edition lets readers browse free samples and whole books entirely from a... Continue reading at Engadget

[ Engadget | 2012-07-17 00:00:00 UTC ]
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Another Mixed Bag For Barnes & Noble

Even in the digital age, Barnes & Noble can’t avoid the headache of returns. Although the company posted lots of positive results for the year-end and fourth quarter of fiscal 2012, the number most analysts seem to focus on was Nook segment sales for the fourth quarter, which fell 10.5%, to... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-25 00:00:00 UTC ]
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B&N Nook digital business up 45%

Barnes & Noble has reported revenues for its Nook digital business for $933m for the full... Continue reading at The Bookseller

[ The Bookseller | 2012-06-19 00:00:00 UTC ]
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Barnes & Noble loss narrows

Barnes & Noble said Tuesday that its fiscal fourth-quarter loss narrowed as the company continues to invest in its Nook e-reader business.Barnes & Noble said Tuesday that its fiscal fourth-quarter loss narrowed as the company continues to invest in its Nook e-reader business. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-06-19 00:00:00 UTC ]
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The Other E-book Retailers

The ebook store market may be dominated by Amazon, Barnes & Noble, and Apple, but a few independent online ebookstores, patterned after bricks-and-mortar retailers, have carved out a lucrative niche. Some were emboldened as far back as 2003, when Barnes & Noble.com initially exited the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-15 00:00:00 UTC ]
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B&N settles with Riggio

Barnes & Noble has reached a $29m settlement with its founder and chairman Leonard Riggio,... Continue reading at The Bookseller

[ The Bookseller | 2012-06-14 00:00:00 UTC ]
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DoJ settlement 'would injure booksellers', says B&N

Barnes & Noble has said the Department of Justice's proposed settlement with... Continue reading at The Bookseller

[ The Bookseller | 2012-06-07 00:00:00 UTC ]
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Barnes & Noble and Microsoft: A Win-Win?

The deal between Barnes & Noble and Microsoft gives both companies things they need—B&N receives a much-needed infusion of cash, while Microsoft gets another chance to participate in the consumer digital marketplace. In addition to the $300 million investment Microsoft has made to give... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-05-04 00:00:00 UTC ]
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Nook and HMH partner in school deal

Houghton Mifflin Harcourt (HMH) has teamed up with Barnes & Noble’s Nook to deliver e-... Continue reading at The Bookseller

[ The Bookseller | 2012-05-03 00:00:00 UTC ]
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David Carey: Be Unorthodox

At a time when magazines need to create content for all different platforms, the old culture of operating in silos can’t continue, said Hearst Magazines president David Carey. “We have to set aside long-held orthodoxies and come together to create great content,” said Carey, who spoke at... Continue reading at AdWeek

[ AdWeek | 2012-05-02 00:00:00 UTC ]
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Barnes & Noble's Nook e-readers getting NFC, says CEO

Now that all of that Microsoft-related news is out in the open, Barnes & Noble's CEO William Lynch is ready to talk about the future. Fortune sat down with him to discuss the deal and what's next for the Nook. The answer to the latter is, at least in part, near-field communication. The exec... Continue reading at Engadget

[ Engadget | 2012-05-02 00:00:00 UTC ]
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