Women’s Budget-Conscious Magazine All You Is Stepping Outside of Walmart

Bargains aren’t just for Walmart shoppers anymore.    Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s largest retailer let All You reach its target audience at scale with limited marketing costs, while circulation soared to more than 1 million in five years. But as the soft economy has made budget shoppers out of everyone, the title seemed to be missing out on potential sales and audience by limiting its distribution. Surprisingly, All You’s readers have a median household income of $68,000—$11,000 higher than Condé Nast’s luxury ad-driven Vogue at just $57,000. Technology has led to opportunity for the magazine, as two-thirds of smartphone owners have used their mobile devices to research products or compare prices, according to Leo J. Shapiro & Associates. “The economy has spurred the smart-shopping movement, but technology has accelerated it,” said All You publisher Suzanne Quint. “So more people are more interested in smart shopping because it’s easy to shop smart today.” The 1.5-million circ All You has raised its rate base by 50,000 copies in anticipation of the nationwide rollout to stores including Kroger, Barnes & Noble and Target. The expansion comes as All You, along with the rest of the magazine business, has suffered declines in single-copy sales. From 2008... Continue reading at 'AdWeek'

[ AdWeek | 2014-02-24 00:00:00 UTC ]

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A Season of Decision For Barnes & Noble

Even when Barnes & Noble entered the reading device market with the launch of the Nook back in the fall of 2009, executives said the company’s long-term future continued to rest in selling content in both print and digital formats. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-30 00:00:00 UTC ]
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Sales Erode at Barnes & Noble

Barnes & Noble Inc.'s latest quarterly earnings show an erosion in sales for both print books and ebooks, casting a cloud over its long-term prospects. Continue reading at AllThingsD

[ AllThingsD | 2013-11-27 00:00:00 UTC ]
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B&N Has Better Earnings Despite Sales Decline

Revenue fell in all three of Barnes & Noble’s operating groups for the second quarter ended October 26, 2013, but the retailer managed to post a 13.7% increase in EBITDA. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-26 00:00:00 UTC ]
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B&N: earnings rise but Nook sales fall again

Barnes & Noble has turned a profit in its second quarter of trading, but sales in its Nook... Continue reading at The Bookseller

[ The Bookseller | 2013-11-26 00:00:00 UTC ]
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Barnes & Noble swings to profit

Barnes & Noble returned to a profit in the fiscal second quarter as it invested less in its Nook ebook reader and cost cuts offset lower sales.Its sales missed expectations, however, and its shares dropped more than 3% in premarket trading. The report comes as the crucial holiday season... Continue reading at Crains New York

[ Crains New York | 2013-11-26 00:00:00 UTC ]
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Mari Hannah: 'I had to dig very deep to keep the faith'

The creator of lesbian detective Kate Daniels was downcast when publishers rejected her work. Now, she's won the Polari first book prize for The Murder WallSomething extraordinary happened to me last week. I was outed to the whole wide world, having won the Polari first book prize 2013 for my... Continue reading at The Guardian

[ The Guardian | 2013-11-19 00:00:00 UTC ]
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Amazon's top NY publishing exec to depart

Amazon Publishing, which launched a general-interest book publishing operation in New York two and a half years ago, is losing its top executive here.Seattle-based Amazon announced Friday that the head of its general-interest publishing division, Larry Kirshbaum, would leave the company Jan. 17... Continue reading at Crains New York

[ Crains New York | 2013-10-26 00:00:00 UTC ]
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Kobo removes all self-published titles. Is this censorship, an overreaction, or just good sense?

Amazon, Barnes & Noble, and Kobo removed self-published pornographic titles from their sites and Kobo stopped sales of self-published titles altogether. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-16 00:00:00 UTC ]
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Scribd Founder Envisions Google Glass–like Wearables For E–Reading

The content on Scribd, the San–Francisco based startup that aims to create the digital library of the future, is available on a range of devices, from laptops to smartphones to tablets. But CEO Trip Adler tells Fast Company we won't be reading e–books in our hands in the future––they'll be... Continue reading at Fast Company

[ Fast Company | 2013-10-07 00:00:00 UTC ]
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Nook Simple Touch with Glowlight gets UK price cut, drops below £50

Bookworms in the UK tired of smuggling flashlights to bed might want to take another look at the Nook Simple Touch with Glowlight. After all, you can get one for £49 now that Barnes & Noble has slashed £20 off its retail price -- that's far, far lower than the amount people had to pay at... Continue reading at Engadget

[ Engadget | 2013-09-25 00:00:00 UTC ]
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Editor's Letter: Color commentary

In each issue of Distro, Executive Editor Marc Perton publishes a wrap-up of the week in news. There's a very good chance you're reading this on a tablet. Distro is, after all, first and foremost, a tablet magazine. There's also a reasonable chance you're reading this on a computer. Distro... Continue reading at Engadget

[ Engadget | 2013-08-30 00:00:00 UTC ]
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Condé Nast launches Amazon subscription service

Condé Nast and Amazon have struck a deal in which the online giant will begin managing print and digital subscriptions for Condé titles, the companies said on Tuesday.The program, called All Access, is meant to simplify the subscription process by sending potential subscribers from the... Continue reading at Crains New York

[ Crains New York | 2013-08-21 00:00:00 UTC ]
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B&N Nook sales drop continues

Nook sales at Barnes & Noble have continued to drop in the first quarter of its new financial... Continue reading at The Bookseller

[ The Bookseller | 2013-08-20 00:00:00 UTC ]
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Reports of Barnes & Noble’s Death Are Greatly Exaggerated

B&N is being eulogized as a 'dead man walking,' but the company still has a firm foundation, including the Nook, and will be with us as long as we still have print. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-19 00:00:00 UTC ]
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A win for readers? DOJ's proposed measures for Apple would make price-shopping easier

One part of a proposal to enforce the verdict against Apple for allegedly fixing ebook prices would require Amazon and Barnes & Noble 'buy' buttons in the Apple store, allowing consumers to easily compare ebook costs. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-06 00:00:00 UTC ]
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Barnes & Noble reports it overstated losses in past years

Barnes & Noble says it lost less money than it previously reported during the past two years. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-31 00:00:00 UTC ]
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Can Showrooming Actually Save Bookstores?

Writing for Bloomberg.com, Virginia Postrel has a counterintuitive suggestion for publishers, Barnes & Noble and tech-savvy retail entrepreneurs: embrace showrooming. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-30 00:00:00 UTC ]
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'Committed' B&N hails Get London Reading festival

Jim Hilt, managing director of Barnes & Noble's European ebook business, said the... Continue reading at The Bookseller

[ The Bookseller | 2013-07-15 00:00:00 UTC ]
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Decision Time for Barnes & Noble

Uncertainty has been hovering over Barnes & Noble ever since the retailer first reported that 2012 holiday sales— especially those of its Nook reading devices—were well below expectations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-12 00:00:00 UTC ]
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Analysis: A Band-Aid for B&N's Gunshot Wound

It's been a rough week for Barnes & Noble. And month. And year. And it may get worse before (if) it gets better. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-11 00:00:00 UTC ]
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