Women’s Budget-Conscious Magazine All You Is Stepping Outside of Walmart

Bargains aren’t just for Walmart shoppers anymore. Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s largest retailer let All You reach its target audience at scale with limited marketing costs, while circulation soared to more than 1 million in five years. But as the soft economy has made budget shoppers out of everyone, the title seemed to be missing out on potential sales and audience by limiting its distribution. Surprisingly, All You’s readers have a median household income of $68,000—$11,000 higher than Condé Nast’s luxury ad-driven Vogue at just $57,000. Technology has led to opportunity for the magazine, as two-thirds of smartphone owners have used their mobile devices to research products or compare prices, according to Leo J. Shapiro & Associates. “The economy has spurred the smart-shopping movement, but technology has accelerated it,” said All You publisher Suzanne Quint. “So more people are more interested in smart shopping because it’s easy to shop smart today.” The 1.5-million circ All You has raised its rate base by 50,000 copies in anticipation of the nationwide rollout to stores including Kroger, Barnes & Noble and Target. The expansion comes as All You, along with the rest of the magazine business, has suffered declines in single-copy sales. From 2008... Continue reading at 'AdWeek'

[ AdWeek | 2014-02-24 00:00:00 UTC ]

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Liberty Media Bids for Barnes & Noble [Voices]

Barnes & Noble Inc. said that Liberty Media Corp. has offered to buy the bookseller in a deal valuing it at about $1 billion. Barnes & Noble shares were up 20 percent in after-hours trading Thursday on the news, matching the $17-a-share offer price from John Malone's media empire. Continue reading at AllThingsD

[ AllThingsD | 2011-05-20 00:00:00 UTC ]
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Liberty Media Bids for Barnes & Noble

[ AllThingsD | 2011-05-20 00:00:00 UTC ]
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B&N Puts Focus on Digital

Barnes & Noble Inc. is expected to debut a new e-reader on Tuesday, marking the latest chapter in the bookseller's battle with Apple Inc. and Amazon.com Inc. to dominate the fast-growing digital book sales business. Continue reading at AllThingsD

[ AllThingsD | 2011-05-20 00:00:00 UTC ]
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Liberty Media makes offer for Barnes & Noble

Written By: Philip Jones Publication Date: Fri, 20/05/2011 - 10:11 US bookseller Barnes & Noble has received an offer for the company from Liberty Media, a private investment group. The deal values the business at about $1bn, but Liberty said it expected to spend $500m on the acquisition... Continue reading at The Bookseller

[ The Bookseller | 2011-05-20 00:00:00 UTC ]
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B&N Puts Focus on Digital [Voices]

[ AllThingsD | 2011-05-20 00:00:00 UTC ]
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Barnes & Noble Updates NOOK for Android OS

Barnes & Noble is giving publishers another option to distribute digital periodicals, announcing Friday that its 140 newsstand brands will be available to Android-powered tablet devices. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-17 00:00:00 UTC ]
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Waterstone's plans ebook push for post-HMV era

Written By: Benedicte Page Publication Date: Tue, 10/05/2011 - 15:49 Waterstone's could soon bring e-reading front of store in its physical bookshops in a manner similar to Barnes & Noble with its Nook in the US, according to e-commerce manager Alex Ingrams. Speaking to delegates at the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-10 00:00:00 UTC ]
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Barnes & Noble Plans New E-Book Reader [Voices]

Barnes & Noble Inc. will unveil a new electronic book reader later this month, the bookseller told analysts and investors on Wednesday, according to a federal filing released after the close of trading. Continue reading at AllThingsD

[ AllThingsD | 2011-05-05 00:00:00 UTC ]
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E-Book Boom Boosts Simon & Schuster [MediaMemo]

All of those Amazon Kindle sales -- and, presumably, sales of competitive ebook readers from Barnes & Noble and Apple -- have made an impact at publisher Simon & Schuster. The CBS unit says Q1 digital sales doubled over the previous year, and now represent 18 percent of the company's the... Continue reading at AllThingsD

[ AllThingsD | 2011-05-04 00:00:00 UTC ]
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Sandra Boynton Demonstrates App, Signs Books--and a Few Nooks

Monday nights Sandra Boynton book event at the Barnes & Noble on Manhattans Upper East Side looked like a pretty normal book signing--normal for Boynton, the bestselling childrens book author, anyway. Toddlers and slightly older kids, some dressed in pajamas, crammed into the event space,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-05-03 00:00:00 UTC ]
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NOOK Color Reader Looks to Become Tablet Competitor

Barnes & Noble Inc. is stepping up their e-reader offering, upping the NOOK Color experience to rival those of tablet computers like the iPad and Motorola Xoom. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-26 00:00:00 UTC ]
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The New York State of Bookselling

Independent booksellers may have dreaded Borders's arrival in New York City in 1996, but it was Barnes & Noble that tried to keep its longtime rival out by leasing every available 40,000-sq.-ft. space on its home turf. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-04-25 00:00:00 UTC ]
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With Update, Barnes & Noble's Nook Color Gets More Tablet-Like [Mobilized]

A free update is bringing the ability to install various paid and free Android apps, though only those that Barnes & Noble approves. The new software also offers improved browsing, the Froyo version of Android and support for video content within books. Even with the update, the Nook Color... Continue reading at AllThingsD

[ AllThingsD | 2011-04-25 00:00:00 UTC ]
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Would You Sign My Kindle? [Voices]

Sitting at a table in a Barnes & Noble in St. Petersburg, Fla., T. J. Waters was signing copies of his book Hyperformance when a fan standing in line with the eBook version walked up and said, Its too bad you cant sign my Kindle. Continue reading at AllThingsD

[ AllThingsD | 2011-04-15 00:00:00 UTC ]
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Amazon to Release Ad-Subsidized Kindle for $114 [eMoney]

Amazon is dropping the price of its Kindle e-reader to $114 as it faces increasing competition from Apple, Barnes & Noble and other tablets. The new price point represents a $25 price cut on the Wi-Fi version, but it comes with one major trade-off: ads. The e-reader will be sold by Amazon,... Continue reading at AllThingsD

[ AllThingsD | 2011-04-12 00:00:00 UTC ]
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B&N Is #1 in Trade Books

Barnes & Noble, through its combination of physical bookstores and bn.com, remained the largest outlet for the sale of trade books in 2010. That was one of the first findings from Bowkers annual rollup of its monthly book consumer tracking program, PubTrack Consumer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-03-21 00:00:00 UTC ]
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B&N Looks for the Right Print, Digital Balance

Barnes & Noble's third-quarter results for the period ended January 29 shows the dilemma faced by companies making the transition from print to digital. In the case of B&N, while its fastest growth is tied to the sale of ebooks and Nook digital readers, its most profitable business... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-02-28 00:00:00 UTC ]
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Google One Pass gives back what Apple's iPad subscription plan takes away

By Joe Wilcox, Betanews Well, that didn't take long. One day after Apple dropped its subscription plan bomb on suspicious publishers, Google officially countered with One Pass. Google strips out the onerous restrictions Apple imposes. It's a brilliant marketing response, and aptly timed with new... Continue reading at Betanews

[ Betanews | 2011-02-17 00:00:00 UTC ]
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Apple App Store subscription plan gouges publishers, eats their young

By Joe Wilcox, Betanews Somebody call the cops -- eh, antitrust authorities. Apple's subscription plan is here, and it's as bad for many, if not most, publishers as rumored. The first of several key sentences from Apple's press announcement: "Publishers may no longer provide links in their apps... Continue reading at Betanews

[ Betanews | 2011-02-15 00:00:00 UTC ]
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iPad is a devil's deal for publishers

By Joe Wilcox, Betanews Apple's approach to magazine and newspaper subscriptions and third-party ebook sales stink of the kind of practices that got Microsoft into trouble with trustbusters on two continents during the late 1990s and early 2000s. A year ago, publishers embraced iPad as the... Continue reading at Betanews

[ Betanews | 2011-02-04 00:00:00 UTC ]
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