With other social platforms ‘maxed out,’ InStyle magazine focuses on Pinterest

Earlier this month, InStyle launched its first sweepstakes in partnership with Pinterest. The spring-themed contest is part of the magazine's push to focus on the platform, as it's the only one whose followers continue to grow, 22 percent year over year. "Our other social platforms are maxed out,” said Angela Matusik, InStyle’s executive director of digital. For publishers, Pinterest provides a "slow burn" of traffic for evergreen content, a reprieve from the competition to share newsworthy posts the fastest on Facebook and Twitter. The post With other social platforms ‘maxed out,’ InStyle magazine focuses on Pinterest appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-25 00:00:00 UTC ]
News tagged with: #pinterest appeared #social platforms #slow burn #evergreen content

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A study on AI motivates PHD to create generative publishing platform to guide Omnicom clients

The study fits into a broader initiative by the media agency to become a hub of learning and experimentation around gen AI that’s accessible to all Omnicom clients (not just PHD or OMG) as well as the general public. Continue reading at Digiday

[ Digiday | 2024-08-15 04:01:00 UTC ]
More news stories like this | All news stories tagged with: #publishing platform #general public #media agency #broader initiative

Colin Kaepernick Launches AI-Based Self-Publishing Platform

The former NFL quarterback turned civil rights activist, who founded his own publishing company in 2020, has launched Lumi, an AI-based platform providing authors and other creatives with another alternative to traditional publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-07-25 04:00:00 UTC ]
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MultiVersus leak suggests Barbie and Mad Max tie-ins are on the way

MultiVersus, the platform fighter that pulls from Warner Bros. properties, could be getting a whole bunch of new stages and characters, according to a report by Kotaku. This includes content from the film Barbie and the Mad Max universe, in addition to more Adventure Land stuff and a potential... Continue reading at Engadget

[ Engadget | 2024-07-24 16:22:51 UTC ]
More news stories like this | All news stories tagged with: #harry potter #ted lasso #worth noting #adventure time #powerpuff girls

If You’re Going to Platform Extremists You Should At Least Check Their Facts

On June 21st, Threshold, a conservative imprint of Simon & Schuster, announced a new book deal with New York Times bestselling author and entrepreneur and noted conspiracy theorist Vivek Ramaswamy. Although it’s rumored that Donald Trump passed him over for the role of running mate, Vivek... Continue reading at Literrary Hub

[ Literrary Hub | 2024-07-09 13:34:08 UTC ]
More news stories like this | All news stories tagged with: #book deal #bestselling author #running mate #simon schuster #conservative imprint #june 21st

Country stars Eric Church and Morgan Wallen have big plans for ‘Field & Stream’—and they go well beyond a magazine

The century-old magazine’s new owners are turning it into a lifestyle brand that appeals to hunters, fishers, Republicans, and Democrats. Many legacy periodicals that have survived the internet are husks of their former selves. New owners come in, slash costs, and squeeze what revenue they can... Continue reading at Fast Company

[ Fast Company | 2024-07-07 11:00:00 UTC ]
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The Morning After: Supreme Court rejects rulings on social media moderation

Two state laws from Texas and Florida, that could upend the way social media companies handle content moderation are still up in the air. The Supreme Court sent the challenges back to lower courts, which vacates previous rulings. In a 9 - 0 decision in Moody v. NetChoice and NetChoice v. Paxton,... Continue reading at Engadget

[ Engadget | 2024-07-02 11:15:27 UTC ]
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Saturday Books, Imprint with New Adult Focus, to Launch Next Fall at Macmillan

Sara Goodman and Eileen Rothschild, VPs and editorial director and associate publisher, respectively, at the young adult imprint Wednesday Books, will also head up Saturday, which will publishing 10–12 titles annually for readers aged 18–30. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-17 04:00:00 UTC ]
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The UK’s Dan Conway: Election Platforms and Publishing

The UK's Publishers Association sees positive signals for publishing in political parties' platforms on AI and more for upcoming elections. The post The UK’s Dan Conway: Election Platforms and Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-06-11 21:47:11 UTC ]
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'AudioFile' Magazine Announces 2024 Golden Voice Award Winners

'AudioFile' has named the three winners of its annual Golden Voice awards, which honors voice actors who have made significant contributions to audiobook publishing. The recipients are Dominic Hoffman, Robert Petkoff, and Kate Reading. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-03 04:00:00 UTC ]
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The Narrative Pleasures of Social Discomfort: A Reading List of School Reunion Stories

The question of whether to attend a college reunion is often met with mixed emotions—nostalgia, curiosity, a healthy dose of apprehension. What will it feel like to go back to the campus of our youth? How will our lives compare to our classmates’? Which parts of our old selves might get dredged... Continue reading at Literrary Hub

[ Literrary Hub | 2024-05-29 08:55:03 UTC ]
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Social media bosses are ‘the largest dictators’, says Nobel peace prize winner

Journalist Maria Ressa named Mark Zuckerberg and Elon Musk in speech at Hay literary festival in Powys“Tech bros” such as Mark Zuckerberg and Elon Musk are “the largest dictators”, Maria Ressa, who won the Nobel peace prize in 2021 for her defence of media freedom, has said.The American-Filipina... Continue reading at The Guardian

[ The Guardian | 2024-05-27 15:11:47 UTC ]
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Frankfurter Buchmesse Is Building a ‘Frankfurt Connect’ Platform

The 'Frankfurt Connect' platform is intended to extend elements of the B2B experience of Frankfurter Buchmesse throughout the year. The post Frankfurter Buchmesse Is Building a ‘Frankfurt Connect’ Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-23 14:31:28 UTC ]
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This Times Square breastfeeding ad for lactation cookies was taken down, sparking a social media debate

The campaign, featuring pregnant and near-nude celebrity cookbook author Molly Baz, was deemed indecent by a billboard company ahead of Mother’s Day. In case you missed it, last week, Times Square was the home of a 45-foot billboard featuring an image of pregnant celebrity cookbook author Molly... Continue reading at Fast Company

[ Fast Company | 2024-05-14 22:45:00 UTC ]
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‘I have my iPhone, X and a brain in my head’: Ukrainian journalist and social media star Illia Ponomarenko

Ahead of the publication of his raw account of the Russian invasion, the reporter talks about capturing the conflict in real time – and when the war will come to an endIllia Ponomarenko was mulling over the idea of writing a book about the war in his home country, Ukraine. He decided to ask his... Continue reading at The Guardian

[ The Guardian | 2024-05-11 10:00:23 UTC ]
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The NYPD’s ‘unprofessional’ social media posts are under investigation

The investigation was requested by City Council Speaker Adrienne Adams and the Legal Aid Society. New York City’s watchdog agency has launched an investigation into allegations that the city’s police department improperly used its official social media accounts to target public officials and... Continue reading at Fast Company

[ Fast Company | 2024-05-09 14:19:00 UTC ]
More news stories like this | All news stories tagged with: #nonfiction book #push back #people working #hamilton hall #columbia university #immediately return #top officials

NY1 anchor focuses on learning new things to stay sharp onscreen

More than 30 years ago Annika Pergament drove up the coast, starting in Florida, in search of her first journalism job after graduate school—her trunk filled with tapes of herself as a news anchor. She landed a gig in television news just several hundred miles later."I hit every news station on... Continue reading at Crains New York

[ Crains New York | 2024-04-23 20:44:42 UTC ]
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Advertising as Art: How Literary Magazines Pioneered a New Kind of Graphic Design

During the summer of 1896, a poster of a redheaded woman riding a bicycle appeared in bookshop windows and newsstands in cities across the United States. Sporting a fashionable outfit, the cyclist gazes blankly beyond the viewer, seeming to exert little effort. Though her body occupies most of... Continue reading at Literrary Hub

[ Literrary Hub | 2024-04-03 08:55:47 UTC ]
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OCLC Acquires CloudLibrary Digital Content Platform

Nonprofit library technology cooperative OCLC, the company behind WorldCat, has acquired CloudLibrary, a technology platform offering patrons access to digital content through libraries, from library e-book vendor Bibliotheca. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-02 04:00:00 UTC ]
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How Hearst Magazines is using its digital membership model to grow its e-commerce marketplace business

Hearst's Sheel Shah took the stage at the Digiday Publishing Summit to speak about why its marketplace business is focusing on authority. Continue reading at Digiday

[ Digiday | 2024-03-27 04:01:00 UTC ]
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