Why The Washington Post Magazine Created an “All-Cover” Issue for Earth Day

"A successful magazine cover makes a statement," wrote Richard Just, editor of The Washington Post Magazine, in a note accompanying the Sunday insert's April 21 issue. "The subject being illustrated is worth your time and attention." But for a topic as vital as climate change—around which the sometimes relentless flow of headlines can become dizzying—Just and his team decided to do a little bit more to cut through the noise: an issue comprised almost entirely of magazine covers (24 of them, to be exact), each highlighting a different WaPo story on the various ways in which climate change is hurting the planet. "People now consume so much journalism on a daily basis, and I think part of the job of a magazine is to surprise people and grab their attention by creating journalism that's unexpected," Just tells Folio:. It's not the first time Just and his team have experimented with unconventional means of engaging their readers. An "alternative storytelling" issue last September featured an original song by Ben Folds, a three-act play and a board game starring Betsy DeVos, among other things. Just says that producing an "all-cover issue" was a continuation of that same idea. "I think there are a bunch of ways a cover can grab readers’ attention," says Just. "Sometimes, it can also work to provoke people. But of course you want to provoke people in a way that’s going to cause them to want to learn more—not to simply throw the magazine aside in disgust. And a cover has got to... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-05-02 00:00:00 UTC ]
News tagged with: #visual storytelling #driving traffic

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Hearst to test Dr. Oz magazine next year

Hearst Magazines plans to publish two test issues of a new lifestyle magazine with celebrity physician Dr. Mehmet Oz in the first quarter of 2014, the company said today.The company plans to distribute about 350,000 copies of the first issue to newsstands and another 450,000 to certain... Continue reading at Crains New York

[ Crains New York | 2013-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #joint venture #coming months #reported earlier #york post


US sees Father's Day boost

As in the UK, Father's Day weekend in America provided a fillip for both Dan Brown and sales... Continue reading at The Bookseller

[ The Bookseller | 2013-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown


Creating A Digital Library A Bookless Students

This Kickstarter tries to answer the question of why--in a world of digital media--kids in the developing world don’t have access to books. When Rebecca McDonald moved to Haiti after the 2010 earthquake, she wasn’t a career humanitarian. Her most recent job was overseeing construction... Continue reading at Fast Company

[ Fast Company | 2013-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital library #public works


Book sales boosted by Father's Day

Sales of books jumped to a 2013 high last week, boosted by Father's Day, according to figures obtained by the book trade website, The Bookseller. Continue reading at BBC News

[ BBC News | 2013-06-19 00:00:00 UTC ]
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Vice Magazine's controversial images of female authors committing suicide are taken down

Vice Magazine's newest fashion spread depicted models dressed like Virginia Woolf, Sylvia Plath, and others in the act of committing suicide. The photos were taken down after a public outcry. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice magazine #virginia woolf #sylvia plath #public outcry


Father's Day drives sales to 2013 high

Sales of Dan Brown's Inferno (Bantam Press) rocketed 48% week on week last week, sending the... Continue reading at The Bookseller

[ The Bookseller | 2013-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown


Fairfax Magazines to Close NZ Tech Titles

Fairfax Magazines will resign the licences, owned by IDG, to publish technology titles Computerworld, Reseller News and PC World in New Zealand. In a press release sent out to the media late yesterday, the organisation says the decision is based on ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reseller news #pc world #press release


SkyDrive, Complex team up for digital magazine distribution

Microsoft’s SkyDrive will host the latest digital issue of Complex magazine, in what might be an effective cost-saving solution for niche publications. Microsoft representatives also indicated that a similar partnership would be revealed on Thursday, with more of a pop-culture bent. The Complex... Continue reading at PC World

[ PC World | 2013-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print versions #digital edition #cut costs


NYT Is Open For Programmatic Business - 'Issues' Remain

For the past year, executives at The New York Times Company speaking on its quarterly earnings calls have singled out a particular challenge for the newspaper publisher's display ad business: programmatic media buying methods. With this month ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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Newsweek 2.0: A New Model For Online Magazines

Designed by Huge, the revamped, digital-only Newsweek aims to bring print mag qualities like cohesion and curation to the web. When it was announced last fall that Newsweek, after nearly 80 years as a weekly news magazine, would ditch print and go all digital, it seemed to many like an ill... Continue reading at Fast Company

[ Fast Company | 2013-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ve managed #relevant stories


Century buys Washington DC-set crime novel

Century has acquired a crime novel set in 1990s Washington DC by US author Neely Tucker. Jack... Continue reading at The Bookseller

[ The Bookseller | 2013-05-17 00:00:00 UTC ]
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Strong first-day sales for Inferno

Supermarkets, Amazon and Waterstones have hailed successful first day sales of Dan Brown's... Continue reading at The Bookseller

[ The Bookseller | 2013-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #day sales #dan brown


Dan Brown: Happy 'Inferno' publication day

Happy publication day to Dan Brown, whose latest Robert Langdon thriller, "Inferno," officially hits shelves Tuesday. Online, it's already declared its dominance: It's Amazon's No. 1 bestselling book.Happy publication day to Dan Brown, whose latest Robert Langdon thriller, "Inferno," officially... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown #publication day


Condé Nast scraps Easy Living magazine after eight years

Condé Nast's is closing its Easy Living print edition, despite being the only paid-for glossy magazine from a major publisher to increase its circulation in the last six months of 2012. Continue reading at Media Week

[ Media Week | 2013-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #glossy magazine #major publisher


Hearst Magazines appoints president of digital media

Hearst Magazines has created the position of president of digital media and appointed Troy Young from Say Media to the role. Continue reading at Media Week

[ Media Week | 2013-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines


Barnes & Noble drops Nook prices, eyes Mother's Day sales boost

Barnes & Noble knows it's not winning the tablet race by any margin, but the book retailer is hoping for a big boost for Mother's Day.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #book retailer #big boost


Free Comic Book Day: What is it and how can you celebrate?

Free Comic Book Day will be held on May 4 and will give comic book fans a chance to receive free comic books including issues from series like 'Superman' and 'Walking Dead'. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walking dead


Wilkinson to give up day job after new Pan Mac deal

Author Kerry Wilkinson is to give up his day job as a BBC sports journalist after signing a deal... Continue reading at The Bookseller

[ The Bookseller | 2013-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #day job


SpinMedia buys Vibe magazine and websites

SpinMedia has bought Vibe in a deal that could prove to be the end of the print edition of the famed hip-hop culture magazine.Vibe magazine was founded in 1993 by legendary producer Quincy Jones. The company has changed hands several times and like many publications, has turned its focus to its... Continue reading at Crains New York

[ Crains New York | 2013-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online business #print products #print rights #news release #print publication #online traffic #advertising revenue


Freeman to leave Granta magazine

Granta magazine editor John Freeman is leaving the publication after five years, with his final... Continue reading at The Bookseller

[ The Bookseller | 2013-04-24 00:00:00 UTC ]
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