The Financial Times has introduced a new twist on its subscription strategy that's aimed at bringing in new readers. The U.K. publisher is rolling out a one-month trial period during which people can sign up for $1. After the trial, the full price will kick in. But it’s also an advertising play: The FT, along with a few other premium publishers, is making engaged time on the site -- instead of the click -- a central part of its pitch to advertisers. Lowering the number of stories people can get for free could result in fewer casual readers and strengthen the FT's engagement case. The post Why the FT is tweaking its digital paywall appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-03-02 00:00:00 UTC ]
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The digital comics market crossed the $100 million sales threshold in 2014, and purchases from Amazon, following its acquisition of Comixology last year, could account for as much as 90% of it. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
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The digital publishing landscape continues to morph and, inevitably, evolve, as new publishing ventures either gain traction and grow or look for ways to adapt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-07 00:00:00 UTC ]
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The New York Times Co. posted second-quarter profit that topped analysts' estimates after the publisher cut expenses faster than revenue declined.Earnings excluding some items were 13 cents a share, the New York-based company said in a statement. That compares with the 11-cent average of... Continue reading at Advertising Age
[ Advertising Age | 2015-08-06 00:00:00 UTC ]
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A conversation with Howard Mittman, VP and publisher for GQ. The post How GQ is Continuing Its Digital Evolution appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-08-05 00:00:00 UTC ]
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Japanese manga publisher Kodansha has partnered with a San Francisco startup incubator to create Kodansha Advanced Media, which will handle the digital distribution of its manga and non-manga ebook catalog. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
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SMP Swerve will be headed up by St. Martin’s Paperbacks and St. Martin’s Griffin v-p and associate publisher Anne Marie Tallberg. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-30 00:00:00 UTC ]
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Adobe’s Digital Publishing suite has long offered a way for brands to publish content on tablets, but on Wednesday the company introduced a new generation of the software tweaked specifically to put such capabilities in the hands of ordinary business users.Adobe’s new Digital Publishing Solution... Continue reading at PC World
[ PC World | 2015-07-30 00:00:00 UTC ]
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Nikkei’s $1.3 billion deal to buy the Financial Times underscores the fact that the publishing industry’s fortunes lie in going digital, experts say. Continue reading at Knowledge@Wharton
[ Knowledge@Wharton | 2015-07-29 00:00:00 UTC ]
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"I don't see the logic in going digital-only," says Diversion Books founder Scott Waxman. Even as the newly launched and determinedly digital Canelo Publishing announces its latest book — P.W. Singer and August Cole's Ghost Fleet — other parts of digital publishing seem to be running in the... Continue reading at The Bookseller
[ The Bookseller | 2015-07-28 00:00:00 UTC ]
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Today’s new breed of digital publishers is just not that into ad tech. Indeed, the much hyped cadre of venture-backed, Web-born, and millennially-inclined publishers — think Vox Media, Mic and Refinery29 &nd ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-28 00:00:00 UTC ]
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Pearson has sold the FT Group to the Japanese Nikkei Inc for £844m. The company confirmed earlier today it was in “advanced talks” on the sale of the FT Group, which includes the Financial Times, and has now revealed Nikkei will buy the group for a gross consideration of £844m, payable in cash. Continue reading at The Bookseller
[ The Bookseller | 2015-07-24 00:00:00 UTC ]
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"Go Set a Watchman" sold more print copies in its first week than any book since Dan Brown’s "The Lost Symbol," which was released in September 2009. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-24 00:00:00 UTC ]
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Publishing group Pearson - which is selling its Financial Times newspaper - reports a first half loss of £115m compared with £36m a year earlier. Continue reading at BBC News
[ BBC News | 2015-07-24 00:00:00 UTC ]
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Pearson has confirmed it is in “advanced discussions” to sell the FT Group. Press speculation has been rife this week that a sale has been made ahead of Pearson’s half-year results, which are due to be reported tomorrow morning (24th July). While Pearson confirmed it is in talks to sell the FT... Continue reading at The Bookseller
[ The Bookseller | 2015-07-24 00:00:00 UTC ]
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Booksellers will get “quicker and wider access” to book proofs from across the publishing industry through a partnership with the Booksellers Association and NetGalley. UK booksellers will get access to digital proofs from over 50 publishers – including Bonnier, Hachette, HarperCollins, Penguin... Continue reading at The Bookseller
[ The Bookseller | 2015-07-24 00:00:00 UTC ]
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Publishing sector has the lowest level of illegal downloads in the entertainment industry, with book piracy at half the rate of copyright theft in film and musicFor publishers, fresh from winning a landmark ruling forcing internet service providers to block illegal ebook download sites in Russia... Continue reading at The Guardian
[ The Guardian | 2015-07-24 00:00:00 UTC ]
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Staff take to Twitter over surprise £844m sale by Pearson to media group NikkeiFinancial Times journalists reacted with shock and wry, occasionally dark humour at the 127-year-old newspaper’s surprise £844m purchase by Japanese media group Nikkei.The head of the FT’s Lex column, Robert... Continue reading at The Guardian
[ The Guardian | 2015-07-23 00:00:00 UTC ]
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Publishing group Pearson has announced it is to sell the Financial Times Group to Japanese media firm Nikkei for £844m in cash. Continue reading at BBC News
[ BBC News | 2015-07-23 00:00:00 UTC ]
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Responses point to moderate interaction, but reader monetization and advertising still have a lot of catching up to do. The post Survey: Digital Magazines Still Not a Break-Out Platform appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-07-22 00:00:00 UTC ]
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A handful of veterans of Glenn Beck’s The Blaze website are setting up shop on Medium today, with the launch of a new publication called Autonomous. The publication, led by former Blaze V.P. of digital content Steve Krakauer, will fo ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-20 00:00:00 UTC ]
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