By taking a stake in Vox Media, NBCUniversal is finally getting a foothold in native digital publishing. The $200 million equity investment will see the two collaborate on digital and video advertising and video programming. The deal, announced Wednesday, will include Vox Media editors and reporters appearing across NBCU channels including cable news outlets MSNBC and CNBC. This morning, Vox Media chairman and CEO Jim Bankoff went on CNBC's Squawk Box to discuss the deal. NBCU's parent Comcast had previously invested in Vox Media via its investment arm, Comcast Ventures. NBCU is also close to an investment in BuzzFeed, which should be made official later this week. "Vox Media is positioned very directly against benefiting from the trend of younger individuals consuming more and more content through the web and digital channels and less and less through traditional channels," Stephen Beck, founder and managing partner of management consultancy cg42, told Adweek. Beck described the move as a defensive one for NBCU and Comcast as consumer habits change. It could also help Comcast's consumer standing, says Beck. "Comcast is the poster child in having the most frustration among its customer base. That's magnified among the younger audience." Syracuse's Robert Thompson, also the director for the Bleier Center for Television & Popular Culture, told Adweek that "so much of NBC's business now is ad-supported television." "Diversifying into these other digital avenues... Continue reading at 'AdWeek'
[ AdWeek | 2015-08-13 00:00:00 UTC ]
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Indigo Books & Music, Canada's leading book retailer, reported that retail sales improved, as the company recovered from pandemic-era lockdowns, but online sales suffered, due in part to a cyberattack earlier this year. Markus Dohle has also joined the company board. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-27 04:00:00 UTC ]
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Spotify isn't done with layoffs this year. The company is cutting 200 jobs in its podcast division, or about 2 percent of its workforce, as part of a "strategic realignment." Spotify is moving to a more "tailored approach" that optimizes resources for each podcast creator and their shows, and... Continue reading at Engadget
[ Engadget | 2023-06-05 13:47:49 UTC ]
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In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday
[ Digiday | 2023-05-22 04:01:00 UTC ]
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Incensed by an opinion piece, Lachlan Murdoch came at Crikey with guns blazing. But in the end he walked away – for the second time in a weekFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastAs Lachlan Murdoch’s day... Continue reading at The Guardian
[ The Guardian | 2023-04-21 15:00:46 UTC ]
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As museums and galleries seek to reach new audiences and remain relevant, their publishing operations have moved to the fore. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-07 04:00:00 UTC ]
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It's Friday, which means it's time for another roundup of notable discounts on good tech. Among the highlights, Apple's AirPods Pro are back down to $200, tying the best price we've seen for the iPhone-friendly noise-cancelling earphones. Amazon has dropped the Kindle Paperwhite down to $100,... Continue reading at Engadget
[ Engadget | 2023-03-24 15:43:59 UTC ]
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The American Library Association (ALA) tracked 1,269 demands to censor library books and other resources last year, double that of 2021 and the highest in over 20 years; the highest since the ALA began tracking such things. Of the titles reported for whatever supposed thought crimes, the vast... Continue reading at Literrary Hub
[ Literrary Hub | 2023-03-23 15:00:01 UTC ]
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The certified B Corporation aims to reach an audience of 50 million girls by 2025 as it continues to publish new books and expand into new media and storytelling formats. On Monday the girl-centered media brand Rebel Girls announced an $8 million Series A funding round led by publishing giant... Continue reading at Fast Company
[ Fast Company | 2023-03-06 09:30:00 UTC ]
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Now in its third year, Comics Plus counts more than 2,500 customers, who enjoy access to a large and growing catalog. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-17 05:00:00 UTC ]
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At Bologna Children's Book Fair, the AIE and Bologna Book Plus will look at young readers' growing place in the Italian market. The post Bologna Focus: Italy’s €283 Million Children’s Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-15 15:52:17 UTC ]
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Among the organizations receiving funding are Freedom Reads and the New York Public Library. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-15 05:00:00 UTC ]
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NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek
[ AdWeek | 2023-02-08 20:00:00 UTC ]
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New measurement and data initiatives include retail media deal with Publicis Groupe's CitrusAd and a metric counterweight to creator content. Continue reading at Advertising Age
[ Advertising Age | 2023-02-08 19:00:34 UTC ]
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'The future for Indian publishing is bright,' writes Richard Charkin, reviewing its evolution 'from carbon paper to digital innovations.' The post Richard Charkin on India: ‘A Million Mutinies Now’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-03 13:17:21 UTC ]
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Skybound Entertainment has launched a massive campaign to raise between up to $75 million directly from the public via a Regulation A investment round on the Republic equity crowdfunding platform. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-25 05:00:00 UTC ]
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A majority of the 15 employees at the Books-A-Million store in Leesburg, Va., voted not to join the United Food & Commercial Workers International Union during an official election. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-24 05:00:00 UTC ]
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OverDrive officials said 129 library systems hit the milestone with the Los Angeles Public Library becoming its first library system to surpass 10 million digital circulations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-11 05:00:00 UTC ]
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While it's a bit late for most tech gifts to ship in time for Christmas, there are still many deals going on for those looking to buy something nice for themselves. Apple's AirPods Pro, for one, are down to an all-time low of $200, while Sony's WF-1000XM4 earbuds are still at a low of $178.... Continue reading at Engadget
[ Engadget | 2022-12-23 17:30:24 UTC ]
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The digital media company Vox Media, which houses editorial titles including Vox, New York Magazine and Thrillist, is discontinuing its business of licensing its content management system, Chorus, to publishers, Adweek has learned. Chorus, which has six clients currently, will no longer take on... Continue reading at AdWeek
[ AdWeek | 2022-12-09 19:51:02 UTC ]
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The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at Digiday
[ Digiday | 2022-11-22 05:01:00 UTC ]
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