People ask Google some deep questions, like “why am I here?” “should I have a third child?” and “why is my scab turning that color?” Apparently 10% of our time on Google is spent digging into broad topics like these. So Google is curating and featuring authoritative treatises on popular subjects to provide a starting point for intellectual expansion. If you Google “abortion” or “nature,” essays and long-form journalism by respected authors will pop up as the first results under a new In-Depth Articles header. Generally the assumption in online publishing is that readers want everything in bite-sized chunks. The thinking is that consumers have the attention span of a goldfish and will get distracted by a notification or a sudden urge to Tweet if a blog post or article is too long. There are data to support this, but there is also evidence that readers appreciate long pieces and will stick with them to the end. And Google pushing hefty word counts might be just what long-form needs. In a blog post announcing In-Depth results, technical staffer Pandu Nayak wrote:Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2013-08-08 00:00:00 UTC ]
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Pearson, the owner of Penguin, and Bertelsmann, Random House's parent company, are currently in discussions to merge the two companies. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-10-26 00:00:00 UTC ]
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Yesterday will not be remembered as a great day in Google's history. As well as the vertiginous stock slide, which sliced 9% off its share value before trading was halted for a couple of hours, the search engine firm threatened war with the French media. L'horage dans le teacup is over a... Continue reading at Fast Company
[ Fast Company | 2012-10-19 00:00:00 UTC ]
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Google and major book publishers have settled a lengthy legal battle over digital copyrights, but a bigger dispute still looms with thousands of authors who allege that Google is illegally profiting from their works. Continue reading at Stuff
[ Stuff | 2012-10-08 00:00:00 UTC ]
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Publishers can now decide whether Google can digitize out-of-print books still protected by copyright, but does not settle the issue of individual author rights. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-10-06 00:00:00 UTC ]
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The Association of American Publishers (AAP) and Google today announced an agreement that marks the end of nearly seven years of litigation, kicked off in 2005, when five members of the organization filed an infringement suit against the online giant. The deal helps bring digitized books and... Continue reading at Engadget
[ Engadget | 2012-10-04 00:00:00 UTC ]
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The Association of American Publishers has settled a long-running copyright infringement case with Google Inc., though the issue of whether Google had the right to digitally reproduce books in copyright is still being hashed out in court. Continue reading at AllThingsD
[ AllThingsD | 2012-10-04 00:00:00 UTC ]
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The Association of American Publishers (AAP) and Google have reached a settlement agreement over... Continue reading at The Bookseller
[ The Bookseller | 2012-10-04 00:00:00 UTC ]
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It was the talk of the London Book Fair. Then it was the talk of the summer. Then it became the book news story of the year. The Fifty Shades series—an originally self-published erotica written as Twilight fan fiction—was too new a phenomenon in April, when the London Book Fair was underway, to... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-09-28 00:00:00 UTC ]
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Mixed reviews for J K Rowling's The Casual Vacancy (Little, Brown) this morning (27th... Continue reading at The Bookseller
[ The Bookseller | 2012-09-27 00:00:00 UTC ]
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Hints at a Kindle launch for Japan in October have been upstaged by Google’s sudden... Continue reading at The Bookseller
[ The Bookseller | 2012-09-25 00:00:00 UTC ]
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Publishers want a slice of Google ad revenue. France's major online newspaper publishers have called for a new legislation which will ensure internet search engines including Google have to pay them for using their published content. Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-09-12 00:00:00 UTC ]
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The Android OS may dominate the smartphone market, but figures released by Google tell a different story on the tablet front. Stats from Google Play, Google's one-stop shop for apps, movies, books and music, show that, while normal-sized devices - ie phones - account for 86 per cent of... Continue reading at Fast Company
[ Fast Company | 2012-09-07 00:00:00 UTC ]
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The battle to keep online advertising yields and returns high in a market of infinite volume and little scarcity rages on. But some publishers are deciding that it's not their fellow broadcasters, magazines and newspaper who are the problem but t ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-09-04 00:00:00 UTC ]
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The German cabinet gave its backing Wednesday to a draft law extending copyright protection to snippets of news articles republished by search engines, although... Continue reading at PC World
[ PC World | 2012-08-29 00:00:00 UTC ]
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Next month, at the annual Block by Block conference for local news sites, around 100 independent publishers will celebrate the launch of a new nonprofit trade group that will offer support for the growing hyperlocal news industry. Local Indepe ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-22 00:00:00 UTC ]
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One of the most eagerly awaited literary offerings this autumn is NW (Hamish Hamilton, September... Continue reading at The Bookseller
[ The Bookseller | 2012-08-16 00:00:00 UTC ]
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Early this week news broke that Google is acquiring the venerable guidebook publisher Frommers. That comes on the heels of the search giant's eye-opening deal to purchase Zagat last year. It can't be that Sergey and Larry just like to travel. Rather it seems clear that Google has a plan to... Continue reading at AdWeek
[ AdWeek | 2012-08-16 00:00:00 UTC ]
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Google has won the right to appeal the granting of class status to thousands of authors suing the search engine company over its ambitious plan to create the world's largest digital books library. Continue reading at Stuff
[ Stuff | 2012-08-15 00:00:00 UTC ]
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John Wiley & Sons work to sell off unwanted assets as Google makes its foray into the publishing industry. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-08-15 00:00:00 UTC ]
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Google has bought the travel brand Frommer's from John Wiley & Son, in a move that sees... Continue reading at The Bookseller
[ The Bookseller | 2012-08-13 00:00:00 UTC ]
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