Why Ecommerce Brands Need to Diversify When They Rely Upon Other Platforms

The recent Facebook and Cambridge Analytica scandal, as well as the looming rollout of GDPR, are sending the marketing world into a speculative tizzy. There are a few early ramifications that have been starting to come to fruition that are having a material impact on the ability of brands, publishers and influencers to conduct business... Continue reading at 'AdWeek'

[ AdWeek | 2018-04-27 00:00:00 UTC ]
News tagged with: #marketing world #conduct business

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Hachette Livre sells its ebook distribution platform

Hachette Livre has sold its ebook distribution platform Numilog to its founder and c.e.o. Denis... Continue reading at The Bookseller

[ The Bookseller | 2012-04-17 00:00:00 UTC ]
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Time Out New York Launches E-Commerce, Daily Deals Platform

Moving forward with an expanded focus on digital media, Time Out New York (TONY) has integrated e-commerce and daily deals into its website and newly-launched apps. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-11 00:00:00 UTC ]
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Penguin buffs brand to retain readers

Penguin is to sell physical books direct to consumers through pop-up shops as part of a plan to... Continue reading at The Bookseller

[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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GateHouse Media to use SAXOTECH to Manage Print and Digital Content Across Publishing Platforms

Tampa, Fla. — February 28, 2012 — SAXOTECH, a leader in content management, circulation and advertising technology, today announced GateHouse Media, Inc. (GateHouse Media) has selected the SAXOTECH Mediaware Center and SAXOTECH On ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-28 00:00:00 UTC ]
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Celsius to Showcase Open Platform Publishing Solution at NENPA 2012 Tradeshow

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[ Editor & Publisher | 2012-02-08 00:00:00 UTC ]
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ALM Relaunches Better Buildings Brand with a National Supplement

ALM is resurrecting its Better Buildings brand, a tri-state area building management magazine which debuted in 1981 and shuttered in the mid 1990s, with the launch of a national, quarterly supplement of the same name, to be distributed along with its Real Estate Forum magazine. Continue reading at Folio Magazine

[ Folio Magazine | 2012-02-07 00:00:00 UTC ]
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Browns launches ebook platform

Book supplier Browns Books for Students is to launch an ebook platform especially for schools... Continue reading at The Bookseller

[ The Bookseller | 2012-02-03 00:00:00 UTC ]
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Esquire Ecommerce Effort CLAD Folds

After an extremely short run, J.C. Penney’s Esquire-curated ecommerce site, CLAD, shutters. CLAD debuted in November 2011, and its final sale will end January 31. Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-30 00:00:00 UTC ]
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Polar Mobile Raises $6 Million For HTML5-Based Publishing Platform, MediaEverywhere

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[ Editor & Publisher | 2012-01-23 00:00:00 UTC ]
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Atlantic Media Taps Editor-in-Chief for New Global Business Brand

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[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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Faber's Ellis to join Literary Platform

Joanna Ellis, former marketing director at Faber, is to join The Literary Platform as associate... Continue reading at The Bookseller

[ The Bookseller | 2012-01-12 00:00:00 UTC ]
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Medialets Launches Invite-Only Buying Platform for Mobile

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[ AdWeek | 2012-01-10 00:00:00 UTC ]
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Stephen Fry to judge Literary Platform comp

TV presenter Stephen Fry is to judge an international competition, launched by literature and... Continue reading at The Bookseller

[ The Bookseller | 2012-01-10 00:00:00 UTC ]
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Chinese e-tailer Dangdang launches ebook platform

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[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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Inc. Partners with E-Commerce Platform RapidBuyr

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[ Folio Magazine | 2011-12-21 00:00:00 UTC ]
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Launching (and Maintaining) a Successful E-Commerce Platform

As the e-commerce craze gets hotter, publishers looking to get into the game are faced with many questions. Some of these include how the business model of the e-commerce operation will operate; how it integrates seamlessly into editorial while avoiding advertising influence; and perhaps most... Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
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Online-only News Brands Garner More “Buzz” than Print-Affiliated Counterparts

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[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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[ AdWeek | 2011-11-15 00:00:00 UTC ]
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Dwell First Media Company to Partner with E-Commerce Platform OpenSky

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[ Folio Magazine | 2011-11-11 00:00:00 UTC ]
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Attic Brand Media falls into administration after 22 years

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[ Media Week | 2011-11-09 00:00:00 UTC ]
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