Why Business Insider won

Axel Springer's $343 million purchase of Business Insider set a new bar for digital publishing deals. Snark about BI's editorial content aside, the deal offers a few lessons for digital media: Size matters if you're going to be an advertising play. BI got big fast with clickable content that plays well with social media and millennials. It also benefited from steady leadership and a traditional publishing suitor that needs a digital edge. The post Why Business Insider won appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-09-30 00:00:00 UTC ]
News tagged with: #editorial content #deal offers #size matters #advertising play #steady leadership #digital edge

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Inside Hearst UK’s multi-pronged approach to third-party cookie replacements

Hearst UK's Ryan Buckley and Faye Turner are testing everything from 50,000-person panels to clean rooms. The post Inside Hearst UK’s multi-pronged approach to third-party cookie replacements appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-05-17 04:01:00 UTC ]
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France’s Catherine Nabokov: An Editor in Business as a Literary Agent

As Friday's opening of the 2022 in-person Festival du Livre de Paris approaches, Catherine Nabokov talks about nurturing 14 writers' work. The post France’s Catherine Nabokov: An Editor in Business as a Literary Agent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-04-20 20:27:46 UTC ]
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People Who Shaped the Book Business

A glance at the movers and shakers over a century, and some who have starred in the past 25 years (reprinted from PW's 125th Anniversary issue in July 1997) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-12 04:00:00 UTC ]
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Publishers report brisk business in 2021

Representatives at some of the UK’s biggest publishers have supplied data to broaden out the picture regarding their performance in the past year. Continue reading at The Bookseller

[ The Bookseller | 2022-01-29 16:11:19 UTC ]
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The business of risk

​When I became a mother, there were several things I could not wait to share with my child. Continue reading at The Bookseller

[ The Bookseller | 2022-01-24 04:15:06 UTC ]
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Inside the ideological divide between the Fed’s board and its bankers

Christopher Leonard focuses on Thomas Hoenig, onetime president of the Kansas City Fed, to explore the policy implications. Continue reading at The Washington Post

[ The Washington Post | 2022-01-21 13:00:09 UTC ]
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Pearson profits set to rise 33% as Bird repositions business

Pearson has seen full-year group sales up 8% in 2021 with profits expected to boom by a third, the company revealed in a trading update. Continue reading at The Bookseller

[ The Bookseller | 2022-01-18 18:17:49 UTC ]
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Oneworld scoops 'unforgettable' insider account from BBC Newsnight’s McAlister

Oneworld has commissioned an "unforgettable" insider account from former BBC "Newsnight" producer Sam McAlister, the "booker extraordinaire" who secured an infamous interview with Prince Andrew. Continue reading at The Bookseller

[ The Bookseller | 2022-01-17 23:51:46 UTC ]
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HarperCollins snaps up authorised biography of Indian business leader Tata

HarperCollins has snapped up the rights to the authorised biography of business leader Ratan Tata by Thomas Mathew. Continue reading at The Bookseller

[ The Bookseller | 2022-01-10 03:56:03 UTC ]
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Carl Bernstein’s Eulogy for the Newspaper Business

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[ The New York Times | 2022-01-07 20:51:59 UTC ]
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Heligo set to launch into business and smart thinking space with fresh approach

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[ The Bookseller | 2021-12-17 03:27:21 UTC ]
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With ‘Gunfight,’ an Insider Takes on a Community That Was Once His Own

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[ The New York Times | 2021-12-15 10:00:13 UTC ]
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Penguin Business lands diversity guide for 'straight, white male leaders'

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[ The Bookseller | 2021-12-08 16:21:21 UTC ]
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‘Lens of the West Coast’: Inside the L.A. Times’ new head of audio’s plan to focus the publisher’s podcasts

Aguilera wants people to one day associate the newspaper publisher with its podcasts and their West Coast "vibe and tone." But first, she is tasked with growing the L.A. Times' daily news show "The Times." The post ‘Lens of the West Coast’: Inside the L.A. Times’ new head of audio’s plan to... Continue reading at Digiday

[ Digiday | 2021-12-03 05:01:00 UTC ]
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‘Stories From the Malaysian Archipelago’—And Kuala Lumpur’s Book Business

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[ Publishing Perspectives | 2021-12-01 10:22:31 UTC ]
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Do the Right Thing: Business and Personal Finance Books 2021

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[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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It’s Not About the Latte: Business and Personal Finance Books 2021

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[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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The Great and Powerful Oz(zes): Business and Personal Finance Books 2021

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[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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The Way We Work: Business and Personal Finance Books 2021

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[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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Patrick Radden Keefe has won the 2021 Baillie Gifford Prize for Nonfiction.

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[ Literrary Hub | 2021-11-17 14:00:39 UTC ]
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