Written By: Lisa Campbell Publication Date: Fri, 21/10/2011 - 08:29 W H Smith has trained 6,000 staff, installed working units into stores and readied television and press advertising following its new "long-term" partnership with Kobo. read more Continue reading at 'The Bookseller'
[ The Bookseller | 2011-10-21 00:00:00 UTC ]
Specs Steve Hasker Current gig Global president and COO, Nielsen Previous gig Global president, Nielsen Age 46 Adweek: What are you tackling in the new position? Steve Hasker: Two things. One is the translation of total audience [measurement], which is now implemented into the new state of... Continue reading at AdWeek
[ AdWeek | 2016-03-22 00:00:00 UTC ]
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Anthony Bourdain, the celebrity chef turned TV show host, believes there's untapped potential with digital media to dive deeper into food and travel stories. During a South by Southwest Interactive keynote moderated by Nathan Thornburgh, chief editor and publisher at Roads & Kingdoms,... Continue reading at AdWeek
[ AdWeek | 2016-03-14 00:00:00 UTC ]
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Ebook sales are driven by people over 50, according to Kobo CEO Michael Tamblyn. Here he talks about designing better ebooks and e-readers to encourage sales. The post Kobo’s Michael Tamblyn on the Age of E-Reading appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-03-11 00:00:00 UTC ]
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Multiyear deal gives the publisher access to StyleHaul's network of influencers to the "coveted" demographic. The post Time Inc. Continues Pursuing Millennials with StyleHaul Partnership appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-10 00:00:00 UTC ]
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Time Inc., the magazine publisher striving to build its business in other platforms, and StyleHaul, described in a 2014 profile as "the largest fashion network on YouTube you've never heard of," have signed a multiyear advertising partnership.The two companies will go to market together when... Continue reading at Advertising Age
[ Advertising Age | 2016-03-09 00:00:00 UTC ]
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The Financial Times is focussing on long-form documentary style video content, and short-form platform specific clips, according to Kayode Josiah, head of commercial development, video and audio. The FT has most recently hired a platform-specific video content creator, and since its Facebook... Continue reading at Digiday
[ Digiday | 2016-02-28 00:00:00 UTC ]
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Rakuten recorded a 7.8bn yen (£47m) impairment charge for its Kobo division, according to its financial results for the three months to end December 2015. Continue reading at The Bookseller
[ The Bookseller | 2016-02-18 00:00:00 UTC ]
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Houghton Mifflin Harcourt is donating $15,000 to Water for South Sudan to mark the impact of the million-selling 'A Long Walk to Water.' The post Houghton Honors ‘A Long Walk’ With South Sudan Donation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-02-07 00:00:00 UTC ]
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Brands are going long on Snapchat—at least with video. After beginning to test the first "swipe to view" video ad with Activision's Call of Duty in November, a series of brands are now experimenting with ads that promote clips longer than 10 seconds. On Wednesday, three entertainment... Continue reading at AdWeek
[ AdWeek | 2016-01-29 00:00:00 UTC ]
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Wahaca restaurants will from this spring offer their customers children’s books to read after signing a brand partnership deal with publisher Flying Eye. Continue reading at The Bookseller
[ The Bookseller | 2016-01-28 00:00:00 UTC ]
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Kobo has created two new executive roles to focus on publisher relations and content sales worldwide. Continue reading at The Bookseller
[ The Bookseller | 2016-01-07 00:00:00 UTC ]
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The Qatar Foundation for Education, Science and Community Development (QF) is launching its own publishing house, bringing its partnership with Bloomsbury Publishing to an end. Continue reading at The Bookseller
[ The Bookseller | 2015-12-24 00:00:00 UTC ]
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To say native content has grown since last year would be an understatement. In 2014, Pressboard combed through 1,500 pieces of content for our "best of" list -- this year it was closer to 7,000. To give you an idea of how far the space has come, we had to buy VR headsets just to review a couple... Continue reading at Advertising Age
[ Advertising Age | 2015-12-10 00:00:00 UTC ]
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WH Smith boss Stephen Clarke has been awarded a 56% pay rise this year, taking home £3.9m including bonuses in 2015. Continue reading at The Bookseller
[ The Bookseller | 2015-12-08 00:00:00 UTC ]
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The Girl on the Train by Paula Hawkins (Doubleday) has been named as the WH Smith ‘Book of the Year’. Continue reading at The Bookseller
[ The Bookseller | 2015-12-04 00:00:00 UTC ]
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Effective January 1, 2016, all Penguin ebooks purchased by libraries after January 1 will be licensed on a perpetual access model. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-03 00:00:00 UTC ]
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Michael Tamblyn will take over as CEO of the ebook company on January 1, succeeding Taka Aiki. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-27 00:00:00 UTC ]
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Michael Tamblyn has been made c.e.o of Kobo, taking over from Takahito Aiki, who was in charge of the company for just under two years. Continue reading at The Bookseller
[ The Bookseller | 2015-11-27 00:00:00 UTC ]
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A study of Danish Facebook users published this month found foregoing Facebook for a week increased "life satisfaction" among participants. We went on our own seven-day social media diet to test the theory for ourselves. Continue reading at Stuff
[ Stuff | 2015-11-26 00:00:00 UTC ]
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Skyhorse Publishing has used acquisitions to help it expand since its 2006 founding. But this year it has grown by entering into agreements for two publishing partnerships and bringing in new executives. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-20 00:00:00 UTC ]
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