When Publishers Pay for Video Ad Views

Quality video ad inventory is still scarce. That's why companies such as Conde Nast, Meredith, AOL, and Entrepreneur.com are eager to generate as many video views as they possible can, and why they buy traffic from platforms like Swagbucks to help.The post When Publishers Pay for Video Ad Views appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-02-10 00:00:00 UTC ]
News tagged with: #publishers pay #conde nast #video views #buy traffic

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Killing the “Pay First, Read Later” E-bookselling Model

The download first, pay-as-you-read ebook sales model from Total Boox in Israel promises a superior consumer experience by minimizing the uncertainty of book buying. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #total boox #book buying


4 Ways to Fix the Publisher-Startup-VC Relationship

A new survey of startups, publishers and venture capitalists reveals what needs to change for the three groups to collaborate and continue to innovate the book industry. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book industry


Attracting Publishing Programming Talent on the Cheap

Jennifer 8 Lee needed programming help to launch her publishing startup Plympton, but she didn’t have the cash. So what did she do? She got creative. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-14 00:00:00 UTC ]
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European Publishers Council Issues Statement on the Google Deal in France

[PRESSWIRE] 14.02.2013 -- Meeting this week in Brussels, Members of the European Publishers Council criticised the deal between Google and French publishers clinched last week to settle the dispute over copyright, remuneration and article sni ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-14 00:00:00 UTC ]
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RHUK releases author video

Random House UK has released a video on YouTube showing some of its biggest authors, including E... Continue reading at The Bookseller

[ The Bookseller | 2013-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest authors


Time Warner Considering Spinning Off Part Of Its Publishing Arm: Report

According to Fortune, the media giant is meeting with a reps from Meredith--but nothing's been confirmed. Could Time Warner be following in the steps of News Corp. and considering spinning off its publishing division? According to a report by Fortune (a Time Inc. publication), the media... Continue reading at Fast Company

[ Fast Company | 2013-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing division #media company #potential buyer #real simple #sports illustrated


WAN-IFRA Launches World News Publishing Focus

A new bi-monthly magazine, World News Publishing Focus, has just been launched by the World Association of Newspapers and News Publishers (WAN-IFRA) to provide members and other readers with a professional international publication focused on the ind ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world association


Anger over Deary library views

Library supporters have responded with anger to author Terry Deary"s comments that "... Continue reading at The Bookseller

[ The Bookseller | 2013-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library supporters


Osprey: A Fan-Friendly Publisher

Every day, publishing is finding new ways to connect books to readers, but few traditional publishers give as much control to their audience as Osprey Publishing, a U.K.–based military history publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #osprey publishing #connect books


Twitter's Publishing Offspring, Medium, Tries Out Commenting

Biz Stone's and Ev Williams's fledgling online publishing platform takes a few more social steps toward maturity. Medium, from the same minds that brought us Twitter, is already a new kind of online publishing platform...and now it's trying out a novel commenting system for published pieces:... Continue reading at Fast Company

[ Fast Company | 2013-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biz stone #ev williams


Author Solutions launches self-publishing in India

Penguin-owned Author Solutions Inc (ASI) has opened a self-publishing imprint called Partridge in... Continue reading at The Bookseller

[ The Bookseller | 2013-02-08 00:00:00 UTC ]
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February’s Starred BlueInk Reviews of Self-published Books

This months reviews of top self-published books features a witty novel about a coupon-clipping mother and her stoic daughter, and a memoir of life on the island of Malta, among several other appealing reads. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published books


Video chat with Pulitzer Prize-winning humorist Dave Barry

The very funny Dave Barry joined us for a video chat from his home in Florida. During our conversation, he turned his laptop so that we could see his pool and his writing desk, where he once found a snake sitting on his can of Diet Coke. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video chat #diet coke


Publishers look to grow e-only lists

Digital royalty rates on ebook only lists are beginning to rise, as publishers look to grow... Continue reading at The Bookseller

[ The Bookseller | 2013-02-07 00:00:00 UTC ]
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Publishers need to directly monetise content to sustain editorial

Just as the TV industry has developed to directly monetise content through interactive services, product placement and sponsored programmes, online publishers need to explore innovations that use more than just the space around the content, says Vibrant Media's Fiona Salmon. Continue reading at Media Week

[ Media Week | 2013-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #tv industry #vibrant media


Apple adds Breakout Books to the iBookstore to spotlight the self-published

As glad as we are that digital bookstores let authors skip the usual gatekeepers, that doesn't help much if they can't get noticed. Apple is giving those self-publishing writers more of a chance to shine with the launch of a permanent Breakout Books section in the US iBookstore. The section... Continue reading at Engadget

[ Engadget | 2013-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-publishing writers #books sell #major publishers


Is Licensing an Opportunity for Self-publishers and Start-ups?

Today, perhaps the most ambitious and aggressive community in publishing is self-publishing. How practical is it for a self-publisher to pursue licensing deals? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-05 00:00:00 UTC ]
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Exam change 'pressurises education publishers'

Education secretary Michael Gove's announcement of changes to the A-Level exam system has... Continue reading at The Bookseller

[ The Bookseller | 2013-02-04 00:00:00 UTC ]
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Google backs French digital publishing innovation initiative with €60 million incentive

Google's long had a contentious relationship with France. But it seems the Mountain View-based company has come up with a way to squash that problem: by throwing money at it. Taking to the company's official blog today, Chairman Eric Schmidt announced the creation of a €60 million Digital... Continue reading at Engadget

[ Engadget | 2013-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #contentious relationship #increase revenues #publishing houses #digital offerings #search giant #cultural center #bottom line


Should Publishers Open Bookstore Cafes? They Are in Korea

In what's become a trend, Korean publishers are opening popular bookstore cafes. Should more Western publishers follow suit or is bookselling no longer part of their DNA? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-01 00:00:00 UTC ]
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