What Marriott learned from its faulty Facebook Messenger chatbot

When Marriott made its first foray into Facebook Messenger in March 2016, it was a complete disaster. The hotel brand took its dynamic product ads to people’s Facebook inboxes, initiating automated conversations that asked them if they still wanted to book a room at the Courtyard Marriott Chicago they had checked out last week, for example. Marriott’s customers balked. In the six months since, it has tested several other approaches on the platform, learning that messaging apps must marry utility and fun, constantly be updated and should not be used as marketing microphones. The post What Marriott learned from its faulty Facebook Messenger chatbot appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-10-03 00:00:00 UTC ]
News tagged with: #facebook messenger #messaging apps

Other Publishing stories related to: 'What Marriott learned from its faulty Facebook Messenger chatbot'


What do scientists have to learn from wildlife? The value of diversity.

Jasmin Graham’s fresh and innovative memoir details how her work as a “rogue” shark scientist pushes science to include more diverse perspectives. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2024-07-24 14:20:39 UTC ]
More news stories like this | News stories tagged with: #memoir


What a Young John Muir Learned In the Wisconsin Wilderness

John Muir harbored a different perspective of the American wilderness than most. Born in 1838 in Dunbar, a small coastal town in southeastern Scotland, Muir wrote in his memoir that he “was fond of everything that was wild” in his native country. His hometown overlooked red sandstone cliffs,... Continue reading at Literrary Hub

[ Literrary Hub | 2024-06-14 08:55:35 UTC ]
More news stories like this | News stories tagged with: #native country #memoir


Springer Nature Says More than 99 Percent of German Higher Learning Joins DEAL

Springer Nature, one of three Projekt Deal publishers, cites agreements with 99-percent of Germany's higher-learning institutions. The post Springer Nature Says More than 99 Percent of German Higher Learning Joins DEAL appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-08 00:08:15 UTC ]
More news stories like this | News stories tagged with: #springer nature


NY1 anchor focuses on learning new things to stay sharp onscreen

More than 30 years ago Annika Pergament drove up the coast, starting in Florida, in search of her first journalism job after graduate school—her trunk filled with tapes of herself as a news anchor. She landed a gig in television news just several hundred miles later."I hit every news station on... Continue reading at Crains New York

[ Crains New York | 2024-04-23 20:44:42 UTC ]
More news stories like this | News stories tagged with: #lower manhattan #television series #gossip girl #past january #time warner


In the face of online misinformation, these teens are learning how to sort fact from fiction

How teens learn about navigating the online world varies, but a pair of digital media literacy programs aim to get more Canadian students scrutinizing their social feeds. Continue reading at CBC

[ CBC | 2024-04-15 08:00:00 UTC ]
More news stories like this | News stories tagged with: #social feeds #digital media


Meta is killing the Facebook News tab in the US and Australia

In early April, the Facebook News tab will start disappearing for users in the US and Australia. Meta has announced that it's deprecating the dedicated tab found in the bookmarks section of its social network as part of its efforts to "align [its] investments to [its] products and services... Continue reading at Engadget

[ Engadget | 2024-03-01 08:27:50 UTC ]
More news stories like this | News stories tagged with: #australian competition #$200 million #total amount #huge impact #news corp


Why publishers are hesitant to add their chatbots to OpenAI’s GPT Store

OpenAI's new chatbot store opened on Jan. 10, but digital publishing companies haven’t been all that eager to dive in head first just yet due to their own limited resources and the lack of clear audience and revenue growth opportunities. Continue reading at Digiday

[ Digiday | 2024-01-26 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing


Poetry sales boom as Instagram and Facebook take work to new audiences

Writing and reading poems is no longer a minority pastime as verse overlaps with self-help genre and classics are revisitedIt was only last year that the Scottish poet Donna Ashworth was given a publishing contract. Now the 48-year-old has ended 2023 with five of her books in the Top 20 poetry... Continue reading at The Guardian

[ The Guardian | 2023-12-24 12:00:53 UTC ]
More news stories like this | News stories tagged with: #hardback books #publishing contract #hardback


What can we learn from Netflix’s biggest viewership data reveal ever?

The streaming platform has shared its most in-depth look at what their many subscribers have been watchingIn news that will excite anyone who spent a substantial chunk of their youth poring over the purple “Life” section of USA Today for Nielsen ratings and box office reports, Netflix has... Continue reading at The Guardian

[ The Guardian | 2023-12-13 17:53:11 UTC ]
More news stories like this | News stories tagged with: #young women #hot topic #huge success #outer banks #female friendship #arnold schwarzenegger #nielsen


Higher Learning

With University Press Week underway this month, PW examines how the Association of University Presses and its members are bringing the ideas—and ideals—of the academy to the masses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-13 05:00:00 UTC ]
More news stories like this | News stories tagged with: #university presses


RMIT’s fact check reinstated by Facebook two months after suspension over News Corp voice complaints

Exclusive: Meta suspended RMIT FactLab from Facebook’s fact-checking program after no campaigners claimed it was biasedFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastFacebook has agreed to reinstate RMIT FactLab to... Continue reading at The Guardian

[ The Guardian | 2023-11-08 02:03:36 UTC ]
More news stories like this | News stories tagged with: #free morning #latest updatesget #free app #guardian australia #news corp


By embracing the vices I used to avoid, I'm learning to be kinder to myself

At the age of 28, Keith Hodder hadn’t had a sip of alcohol, a drag of a cigarette or even a cup of coffee. Today he's out to challenge his vices one by one in order to be more comfortable with being vulnerable and to understand why he was being so judgmental toward others and himself in the... Continue reading at CBC

[ CBC | 2023-10-21 08:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder


The Messenger Pens AI Partnership to Verify Its Reporting Quality

The general interest news publisher The Messenger, which launched in May with an ambitious vision for its reach and revenue, has penned a multiyear, multimillion-dollar partnership with the artificial intelligence company Seekr, according to president Richard Beckman. Among other elements of the... Continue reading at AdWeek

[ AdWeek | 2023-10-04 11:00:00 UTC ]
More news stories like this | News stories tagged with: #gain access #news publisher


Transit time is learning time with Headway, now an extra $10 off

Travel is all about broadening your horizons. But when you’re at the airport, stuck in a cab, or on a train, it can feel pretty restricting. Transit time is a great time to catch up on your reading, though, and when you have Headway, you can access a world of learning right from your... Continue reading at PC World

[ PC World | 2023-09-22 08:00:00 UTC ]
More news stories like this | News stories tagged with: #app store #headway premium #great time #extra $10 #15-minute reads #actionable insights #4/5-star rating #lifetime subscription #discounted price


Bonnie Garmus wrote 'Lessons in Chemistry.' She learned the formula for TV would bring changes

The British author discusses having her bestselling book adapted for an Apple TV+ series starring Brie Larson: "It's different from my vision, but it doesn't mean that it's not as good at all." Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-08-31 10:00:32 UTC ]
More news stories like this | News stories tagged with: #bestselling book #british author


Read and learn more for a Prime Day-like price

Knowledge is a lifelong pursuit, but finding time to read, study, and learn new things isn’t always easy. That’s why apps like Headway exist. It’s on sale now through July 17th during our version of Prime Day — Deal Days Summer 2023.  Headway is a powerful learning app that helps you... Continue reading at PC World

[ PC World | 2023-07-13 08:00:00 UTC ]
More news stories like this | News stories tagged with: #apple editors #15-minute reads #lifetime subscription


Anthropic releases Claude 2, a more capable, less gullible AI chatbot

Just five months after Anthropic debuted its ChatGPT rival, Claude, the company is back with an updated version that promises longer answers, more detailed reasonings, fewer hallucinations and generally better performance. It also now scores in the 90th percentile of graduate school applicants... Continue reading at Engadget

[ Engadget | 2023-07-11 16:00:53 UTC ]
More news stories like this | News stories tagged with: #hundred pages #user data #great news #short stories


Google and Facebook urged by EU to label AI-generated content

Call comes amid moves to combat disinformation from Russia, while Twitter is warned to comply with new digital content lawsSocial media companies including Google and Facebook have been urged by the EU to “immediately” start labelling content and images generated by artificial intelligence as... Continue reading at The Guardian

[ The Guardian | 2023-06-05 13:06:04 UTC ]
More news stories like this | News stories tagged with: #artificial intelligence #digital content


Tensions Flare Inside The Messenger, a Fledgling News Site

The company’s high-volume approach to digital publishing has led to duplicated stories and alienated some of its journalists. At least one editor has already resigned. Continue reading at The New York Times

[ The New York Times | 2023-05-21 00:15:06 UTC ]
More news stories like this | News stories tagged with: #digital publishing


Turning a Censorship Controversy into a Learning Opportunity

Following Maggie Tokuda-Hall's response to a troubling editorial request from Scholastic's Rising Voices Library, Candlewick is expediting a reprint of Maggie Tokuda-Hall's 'Love in the Library' and will promote the ebook alongside Freedom to Learn's National Day of Action. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #censorship controversy #national day