Elsewhere in this, the Digital Issue of Advertising Age, my colleague Michael Sebastian writes about digital publishing companies -- specifically, a half dozen upstarts in various stages of youth, including BuzzFeed (born 2006) and Vox (2011).It's an eye-opening report that looks beyond the hype surrounding these companies. Some of them are profitable (or at least claim to be), some aren't, but all of them have raised serious cash from starry-eyed investors (e.g., $96.3 million for BuzzFeed, $110 million for Vox). The business press tends to regard such hefty sums as implicit evidence of success and/or promise -- why would venture capitalists risk so much scratch if there was no there there? -- but Michael reminds us that all of these companies rely, somewhat harrowingly, on advertising for revenue.Which means these new-media challengers have, at their core, basically the same business model as the publishing incumbents. They're selling eyeballs to brands (though sometimes they put a different spin on it; e.g., they're actually selling "engagement"). Everyone is competing for the same digital dollars, and thus the same digital-advertising issues that dog legacy media companies (declining CPMs, the rise of programmatic, the challenge of monetizing mobile, etc.) apply to the new kids on the block, too. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-02-10 00:00:00 UTC ]
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With unions cropping up in digital newsrooms across the media landscape, publishers have to be wondering if they should be worried. Could their staff be next? For those who have grown their businesses on the back of a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-08-13 00:00:00 UTC ]
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Despite a 45% increase in revenue from its Domain real estate advertising, publisher of the Sydney Morning Herald was unable to offset print decline• News Corp sees strong growth in digital real estate services and book publishingFairfax Media has reported a 62.9% drop in full-year profit to... Continue reading at The Guardian
[ The Guardian | 2015-08-13 00:00:00 UTC ]
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He has even turned up as a character in the Irish Times’s satire column Ireland’s major media tycoon, Denis O’Brien, is rarely out of the headlines (although he appears a little less often in newspapers owned by the publishing company in which he has a major interest).The weekend was a perfect... Continue reading at The Guardian
[ The Guardian | 2015-08-03 00:00:00 UTC ]
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Ben Freeman, organiser of London event, says: ‘Everyone realises the internet hasn’t killed the record industry or the publishing industry – just changed it’A fair celebrating the future of physical objects in media – from books and magazines to records and cassettes – will debut in London this... Continue reading at The Guardian
[ The Guardian | 2015-08-02 00:00:00 UTC ]
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Indian authorities executed a 53-year-old man early Thursday for his role in a deadly 1993 bombing rampage in Mumbai, news media reported. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-07-30 00:00:00 UTC ]
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Chad Post of Open Letter Books explains how leveraging social networks for media amplification is now a key to small press marketing success. The post Book Media Amplification is Key to Small Press Success appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-29 00:00:00 UTC ]
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Under the leadership of Dato, Karangkraf Media Group has become perhaps the most dominant book publisher and printer in Malaysia. The post Malaysia’s Karangkraf Media Group Does It All appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-28 00:00:00 UTC ]
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Forbes Media announced today the expansion of its native advertising efforts with BrandVoice "Special Features," which allows companies to publish branded digital content with the same tools as the editorial staff.This is the fourth BrandVoice feature created since the platform's debut in 2010.... Continue reading at Advertising Age
[ Advertising Age | 2015-07-28 00:00:00 UTC ]
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Its social audience growing, Bloomberg Media Group is selling a product that lets advertisers target its audience that comes from those platforms. It's a counterintuitive move, as social audiences tend to be less engaged than direct ones. For advertisers that want to reach a social audience,... Continue reading at Digiday
[ Digiday | 2015-07-27 00:00:00 UTC ]
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How will FT’s Tett chief feature on Nikkei’s index, Andrew Gowers pours oil on troubled waters and BBC’s director general goes jogging in the dark• Gillian Tett is the FT’s US managing editor, the position Lionel Barber occupied before becoming editor 10 years ago. And last week’s Nikkei deal... Continue reading at The Guardian
[ The Guardian | 2015-07-26 00:00:00 UTC ]
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Fairfax and Warren Mundine have reached an out-of-court settlement over ‘inflammatory allegations’ Mundine says were made against himWarren Mundine says Fairfax Media will apologise to him over an article that claimed a company he had an interest in lobbied for an Indigenous body to drop... Continue reading at The Guardian
[ The Guardian | 2015-07-26 00:00:00 UTC ]
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Amazon has reportedly blocked a person from reviewing an ebook because the company thinks that they are friends with the author. Imy Santiago attempted to post a review of an unnamed title several times, each time being told that it was in violation... Continue reading at Engadget
[ Engadget | 2015-07-24 00:00:00 UTC ]
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It may not prove easy to marry British and Japanese journalistic cultures. But in a global media world this deal makes senseThe Financial Times is one of the best newspapers in the world, not just in Britain. It is quick without being rash, accurate without leaden pedantry, thoughtful without... Continue reading at The Guardian
[ The Guardian | 2015-07-24 00:00:00 UTC ]
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Although total Amazon sales rose 20% in the second quarter of 2015, sales in the media group, where book and ebook sales are reported, fell 2.6%. The decline was due to foreign exchange fluctuations which dropped international media revenue. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-23 00:00:00 UTC ]
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New York Times leases Bloomsbury office space, Buzzfeed UK expands and HuffPo growth continuesJudging by the summer filler columns of the national press, glimpsed tantalisingly through paywalls and Facebook-boosted posts, London ought by now to be a deserted wasteland of empty houses and dying... Continue reading at The Guardian
[ The Guardian | 2015-07-12 00:00:00 UTC ]
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Publisher merges brands to more closely align with its trade show. The post Why Informa Is Putting Events at the Center of Its Media Brands appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-07-10 00:00:00 UTC ]
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65twenty, the publisher behind bro-culture sites The Lad Bible and The Sport Bible, is generating more than 750 million views each month on Facebook. But unlike most publishers, a lot of those views are happening on content not created by 65twenty but shot and submitted by its highly engaged... Continue reading at Digiday
[ Digiday | 2015-07-08 00:00:00 UTC ]
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Authors must “take up the challenge” to excel at social media, building communities around their work, while publishers must build “meaningful digital experiences powered by social media, data and technology”, Harkable co-founder Will Francis has told The Bookseller’s Marketing and Publicity... Continue reading at The Bookseller
[ The Bookseller | 2015-07-01 00:00:00 UTC ]
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More than 900 media professionals from around the world attended the 67th annual World News Media Congress June 1-3 in Washington, D.C. The World Association of Newspapers and News Publishers, in cooperation with the Newspaper Association of America, ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-29 00:00:00 UTC ]
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Springer published 2,400 English-language scientific and professional journals and more than 9,000 new books in 2014, with subjects ranging from science, technology and medicine to business and transportation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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