What HBO’s ‘Succession’ can teach us about advertising

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing world portrayals—but it’s a lot more fun for those of us who are. And watching through the eyes of a current ad guy, there are still a lot of professional lessons to take away from the savage, but often insightful, Roy family and their various hangers-on. In anticipation of the season coming to a close this Sunday, when we bid adieu to our favorite deliciously dysfunctional and unscrupulous family of one-percenters until next year, I bring you my favorite ad-world lessons learned and reaffirmed in the first two seasons of HBO’s latest tentpole show. What's the protein? Roy family patriarch Logan’s go-to phrase, “What’s the protein?” is quickly becoming my internal mantra in all sorts of daily situations. Logan’s a busy guy who shoots from the hip, so he needs a quick phrase that helps get to the meat of the matter at hand—or points out the lack of substance in a given proposition (like his daughter Shiv’s much-mocked family memo). “What’s the protein?” is great shorthand for stripping the BS out of the equation and weighing whether there’s real substance at the core of an idea or it’s just carbohydrate filler. I’ve toyed with “What’s the protein?” becoming my new go-to filter in... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-11 11:22:17 UTC ]

Other news stories related to: " What HBO’s ‘Succession’ can teach us about advertising "


The indie publishing mavericks shaking up the UK books world

Last year, all of literature’s big prizes went to small publishers. In a risk‑averse climate, edgy debuts and ‘tricky-to-sell’ foreign titles have found a home at the likes of Fitzcarraldo Editions and Sort Of Books – and the gamble has paid offA quiet revolution is afoot in British publishing.... Continue reading at The Guardian

[ The Guardian | 2023-07-16 08:00:02 UTC ]
More news stories like this


Crikey’s silence deafening as Guy Rundle launches new book | Weekly Beast

The site hasn’t published anything by its correspondent-at-large since he was roundly condemned for a piece about Brittany Higgins. Plus: News Corp at odds with the press councilFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily... Continue reading at The Guardian

[ The Guardian | 2023-07-07 02:47:34 UTC ]
More news stories like this


Nick Cater blames Probyn’s sacking on ‘poisonous’ equity – but didn’t get the News Corp memo | Weekly Beast

The Australian’s columnist criticises ABC, as political leaders also share thoughts on cuts at public broadcaster. Plus: Shannon Noll’s chicken zingerGet our morning and afternoon news emails, free app or daily news podcastEveryone from the prime minister down had an opinion about the ABC’s... Continue reading at The Guardian

[ The Guardian | 2023-06-23 03:01:45 UTC ]
More news stories like this


PCWorld’s best interviews from Computex 2023

CES might get the biggest headlines, but for desktop fans, there’s no better trade show than Taeipei’s Computex. The show was put on hiatus for two years, and technically back but severely muted in 2022, so this year was the first return to its full prominence. In addition to coverage of... Continue reading at PC World

[ PC World | 2023-06-16 13:00:00 UTC ]
More news stories like this


Bruce Lehrmann drops defamation case and settles with News Corp over Brittany Higgins reports

The two parties reportedly settled with News Corp saying it had not paid any damages and the articles in dispute would remain onlineFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastBruce Lehrmann has discontinued... Continue reading at The Guardian

[ The Guardian | 2023-05-30 04:40:11 UTC ]
More news stories like this


News Corp denies it played a part in Stan Grant’s decision to leave Q+A amid racist attacks

Murdoch’s Australian media chief calls on ABC to ‘correct the record’ after accusations that excessive coverage encouraged racist social media trollsGet our morning and afternoon news emails, free app or daily news podcastRupert Murdoch’s top executive in Australia has defended News Corp’s... Continue reading at The Guardian

[ The Guardian | 2023-05-23 08:46:23 UTC ]
More news stories like this


News Corp sports journalist Paul Kent faces court after being charged with assaulting ex-girlfriend

‘Embarrassed’ Daily Telegraph writer and Fox Sports host tells reporters outside court it is his turn in the spotlight of the ‘rugby league soap opera’Follow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe News Corp... Continue reading at The Guardian

[ The Guardian | 2023-05-17 07:00:21 UTC ]
More news stories like this


Why Nielsen Isn’t Joining TV’s Latest Measurement Collaboration

Measurement's biggest player will not participate in the industry's latest effort to enable multiple currencies. The Joint Industry Committee (JIC)--formed earlier this year by OpenAP, along with a working committee of media agencies, premium video programmers, streaming platforms and trade... Continue reading at AdWeek

[ AdWeek | 2023-04-25 14:14:53 UTC ]
More news stories like this


The mouse that roared: how a little Australian website stared down Murdoch’s millions

Incensed by an opinion piece, Lachlan Murdoch came at Crikey with guns blazing. But in the end he walked away – for the second time in a weekFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastAs Lachlan Murdoch’s day... Continue reading at The Guardian

[ The Guardian | 2023-04-21 15:00:46 UTC ]
More news stories like this


ABC thumbs its nose at News Corp and Acma with rerun of Fox and the Big Lie | Weekly Beast

Revamped Sarah Ferguson documentary to air on Four Corners after initial version sparked complaints. Plus: the Australian’s own goalFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastHours before Lachlan Murdoch... Continue reading at The Guardian

[ The Guardian | 2023-04-21 04:27:06 UTC ]
More news stories like this


Betr ‘crossed the line’ with illegal ads in News Corp media encouraging gambling, regulator says

Company denies breaking the law but agrees to pay $210,000 penalty imposed by Liquor & Gaming NSWFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe News Corp-backed wagering company Betr has been fined a... Continue reading at The Guardian

[ The Guardian | 2023-04-14 02:39:52 UTC ]
More news stories like this


Lachlan Murdoch knew Fox News claim of stolen US election was false, Crikey will argue in defamation trial

Publisher’s defence in case brought by News Corp co-chairman relies in part upon Dominion’s US suit against media giantFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastLachlan Murdoch allowed Fox News hosts to... Continue reading at The Guardian

[ The Guardian | 2023-04-12 07:32:45 UTC ]
More news stories like this


Women Now Publishing More Books Than Men — And It’s Helping Sales

According to data, women are now publishing more books than men are, and it's affecting the publishing world in a big way. Continue reading at Book Riot

[ Book Riot | 2023-03-07 17:36:00 UTC ]
More news stories like this


ABC accuses News Corp and Daily Mail of amplifying misogynist Twitter abuse of Lisa Millar

Trolling of News Breakfast host over her outfit reported by the media outlets with screenshots and abusive tweetsLATEST: ABC host Lisa Millar admits anger but also hope after news sites republish ‘foul’ online abuseGet our morning and afternoon news emails, free app or daily news podcastThe ABC... Continue reading at The Guardian

[ The Guardian | 2023-03-07 03:08:44 UTC ]
More news stories like this


Stunning Rupert Murdoch deposition leaves Fox News in a world of trouble

Media mogul’s admission in Dominion Systems election case that he let cable network broadcast falsehoods stuns observersIn his 71 years as a media executive, Rupert Murdoch has proved himself to be a grand master in the arts of survival. He has weathered bruising battles with British trade... Continue reading at The Guardian

[ The Guardian | 2023-02-28 21:09:35 UTC ]
More news stories like this


Nine’s world exclusive that wasn’t and News Corp rolls out the Sharri publicity caravan | The Weekly Beast

The SMH and the Age’s Peter Falconio story made headlines around the world but quickly fell apart, while the Weekend Australian stuck to safer ground with a flattering profile of its own starFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free... Continue reading at The Guardian

[ The Guardian | 2023-02-24 14:00:26 UTC ]
More news stories like this


News Corp cuts driven by Murdoch’s mission to prop up news assets

Weeks after Fox merger scrapped investors say market value languishing because of underperforming businesses in portfolioThe shrinking of Rupert Murdoch’s News Corporation by 1,250 roles after a plunge in profits of almost a third serves as a stark reminder that the billionaire mogul’s abortive... Continue reading at The Guardian

[ The Guardian | 2023-02-10 16:37:18 UTC ]
More news stories like this


News Corp to cut 1,250 jobs after missing second-quarter estimates

Reduced ad spends due to rising inflation and higher interest rates have battered Rupert Murdoch’s media conglomerateMedia conglomerate News Corp said on Thursday that it would cut 1,250 jobs after it missed estimates for second-quarter earnings due to weakness in its news and digital real... Continue reading at The Guardian

[ The Guardian | 2023-02-09 22:30:39 UTC ]
More news stories like this


The Publishing World According to Stephen Rubin

The well-connected publishing executive provides a top-down look at the industry—and more than a few harsh appraisals of notable peers—in a new memoir. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-27 05:00:00 UTC ]
More news stories like this


Rupert Murdoch Backtracks on Plan to Merge Fox and News Corp

News Corp, one of his companies, said Rupert Murdoch had determined that a merger was “not optimal for shareholders of News Corp and Fox at this time.” Continue reading at The New York Times

[ The New York Times | 2023-01-25 00:02:52 UTC ]
More news stories like this