Each year Digiday calculates what advertisers could do with the cash they spend on Super Bowl ads if used on digital media buys instead. For this year's tally, Digiday explores alternate purchases, such as TikTok hashtag campaigns, digital out-of-home ads and use of "The Bachelor" influencers. The post What a $5.6m Super Bowl buy can purchase in digital media in 2020 appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-01-30 05:00:53 UTC ]
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The European Unions competition regulators carried out unannounced inspections into various eBook companies on Tuesday. Continue reading at PC World
[ PC World | 2011-03-02 00:00:00 UTC ]
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#ebook companies
Beginning Tuesday, Random House will join other major book publishers in selling its ebooks using the so-called agency model, setting its own prices for ebooks while the retailer takes a commission. Continue reading at The New York Times
[ The New York Times | 2011-03-01 00:00:00 UTC ]
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Beginning in March, ebooks from HarperCollins may be lent by public libraries only 26 times before the license expires. Continue reading at The New York Times
[ The New York Times | 2011-02-28 00:00:00 UTC ]
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Written By: Laura Richards Publication Date: Mon, 28/02/2011 - 15:40 HarperCollins Childrens Books has acquired two further installments of Ian Whybrows childrens series Meerkat Madness. Harriet Wilson, HC Childrens Books editorial director, bought world rights including TV, film and... Continue reading at The Bookseller
[ The Bookseller | 2011-02-28 00:00:00 UTC ]
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#3rd march
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Written By: Charlotte Williams Publication Date: Mon, 28/02/2011 - 15:41 Yale University Press has bought UK rights to a title exploring the WikiLeaks controversy and its repercussions, and will be pushing to publish in March. Politics, economics and current affairs editor Phoebe Clapham... Continue reading at The Bookseller
[ The Bookseller | 2011-02-28 00:00:00 UTC ]
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#books publisher
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Barnes & Noble's third-quarter results for the period ended January 29 shows the dilemma faced by companies making the transition from print to digital. In the case of B&N, while its fastest growth is tied to the sale of ebooks and Nook digital readers, its most profitable business... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-02-28 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 25/02/2011 - 08:40 Gordon Willoughby, Amazon's director of the Kindle in Europe, is to address London Book Fair's digital conference to be held on the eve of this year's fair. read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-25 00:00:00 UTC ]
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#digital conference
Written By: Graeme Neill Publication Date: Thu, 24/02/2011 - 09:39 Weidenfeld & Nicolson has bought rights to an illustrated memoir by actress Joanna Lumley, which will be published this autumn. Michael Dover, Orion's outgoing non-fiction editorial in chief bought world rights from Anthony... Continue reading at The Bookseller
[ The Bookseller | 2011-02-24 00:00:00 UTC ]
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The National Magazine Awards for Digital Media 2011 finalists have been announced by Sid Holt, chief executive of the American Society of Magazine Editors. The awards will be presented on March 16th, 2011. Nicknamed the Digital Ellies because of the Alexander Calder stabile "Elephant" given to... Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-24 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Wed, 23/02/2011 - 09:35 Print on demand, digital and self-publishing are continuing to push up the number of books published in the UK and overseas, according to new output data issued by Nielsen Book. The statistics also reveal that the number of new... Continue reading at The Bookseller
[ The Bookseller | 2011-02-23 00:00:00 UTC ]
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#ten years
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Forbes is launching an ad platform that combines the Forbes Media Network with a new audience segmentation effort called FAST and offers custom units that blend advertising with content according to user preferences. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-22 00:00:00 UTC ]
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#ad platform
Publication Date: Tue, 22/02/2011 - 08:30 Usborne has acquired a new series about gymnastics from debut author Jane Lawes. Fiction director Rebecca Hill acquired world English Language rights to the Gym Stars series from Sarah Molloy at A M Heath. The first two books Summertime and Somersaults... Continue reading at The Bookseller
[ The Bookseller | 2011-02-22 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 22/02/2011 - 09:15 Expanded digital delivery and sales in emerging markets have led Taylor & Francis parent company Informa to an increase in adjusted operating profit of 1.2% to £313.2m in its latest financial year. In its results, for... Continue reading at The Bookseller
[ The Bookseller | 2011-02-22 00:00:00 UTC ]
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#publishing revenues
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Timonium's Diamond Comic Distributors to experiment with digital comics distribution with retail partnersDigital entertainment has shaken the retail industry, shuttering your local brick-and-mortar record store, book seller and video rental outlets. Could the neighborhood comic book shop be... Continue reading at Baltimore Sun
[ Baltimore Sun | 2011-02-22 00:00:00 UTC ]
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#digital version
#company plans
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#retail industry
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Magazine publishers have a tough choice: an exclusive, pricey deal with the wildly popular Apple conduit, or Googles open, less expensive and less trafficked vehicle. Continue reading at The New York Times
[ The New York Times | 2011-02-21 00:00:00 UTC ]
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#magazine publishers
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Written By: Laura Richards Publication Date: Mon, 21/02/2011 - 15:24 HarperCollins Childrens Books has acquired three titles aimed at girls aged nine-and-over, billed as "Chocolat for young girls". read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-21 00:00:00 UTC ]
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#young girls
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A day after Apple stirred up online publishers with its digital subscription plan, Google announced a service that aims to be more publisher-friendly. Continue reading at The New York Times
[ The New York Times | 2011-02-17 00:00:00 UTC ]
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#google announced
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Rockville, MDB-to-b media company Access Intelligence announced today the acquisition of Red 7 Media, owner of Folio: Magazine and several other leading media brands. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-17 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 16/02/2011 - 07:42 Orion chief executive Peter Roche has called increasing ebook sales "welcome" but cautioned that they will put "more of a strain on bricks and mortar" bookselling. Roche was speaking to hundreds of authors, agents and... Continue reading at The Bookseller
[ The Bookseller | 2011-02-16 00:00:00 UTC ]
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#central london
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Apple has officially rolled out its long awaited subscription-model for content publishers in the App Store. Under the plan, if subscribers come to a publisher's app organically through the App store, Apple gets a 30 percent share. If the publisher brings a new or existing subscriber to the App,... Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-15 00:00:00 UTC ]
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#content publishers
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