What a $5.6m Super Bowl buy can purchase in digital media in 2020

Each year Digiday calculates what advertisers could do with the cash they spend on Super Bowl ads if used on digital media buys instead. For this year's tally, Digiday explores alternate purchases, such as TikTok hashtag campaigns, digital out-of-home ads and use of "The Bachelor" influencers. The post What a $5.6m Super Bowl buy can purchase in digital media in 2020 appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-01-30 05:00:53 UTC ]
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The Morning After: Supreme Court rejects rulings on social media moderation

Two state laws from Texas and Florida, that could upend the way social media companies handle content moderation are still up in the air. The Supreme Court sent the challenges back to lower courts, which vacates previous rulings. In a 9 - 0 decision in Moody v. NetChoice and NetChoice v. Paxton,... Continue reading at Engadget

[ Engadget | 2024-07-02 11:15:27 UTC ]
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Cheap AI voice clones may wipe out jobs of 5,000 Australian actors

Industry group says rise of vocal technology could upend many creative fields, including audiobooks – the canary in the coalmine for voice actorsFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastVoice actors say they’re... Continue reading at The Guardian

[ The Guardian | 2024-06-29 20:00:00 UTC ]
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Why the lines between digital advertising and direct mail are blurring

Tom Fleming, senior vice president of acquisition, Adstra Digital media has forever altered the ad industry by creating new ways of reaching and engaging consumers.  For a long time, digital advertising has stood separate from older offline tactics in terms of execution, organization, funding... Continue reading at Digiday

[ Digiday | 2024-06-26 13:42:23 UTC ]
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S&S Partners with Media Company Pave Studios

Pave Studios, launched this spring and active primarily in the podcasting space, has formed a book publishing arm and signed co-publishing and distribution agreements with Simon & Schuster. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-26 04:00:00 UTC ]
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Delivering Ever-Evolving Digital Solutions for Publishing

Adapt, adopt, assimilate—that is the way digital solutions vendors are going about making technologies, new and proven, work for them and their publishing clients. This method also applies to their stance on three hot industry topics: accessibility, artificial intelligence, and automation.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-21 04:00:00 UTC ]
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Wait, How Did This Woman “Accidentally” Buy a Bookstore?

A woman accidentally buys a bookstore apparently, Libro at 10, cool library spaces are all in today's most interesting book news. Continue reading at Book Riot

[ Book Riot | 2024-06-20 17:06:13 UTC ]
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Print Book Sales Rose 5% in May

After a lackluster start to the year, unit sales of print books have improved in recent months, and were up 5% in May over a year ago at outlets that report to BookScan. A BookScan analyst said that if current trends last, summer sales could top those in 2023. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-20 04:00:00 UTC ]
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Barnes & Noble Buys Denver’s Tattered Cover Bookstores for $1.83 Million

Following months of uncertainty, B&N will buy the bankrupt but beloved Denver bookstore chain. The four remaining Tattered Cover locations will continue to operate under that name. B&N anticipates that it will retain a majority of the company's 70 employees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-18 04:00:00 UTC ]
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Google C.E.O. Testifies in Ozy Media Founder’s Fraud Trial

Sundar Pichai, the chief executive of Google, said he never discussed a potential acquisition of the digital media start-up. Continue reading at The New York Times

[ The New York Times | 2024-06-15 01:18:47 UTC ]
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How digital publishers are engaging the next generation

Dan Seaman, vp, product, Viafoura Despite attempts to change how media produces news content over the years, only some of these experiments have produced lasting outcomes. When publishers shifted from print to digital, they mostly retained the storytelling formats and content based on print... Continue reading at Digiday

[ Digiday | 2024-06-11 13:58:51 UTC ]
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Save $110 on a Kindle Scribe and start taking easy digital notes

Looking for a productive way to read and take notes at the same time? Then you probably need this Kindle Scribe that’s currently only $280, way down from its usual price tag of $390. Unlike the other Kindle devices that are mainly for reading, the Kindle Scribe is designed for jotting... Continue reading at PC World

[ PC World | 2024-06-10 14:21:42 UTC ]
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Comics Thrive in Libraries Through Digital Lending

Comics Plus and other digital lending platforms are a growing area for the discovery and circulation of graphic novels in libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-07 04:00:00 UTC ]
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Book Riot’s Children’s Deals of the Day for June 5, 2024

Saving the family bakery, an illustrated intro to Greek mythology, 400 pet chickens, and more of today's best children's book deals. Continue reading at Book Riot

[ Book Riot | 2024-06-05 14:45:52 UTC ]
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Religion Book Deals: June 5, 2024

NavPress takes Dominique Young's exploration of the interstion of faith and pain, IVP lands Toni Huang Kim's book on redemption, Brazos Press signs Joey Cochran's history of the development of evangelicalism as a brand, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-05 04:00:00 UTC ]
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Amistad Inks Partnership with Viola Davis's JVL Media

Three of the inaugural titles from JVL Media—the publisher and packager launched earlier this year by Davis, husband Julius Tennon, and publisher Lavaille Lavette—will be published in association with HarperOne Group's Amistad imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-05 04:00:00 UTC ]
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Blue Star Press Buys Sasquatch Books from PRH

Bend, Ore.–based Blue Star Press has acquired Sasquatch Books from Penguin Random House, which had bought the Seattle-based publisher and distribution client in 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-04 04:00:00 UTC ]
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Digital Sales Boost Religion Results in First Quarter

Sales of religion books increased 5.2% in the first quarter of 2024, picking up where things left off last year, when religion book sales led all publishing sectors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-04 04:00:00 UTC ]
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Buy a lot of Amazon gadgets? You could get 20% off each time

Save a bundle and get rid of old junk by sending an old Kindle, Fire TV, Ring camera, or other device back to Amazon—it’s a win-win. We’ve bought two Kindles for the Aamoth household in the past year and we paid full price for each. We also have, at last count: two ancient Kindle e-book readers... Continue reading at Fast Company

[ Fast Company | 2024-06-03 17:05:00 UTC ]
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The UK’s Bloomsbury Buys the US-Based Rowman & Littlefield

The acquisition of the American house Rowman & Littlefield, Bloomsbury UK says, will double its academic operations in the States. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Newton: ‘40,000 Academic Titles added to Ours’ n London today (May 29), Bloomsbury Publishing UK has... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-29 17:24:29 UTC ]
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The Atlantic and Vox Media made their own deal with the AI Devil

In the last few months, news organizations have leapt into bed with OpenAI, hatching Faustian bargains where the cash-strapped media industry exchanges a monetary pittance for OpenAI's right to scrape and integrate their content into things like ChatGPT. Those that have signed in blood include... Continue reading at Engadget

[ Engadget | 2024-05-29 16:21:28 UTC ]
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