In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the same uncertainties that keep a lot of publishers up at night, it has also been proactive in mitigating the impact of the crisis for its own business, while trying to help its audience do the same. Even though its print advertising is down, its other channels are over-performing and will keep HBR's ad revenue goals on target this fiscal year (ending June 30). That’s partially due to its flexibility to respond to the crisis. It pivoted its content strategy and launched new digital initiatives to strengthen its brand and find new ways to serve its readers, listeners and viewers across platforms. We wanted to hear more about how HBR is weathering the storm and ensuring its audience is served, while it also forges ahead in a new, difficult climate. So we sat down (virtually) with editor-in-chief, Adi Ignatius, to find out. Folio: COVID-19 is as much an economic crisis as it is a public health crisis, so as a business publication how have you responded to the situation editorially? Adi Ignatius: Everything has changed. We’ve really started to develop the metabolism of a newsroom. We’ve always tried to be timely, but we knew we needed to do that more and produce several articles a day... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
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The Portuguese-language SDG Book Club is divided into an effort in Portugal and a sister program in Brazil, each announcing its reading list. The post Portuguese-Language SDG Book Club: Open for Business appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-06-10 14:49:12 UTC ]
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Publishing heads from around the world discussed supply chain issues, the rise of online sales, subscription models and the dominance of Amazon at a round table event this week for BolognaBookPlus, the new general trade arm of the Bologna Book Fair. Continue reading at The Bookseller
[ The Bookseller | 2021-06-09 10:29:37 UTC ]
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In his short life, Howard, the master of the sword-and-sorcery novel, produced hard-boiled mysteries, an occult thriller, a science fiction novel and more. Continue reading at The Washington Post
[ The Washington Post | 2021-06-09 05:37:45 UTC ]
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“Dear Senthuran” is an epistolary memoir of gender identity, diaspora and the solitude of success. Continue reading at The New York Times
[ The New York Times | 2021-06-08 11:08:44 UTC ]
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Penguin Random House and Waterstones say they have returned to “business as usual” following a dispute that saw the bookseller limit the visibility of PRH titles in its stores. Continue reading at The Bookseller
[ The Bookseller | 2021-06-04 12:14:36 UTC ]
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Online sales jumped 127% at Indigo Books & Music in fiscal year 2021 over FY 2020, partially offsetting a 34% decline in sales through its physical stores. Still, sales dropped 5.5% in the year, and the bookseller's losses deepened. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-04 04:00:00 UTC ]
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'Everyone Knows Your Mother Is a Witch,' historical fiction about Kepler's mother, is Galchen's first novel since 2008's 'Atmospheric Disturbances.' Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-06-03 14:00:33 UTC ]
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On the 125th anniversary of the Book Review, we look back at some of our earliest flourishes, curlicues, flowers and scrolls. Continue reading at The New York Times
[ The New York Times | 2021-05-28 16:20:05 UTC ]
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The creator of the Subpar Parks Instagram account offers tips on how to make the most of a park visit. Continue reading at The Washington Post
[ The Washington Post | 2021-05-27 13:00:00 UTC ]
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Production companies remain eager to acquire new material, U.S. Book Show panelists discussing literary IP agreed—although how the relationship between theaters and streaming services plays out, they added, is far from decided. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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A panel of indie booksellers discussed survival in a post-pandemic world, including the impact upon them of Amazon's predatory practices, and called upon publishers to recognize the e-tail giant's effects on independent bookselling as an industry-wide problem. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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Backlist titles have been a key driver of sales for trade book publishers over the last 12 months. At a U.S. Book Show panel, representatives from four major houses discussed strategies on how to continue to build a publisher’s backlist revenue. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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Source of Knowledge has been a Newark mainstay for decades. It survived the past year thanks to the generosity of its customers and an owner who provides more than just books. Continue reading at The New York Times
[ The New York Times | 2021-05-22 09:00:26 UTC ]
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The California Independent Booksellers Alliance has established the Mosaic Community, a new group for BIPOC store owners and booksellers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-20 04:00:00 UTC ]
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Alex Segura, previously co-president of Archie Comics, has been named senior v-p of sales and marketing at the Oni-Lion Forge Publishing Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-17 04:00:00 UTC ]
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London Book Fair's 'What Works?' education conference will take a series of looks at educational issues arising from the pandemic. The post London Book Fair: Pandemic Issues Play Into Education Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-05-14 21:02:00 UTC ]
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A new survey examining the impact of the pandemic on New York City’s literary community found that 75% of the city’s literary organizations reported some financial loss over the last year, with some organizations reporting losses as high as $100,000. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-12 04:00:00 UTC ]
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The pop star seems to have entered her memoir era at 19. Her new book, "Billie Eilish," uses photos and spare captions to document her life for fans. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-05-11 12:00:32 UTC ]
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RBmedia has acquired the audiobook publishing business of McGraw-Hill Professional in a deal that adds about 400 business books to the audio publisher's list, chief content officer Troy Juliar said. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-11 04:00:00 UTC ]
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The use of the term has gone far beyond its origins in Buddhist religious practice to straddle spirituality, science, health—and marketing almost anything. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-11 04:00:00 UTC ]
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