In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the same uncertainties that keep a lot of publishers up at night, it has also been proactive in mitigating the impact of the crisis for its own business, while trying to help its audience do the same. Even though its print advertising is down, its other channels are over-performing and will keep HBR's ad revenue goals on target this fiscal year (ending June 30). That’s partially due to its flexibility to respond to the crisis. It pivoted its content strategy and launched new digital initiatives to strengthen its brand and find new ways to serve its readers, listeners and viewers across platforms. We wanted to hear more about how HBR is weathering the storm and ensuring its audience is served, while it also forges ahead in a new, difficult climate. So we sat down (virtually) with editor-in-chief, Adi Ignatius, to find out. Folio: COVID-19 is as much an economic crisis as it is a public health crisis, so as a business publication how have you responded to the situation editorially? Adi Ignatius: Everything has changed. We’ve really started to develop the metabolism of a newsroom. We’ve always tried to be timely, but we knew we needed to do that more and produce several articles a day... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
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The U.S. Book Show kicked off with lively discussions of the recent wave of book bans across the country, how citizens can successfully fight against those who would restrict our freedom to read, and how libraries and publishers can be strategic partners in enabling access to digital content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-22 04:00:00 UTC ]
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From the 19th century to the present, the photos collected in Todd Brewster’s latest book offer glimpses into the lives of our nation’s youngest members. Continue reading at The New York Times
[ The New York Times | 2023-05-19 09:00:43 UTC ]
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Henry Threadgill’s memoir unfolds from his maddening wartime experience to his boundary-pushing musical career. Continue reading at The New York Times
[ The New York Times | 2023-05-19 02:17:52 UTC ]
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In “Yellowface,” R.F. Kuang satirizes the publishing industry with a tale of a struggling writer who passes off her recently deceased friend’s book as her own. Continue reading at The New York Times
[ The New York Times | 2023-05-16 09:00:23 UTC ]
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Henry Threadgill’s memoir unfolds from his maddening wartime experience to his boundary-pushing musical career. Continue reading at The New York Times
[ The New York Times | 2023-05-15 09:00:20 UTC ]
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In new novels by the National Book Award finalists Gary D. Schmidt and Brandon Hobson, adolescent boys navigating parental loss find strength in ancient mythology. Continue reading at The New York Times
[ The New York Times | 2023-05-12 09:00:15 UTC ]
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“Our Migrant Souls,” the author’s first nonfiction book in nearly a decade, is a deeply personal meditation on Latino American experience. Continue reading at The New York Times
[ The New York Times | 2023-05-09 09:00:12 UTC ]
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According to the National Bureau of Economic Research, these 15 firms could be poised for a stock market rally. Ever since ChatGPT’s release, Americans have been wrestling with the idea of generative artificial intelligence automating our existence. Large language models are trained on... Continue reading at Fast Company
[ Fast Company | 2023-05-08 14:36:00 UTC ]
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A large-format photo book reveals the toll of industrialization on the landscapes of sub-Saharan Africa. Continue reading at The New York Times
[ The New York Times | 2023-05-05 09:00:51 UTC ]
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Telling good stories in games is really hard. It’s hard in any medium, of course, but games provide a set of challenges over and above those faced by novelists and screenwriters. Take the question of agency—if the player is allowed to make the primary narrative decisions in the game, then the... Continue reading at Literrary Hub
[ Literrary Hub | 2023-05-01 15:00:45 UTC ]
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Now a co-founder of Semafor, formerly of Politico, BuzzFeed and the New York Times, the author expertly pulls readers inBen Smith is a willing passenger on the rollercoaster also known as the internet. He reported for Politico, was founding editor-in-chief at BuzzFeed News and did a stint as a... Continue reading at The Guardian
[ The Guardian | 2023-04-29 06:00:28 UTC ]
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Collective Book Studio founder and publisher Angela Engel urges the book community to stand firm against homophobia and transphobia. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-28 04:00:00 UTC ]
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BuzzFeed changed the way news was reported for the digital age. But it became a casualty of its lopsided relationship with FacebookThe announcement of the demise of BuzzFeed News last week felt unlike the cavalcade of media closures and layoffs of the past decade. In a sense, it represented the... Continue reading at The Guardian
[ The Guardian | 2023-04-26 03:36:53 UTC ]
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In “Affinities,” his latest book of essays, the critic Brian Dillon meditates on images by photographers, filmmakers, dancers and other artists, exploring their attractions and affiliations. Continue reading at The New York Times
[ The New York Times | 2023-04-25 09:00:20 UTC ]
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Ava Chin’s memoir is an expansive family history encompassing perilous journeys, sensational crimes and social change. Continue reading at The New York Times
[ The New York Times | 2023-04-24 12:37:54 UTC ]
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Despite winning a Pulitzer Prize in 2021 for coverage of China's mass detention of Muslims, BuzzFeed News' journalistic success has not delivered business results. Continue reading at Media Week
[ Media Week | 2023-04-21 14:23:32 UTC ]
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You've seen every movie on Shudder and have a whole bookshelf devoted to King, but can you guess the horror book based on its 1-star reviews? Continue reading at Book Riot
[ Book Riot | 2023-04-20 10:34:00 UTC ]
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HC Arc will improve the reading experience and contribute to the publisher's sustainability efforts by reducing page counts, the publisher contends. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-20 04:00:00 UTC ]
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A BookToker offers a quick disclaimer before a negative review to head off some anticipated complaints in the comments... Continue reading at Book Riot
[ Book Riot | 2023-04-19 10:31:00 UTC ]
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Her new memoir finds the 90-year-old singer-dancer hungry for acclaim, but generous to others on her way to getting it. Continue reading at The New York Times
[ The New York Times | 2023-04-17 09:00:22 UTC ]
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