‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2021-03-08 05:01:00 UTC ]
News tagged with: #ad tech #digital publishers

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News Corp. Says Publishing Unit Lost Money

The media conglomerate, which plans to separate its entertainment businesses from its publishing businesses into two separate listed stocks next year, said the publishing company would have reported a net loss of $2.08 billion in the year through June 30 if it had been a stand-alone company. Continue reading at AllThingsD

[ AllThingsD | 2012-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media conglomerate #entertainment businesses #publishing businesses #net loss


2012: the year of self-publishing

The most recent sign that self-publishing is on the rise? New York Times book critic Michiko Kakutani chose a self-released book as one of her favorite titles of the year. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #favorite titles


Bloomsbury Targeting Digital Readers In New Global Campaign

Bloomsbury, with its new Just Great Reads promotion, is running what it is calling the "first ever" global marketing campaign targeted expressly at readers who favor devices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]
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News Corp publishing loses $2.1bn

News Corporation said its publishing wing, which is set to be split off as a separate business, incurred losses of $2.1bn in the last financial year. Continue reading at BBC News

[ BBC News | 2012-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news corporation #publishing wing #separate business #financial year


Faber co-publishes interactive '39 Steps'

Faber has teamed up with publishers from different sectors to create an interactive version of... Continue reading at The Bookseller

[ The Bookseller | 2012-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #interactive version


World Publishing Expo Brings New Ideas, New Orders

Newspaper publishing vendors and professionals convene in Frankfurt for education, networking, and business opportunities Publishers, journalists, production vendors, and techies from every corner of the digital market met in Frankfurt, Germany, ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business opportunities


The War Between Publishers and Libraries Over Ebooks: An Overview

At the heart of the debate between publishers and libraries over ebook pricing and lending is a simple question: do libraries increase book sales or cannibalize them? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook pricing #simple question


Children's publishers ready Christmas digital strategies

Children's publishers' digital Christmas strategies are already being unwrapped, with... Continue reading at The Bookseller

[ The Bookseller | 2012-12-17 00:00:00 UTC ]
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Google, Belgian Newspapers Settle Copyright Link Dispute

Google Inc. (GOOG) reached a deal with Belgian newspaper publishers, resolving a six-year copyright battle that had blocked the owner of the world’s most-used search engine from publishing links to local newspapers. “We tur ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search engine #local newspapers


Apps For Everyone: 29th Street Publishing Helps Writers Get Paid

29th Street Publishing sees no reason why selling subscriptions shouldn’t be as easy as blogging. At a time when print magazines such as Newsweek and tablet publications like The Daily are shuttering, the team at 29th Street Publishing is betting on the future of magazines for iPad and... Continue reading at Fast Company

[ Fast Company | 2012-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print magazines #independent publishing #selling subscriptions


Sony opens German e-reader store

Sony has opened an e-reader store in Germany, selling digital titles in eight different... Continue reading at The Bookseller

[ The Bookseller | 2012-12-13 00:00:00 UTC ]
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Amazon wins EU ebook pricing battle with Apple and major book publishers

The European Union has accepted an offer from Apple and four major publishers to reduce pricing restrictions on content offered at Amazon and other book-sellers. After being caught out by the EU, we heard that the offer was likely to be adopted last month, and the commission has now confirmed... Continue reading at Engadget

[ Engadget | 2012-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european union #major publishers #most-favored nation #lagardere sca #hachette livre #striking deals #favored nation


Did Google Pay Belgian Newspapers a $6M Copyright Fee? Sure Looks Like It.

Europeans have been trying for years to force Google to prop up the continent’s’ struggling news publishers. A new deal in Belgium suggests they have finally succeeded. In a blog post on Wednesday, Google said it has resolved a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finally succeeded


Google Play Now Selling Books and Movies in Russia

A week after Apple opened the Russian iTunes Store, users can now download books and movies from the Russian Google Play Store. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google play #selling books #download books


Publishing Personalities Advise on Designing the Bookshop of the Future

Foyles asked for advice on designing the bookshop of the future and several notable publishing personalities shared their ideas with Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-12 00:00:00 UTC ]
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Korea Named as Market Focus for London Book Fair 2014

The London Book Fair will feature Korea—a top ten, yet underserved market—as the Market Focus country of the 2014 Fair. The program will showcase business opportunities in Korea. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market focus #top ten


Bonus for Fifty Shades US publisher

Random House publishers are to reward employees with a $5,000 (£3,103) bonus partly owing to the success of EL James's erotic trilogy, Fifty Shades of Grey. Continue reading at BBC News

[ BBC News | 2012-12-11 00:00:00 UTC ]
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Hearst Puts a Toe Back in Trade Publishing

Ever since Hearst Corp. sold William Morrow to News Corp. in 1999, its book publishing activities have focused on partnering with different houses to publish books based on content from its magazines. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-10 00:00:00 UTC ]
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Magazines ramp up publishing in 2012

Magazine publishers are still tightening their belts three years after the nightmare of the advertising recession shook the industry to its toes. But the itch to launch new magazines shows no sign of going away. In 2012, veteran publishers and novice entrepreneurs launched a total of 195 print... Continue reading at Crains New York

[ Crains New York | 2012-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #upscale men #du jour #american artist #martha stewart #transition period #advertising revenue #higher costs